consumer durable and retail

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  • 7/31/2019 Consumer Durable and Retail

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    Middle and lower middle income groups

    Needs: Quality Products

    How customer needs changes with time ?

    Changing trends in fashion & fad.

    Technology

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    Competition is expected to be limited because of the brand image

    that Pantaloon has created in the minds of the consumer.

    Pantaloon has also adopted a private label strategy, which allowsit to differentiate in products & generate higher margins.

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    Pantaloon supply chain management involves planning,

    merchandizing sourcing, standardization, vendor management,

    production, logistics, quality control, pilferage control

    replacement and replenishment. Pantaloon supply chainmanagement provides flexibility to adapt to changing patterns in

    consumer behavior and Pantaloon ability to add value at various

    steps/levels.

    It has 65 warehouses spread across 3 -6 million square feet of

    retail space to over 1000 stores in 85 cities through 1600 vehicles

    It has implemented the Warehouse Management System(WMS)

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    Foreign-owned Indian Companies cannot own & operate retail outlets

    except in some specific areas.

    Variable Stamp duties on transfer of property from state to state

    City urban planning prohibiting bigger commercial plots, rigid building

    and zonal laws for procurement of retail space.

    Strong pro-tenancy laws

    Urban land ceiling Act & Rent Control Act

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    KOUTONS INDIA LTD.

    HQ-Gurgaon, HaryanaMD: Bhupinder Singh Sawhney

    PRODUCTS:manufacturing, trading and

    selling of textile products, accessories

    and shoes. formal and casual wear for

    women and children, Les Femme, CharlieOutlaw.

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    PROVOGUE

    HQ-MumbaiMD- Nikhil Chaturvedi

    PRODUCTS:The men's apparel

    rangeconsists of casual's and formal wear

    includingShirts, Trousers, T Shirts,

    Sweaters, Shorts, Suits& Jackets. The

    women's apparel range consists of westernwear Tops, Trousers, Skirts,

    JacketsandBlouses.Complementing the

    apparel line, Provogue also merchandises

    fashionableaccessories such as Ties,

    Socks, Handkerchiefs, Belts, Wallets,

    Eyewear,Bags and Caps for men

    and chic Belts, Handbags, Eyewear and

    Scarves for women.

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    Spencers Retail

    HQ:Kolkata

    CEO: Vineet KapilaBRANDS:tasty wonders, maroon, clean

    home, college studio, asankhya, island

    monks

    FOUNDED IN 1996

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    TRENT (WESTSIDE) (TATA GROUP)

    HQ: Mumbai, Maharastra

    CEO: Simone Tata

    FOUNDED IN:1998

    PRODUCTS: garments, accessoriesand home products.

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    Retailing is becoming all about great

    ambience, more choice and convenient

    location. An emerging trend is also that of

    value consciousness of the consumer.

    With corporate investments coming to

    organized retailing, the scope and growth of

    organized retailing is looking bright forIndian retail industry.

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