bulk sms service for consumer durable industry
TRANSCRIPT
Bulk SMS Service for Consumer Durable Industry
Over the years Consumer durable sector has seen an overall growth rate among all other sectors. It is considered as one of the fastest developing industries in India. With the increase in disposable income, easy availability of finance, fall in prices due to increased competition, consumer durable has witnessed a steady and rapid business expansion. Today each and every household contains one or the other consumer durable item in their house. Right from television to refrigerator, furniture to home appliances and all other products that are manufactured for long term use come under consumer durable.
Currently India is witnessing a major increase in the demand for consumer durable products. More and more middle class families having double income source, youths getting attracted to brands, expanding rural market base have given rise to Consumer Durable Goods. Handling competitive markets within the sector, these consumers durable companies need to constantly focus on innovation and modern techniques to meet the market expectations of varied consumers. It becomes necessary for dealers to market their products via right channels.
For any Consumer Durable industries, reaching out to its buyers with the help of effective communications has become a crucial element. Though advertising, marketing and branding helps dealers to gain market share, attracting large number of customer base is still a challenge for many consumer durable companies. Bulk SMS marketing seems to be the ultimate solutions for all consumer durable dealers to connect to their consumers at a single touch of a button.
Benefits of Bulk SMS
One of the instant ways to reach out to large number of audience, bulk SMS saves lot of time and money. Considered to be quickest, cost effective and reliable source of communication, SMS service helps to promote goods and
services for consumer durable markets. Being dynamic in nature, bulk messaging service helps to bring together consumers and users at large.
Benefits of Bulk SMS
Executing promotional campaigns and sending out critical information to the customers via text messaging service helps consumer durable companies to reach out to its customers at ease. Also sending them out personalized messages along with offer details makes customers happy and delighted.
Other value added services, product features, new offers, greetings, alerts on new launches, details about product deliveries, payment reminders, etc. are few of the instances wherein dealers can make use of SMS services for consumer durable.
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