confidential property of listingbook services, llc 1 first 10-15 minutes account setup bring your...
TRANSCRIPT
Confidential property of Listingbook Services, LLC 1
First 10-15 Minutes Account Setup Bring your MLS token
Current Industry Challenges for REALTORS®
Quick Listingbook Overview
Jumpstart Training – “Adding Clients”
Questions, Answers and the Drawing
Today’s Agenda
Confidential property of Listingbook Services, LLC 2
The Rules of Engagement Have Changed!
Welcome Agents & Brokers Build your own Private Online Community Today!
If your 2008 Goals Include…Building a measurable Cost-Effective Marketing Plan
Saving Time & Money
Communicating Daily with Clients (Automatically)
Increasing Positive Cash Flow
Closing More Transactions Through Target Marketing
Increasing your Viable Client Base…
… Then You Are in the Right Place!
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The Average REALTOR® is 15 years older than the Average Buyer
The Average Consumer is better educated and understands technology better than the Average REALTOR® !
87% of all buyers start looking for homes on the internet
94% of Clients say they loved their REALTOR®
87% Can’t remember their agent’s name after 1 year
Now they will and so will their friends…
with LISTINGBOOK
NAR Study Reports…
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Buyers Can Get Caught In The Web
AgentsAre you reaching
them?
ClientsAre theyreaching
You ?
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Listingbook Basics
• Partnered with your MLS• Agent Friendly • Basic Service is a Member Benefit• Enhances your Web Presence• Build your own Community of Buyers & Sellers
Agent gets an account Agent give Accounts to clients
Delivers outstanding service
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Listingbook Is NOT…
Public consumer website
Expensive unused software package
Another contact manager
An interloper (Selling you unqualified leads)
Trying to get into your pocket
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Listingbook is………
A private online Realtor® controlled community
An effective target marketing system
A system that works for you automatically
An interactive prospect incubator
A Client relationship building tool
Has been built by and for Realtors®
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Improved Communication Will Help You…
Gain and Retain More Buyers
Close Transactions Faster
Demonstrate Your Professionalism
Save Money
“There are very few innovations that can allow a business to cut costs and yet increase customer satisfaction. Before
Listingbook I could only think of two, ATMs and self-serve gas stations. With Listingbook we have reduced workloads, as sellers no longer call us with questions about listings…Now we just point them to Listingbook. The customers love it as they have this data
at their fingertips.”
-D. Nehorai, Realtor, Clearwater, FL
Confidential property of Listingbook Services, LLC 9Proprietary and Confidential, Listingbook, LLC 2006
• Your Seller’s Summary of Competition and those that are watching their property.
Keeps agents & their clients
informed on a daily basis!!!
• Your Buyer’s Summary of their Daily Buying Activity.
Morning Reports – Meaningful Communication
AgentBuyer
ClientSeller Client
• Your playbook for the day.
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Favorites and Property Notes
Clients mark Favorites and Rejects so you know what they are thinking
Property notes are like online “sticky notes” and are instant messaging if you’re both online
Confidential property of Listingbook Services, LLC 11Proprietary and Confidential, Listingbook, LLC 2006
Everything
at your
fingertips! …and your
Client’s
fingertips
too!
…and your
Clients will
get you
more
Clients !
Front Page – Dashboard of the Homepage AgentAgentClientClient
`Currents users get
3-5 Referrals from their Clients
Confidential property of Listingbook Services, LLC 12Proprietary and Confidential, Listingbook, LLC 2006
Prepare a CyberCMA® in Minutes
• Interactive CMA with Dynamic status changes
•Send the CMA to your Client or to other Agents.
• The CMA is live and allows them to view all the details like Listing Details, Photos, Maps and Virtual Tours.
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Premium Services Personalization Plus
How valuable is your Personal Image?
30 Second FlyersBuilt with data from SoCal MLS!
Business Builder WebsiteShould you continue paying for others?
E-mail ProspectingPaying $$$$ for another service?
Monthly Summary to SellersEducate your sellers!
Listing Activity - Retention ReportsNever let Listing expire again!
Confidential property of Listingbook Services, LLC 15
Personalize Your Marketing
Present your
Professional image
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30 Second Custom Flyers
Automatically updated from your
MLS…
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YourNameHere.Listingbook.com
Personalize and
Brand your site for
maximum effect
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E-Mail Prospecting
Build your community faster
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Monthly Summary Report for your Sellers
Cumulative, Month-to-
Date Information
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Educate your sellers to make sure they Price it Right!!
Sales Trends Analysis
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Listing Activity Reports for your Sellers
Do your sellers ask, what have you
done for me lately?
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Buyer Links Promotions – Targeted Marketing
Create Automatic
Open Houses &
Featured Listings
…..and qualify your
marketing before
you order.
….and Listingbook
will bring REAL
Buyers in to visit and view…
Show the Target Marketing Results Reports to your clients….…and increase activity when you need it!