complete guide to google analytics

Complete Guide to Google Analytics

Submitted by :Jodie Baldwin

Introduction

● No doubt getting traffic on a blog or website is very important these days.

● By analyzing that traffic, one can get lot’s of useful insights.

● To that end, having a traffic analysis tool like Google Analytics is very important.

● Following are the most frequently asked questions about Google Analytics.

Reference :● http://serrahmark234.hpage.com/● http://en.wikipedia.org/wiki/Google_Analytics

http://serrahmark234.hpage.com/

http://en.wikipedia.org/wiki/Google_Analytics

1. How to add Google Analytics for a website?

● Setting up Google Analytics is very easy as all you need to do is to add a small Javascript code on your website.

● One thing that you need to make sure is that the code must be added on every page of the website.

● These days many add ons and modules are available for CMSs.

● Adding the code on the footer is recommended.




2. What is the main tip for marketers?

● Make sure to segmentize the data to make it more informative.

● You can start with the traffic sources to find out from where most of the traffic is coming.

● Make sure to check the device type which is driving the most traffic to your website.

● Also check the location in order to find out from where most of your audience belongs to.




3. Most common mistakes by Marketers in Analytics?

● As marketers are always obsessed with numbers, the most common mistake they commit is to check the visitor count without considering conversion rates.

● Having good amounts of visits to your website is no doubt good but it’s of no use if you are not able to convert those visitors into registered users.

● Thus, along with visitors count, marketers are suggested to put efforts in checking out conversions too.




4. How premium Google Analytics services are different?

● Google Analytics premium is the paid service offered by Google.

● Unless you are a big fat corporation having lot’s of traffic, there is no need of getting premium version.

● Yes, Google Analytics premium offers more in-depth analysis but for SMB’s having the regular account is sufficient.




Conclusion

Hope that sums up the FAQs about the popular analytics tool, Google Analytics.

To know more FAQs, read the complete article here : Q&A : Getting the most out of Google Analytics


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Thank-you

complete guide to google analytics

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