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    UAlbany Green SceneEnergy Campaign

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    The PremiseThe University at Albany spends approximately$7 million on electricity use annually, emittingabout 24,000 metric tons of carbon dioxide.

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    The GoalWith a budget of approximately $10,000 in

    tandem with departmental energy initiatives;Reduce air pollution, greenhouse gas emissions,and cut costs. An overall, 10% reduction in

    campus energy usage.

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    The ImplementationGreen Scene task force assesses energy use,promotes energy conservation, and implements

    green technologies on campus.

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    The Campaign- From 09/08/2010 to 11/12/2010 -

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    Compact fluorescent light-bulbs were made availablein quad offices

    Strategies of implementation

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    Distributed simulation electric bills to EmpireCommons residents

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    Live Meter program setup online to monitor in real-timeenergy usage on campus

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    Energy usage breakdown by quads, academicbuildings, and maintenance facilities

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    Energy Star reporting and tracking

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    Electronic media awareness(Facebook and Email messaging)

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    Street team awareness(Canvassing in dorms and on the podium)

    Watch on YouTube

    http://www.youtube.com/watch?v=HxnB0rHQfpMhttp://www.youtube.com/watch?v=HxnB0rHQfpM
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    Dorms -14%

    Academic buildings -6%

    Overall -9%

    (1,000,000+ kilowatt hours saved)

    The results

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    Whos Targeted

    The campaign was primarily targeted

    to students who live on campus

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    Whos affected

    On-campus residents University budget

    Faculty Neighboring communities

    Other university campuses

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    Persuasive GoalsThe primary goal is to make students awareof their energy usage and encourage themto take part in the energy reduction effort.

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    Persuasive MessageSAVE ENERGY through turning off lights, replacing lightbulb

    unplugging appliances, etc.

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    SPOKESPERSON

    Mary Ellen MalliaDirector of Environmental Sustainability

    Acts as the spokesperson for the

    vision of the universityadministration (President and VP ofFinance and Business) as well as thoseof the students (UAlbany SustainabilityCouncil)

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    EVALUATION

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    OUTCOME

    Grant given to University at Albany by the NewYork State Research and Development Authority

    to build solar panels on the Social Sciencebuilding. This will save the University $69,130 a

    year.

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    I think the movement is growing. We

    are not yet a mature program but havemany programs in place that arebecoming part of the campus culture(like the energy campaign), and we areseeing improvement in all of ourmetrics.

    -

    Mary Ellen MalliaDirector of Environmental Sustainability

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    DID IT WORK?

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    WHATIMPROVEMENTS

    NEED TO BE MADE?

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    Thanks for your attention!

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    Interview with Mary Ellen Mallia via email, Director of Environmental Sustainability.

    UAlbany Green Scene: http://www.albany.edu/gogreen/

    Energy: http://www.albany.edu/gogreen/energy.shtml

    Campaign: http://www.albany.edu/gogreen/energy-campaign-description2.shtml

    Change a Light:http://www.energystar.gov/index.cfm?fuseaction=join_change_the_world.showpledgedriverdetails&CPD_ID=14710

    Solar Panel Grant: http://www.albany.edu/news/campus_news_9135.php

    Results: http://www.albany.edu/gogreen/energy-campaign.shtml

    Empire Commons Electricity Bills from Ashleigh Nolan

    Google Images

    references

    http://www.albany.edu/gogreen/http://www.albany.edu/gogreen/energy.shtmlhttp://www.albany.edu/gogreen/energy-campaign-description2.shtmlhttp://www.energystar.gov/index.cfm?fuseaction=join_change_the_world.showpledgedriverdetails&CPD_ID=14710http://www.energystar.gov/index.cfm?fuseaction=join_change_the_world.showpledgedriverdetails&CPD_ID=14710http://www.albany.edu/news/campus_news_9135.phphttp://www.albany.edu/news/campus_news_9135.phphttp://www.energystar.gov/index.cfm?fuseaction=join_change_the_world.showpledgedriverdetails&CPD_ID=14710http://www.energystar.gov/index.cfm?fuseaction=join_change_the_world.showpledgedriverdetails&CPD_ID=14710http://www.energystar.gov/index.cfm?fuseaction=join_change_the_world.showpledgedriverdetails&CPD_ID=14710http://www.albany.edu/gogreen/energy-campaign-description2.shtmlhttp://www.albany.edu/gogreen/energy.shtmlhttp://www.albany.edu/gogreen/