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    Chapter 1

    Operations and

    Supply Chain Management

    Introduction

    1-1

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    Lecture Outline

    What Operations and Supply Chain Managers Do Operations Function

    Evolution of Operations and Supply ChainManagement

    Globalization and Competitiveness Operations

    Strategy and Organization of the Text

    Learning Objectives for This Course

    Copyright 2011 John Wiley & Sons, Inc. 1-2

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    What Operations and Supply Chain

    Managers Do

    What is Operations Management? design, operation, and improvement of productive systems

    What is Operations? a function or system that transforms inputs into outputs of greater

    value What is a Transformation Process?

    a series of activities along a value chain extending from supplierto customer

    activities that do not add value are superfluous and should be

    eliminated

    Copyright 2011 John Wiley & Sons, Inc. 1-3

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    Transformation Process

    Physical: as in manufacturing operations Locational: as in transportation or warehouse

    operations

    Exchange: as in retail operations

    Physiological: as in health care

    Psychological: as in entertainment

    Informational: as in communication

    Copyright 2011 John Wiley & Sons, Inc. 1-4

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    Operations as a

    Transformation Process

    Copyright 2011 John Wiley & Sons, Inc. 1-5

    INPUT

    Material

    Machines

    Labor

    Management

    Capital

    TRANSFORMATION

    PROCESS

    OUTPUT

    Goods

    Services

    Feedback & Requirements

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    Copyright 2011 John Wiley & Sons, Inc.Copyright 2011 John Wiley & Sons, Inc.

    Operations Function

    Operations Marketing

    Finance and

    Accounting

    Human

    Resources

    Outside

    Suppliers

    1-6

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    How is Operations Relevant

    to my Major?

    Accounting

    InformationTechnology

    Management

    As an auditor you must understand the

    fundamentals of operations

    management.

    IT is a tool, and theres no better place toapply it than in operations.

    We use so many things you learn in an

    operations classscheduling, leanproduction, theory of constraints, and

    tons of quality tools.

    Copyright 2011 John Wiley & Sons, Inc. 1-7

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    How is Operations Relevant

    to my Major?

    Economics

    Marketing

    Finance

    Its all about processes. I live by

    flowcharts and Pareto analysis.

    How can you do a good job marketing a

    product if youre unsure of its quality or

    delivery status?

    Most of our capital budgeting requests

    are from operations, and most of our

    cost savings, too.

    Copyright 2011 John Wiley & Sons, Inc. 1-8

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    Evolution of Operations and

    Supply Chain Management

    Craft production process of handcrafting products or services for

    individual customers

    Division of labor

    dividing a job into a series of small tasks eachperformed by a different worker

    Interchangeable parts standardization of parts initially as replacement parts;

    enabled mass production

    Copyright 2011 John Wiley & Sons, Inc. 1-9

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    Evolution of Operations and

    Supply Chain Management

    Scientific management

    systematic analysis of work methods

    Mass production

    high-volume production of a standardized product fora mass market

    Lean production

    adaptation of mass production that prizes quality and

    flexibility

    Copyright 2011 John Wiley & Sons, Inc. 1-10

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    Historical Events in

    Operations Management

    Era Events/Concepts Dates Originator

    Industrial

    Revolution

    Steam engine 1769 James Watt

    Division of labor 1776 Adam Smith

    Interchangeable parts 1790 Eli Whitney

    ScientificManagement

    Principles of scientificmanagement

    1911 Frederick W. Taylor

    Time and motion studies 1911Frank and LillianGilbreth

    Activity scheduling chart 1912 Henry Gantt

    Moving assembly line 1913Henry Ford

    Copyright 2011 John Wiley & Sons, Inc. 1-11

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    Historical Events in

    Operations Management

    Era Events/Concepts Dates Originator

    HumanRelations

    Hawthorne studies 1930 Elton Mayo

    Motivation theories

    1940s Abraham Maslow

    1950s Frederick Herzberg

    1960s Douglas McGregor

    Operations

    Research

    Linear programming 1947 George Dantzig

    Digital computer 1951 Remington Rand

    Simulation, waiting

    line theory, decision

    theory, PERT/CPM

    1950sOperations research

    groups

    MRP, EDI, EFT, CIM1960s,1970s

    Joseph Orlicky, IBM

    and others

    Copyright 2011 John Wiley & Sons, Inc. 1-12

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    Historical Events in

    Operations Management

    Era Events/Concepts Dates Originator

    QualityRevolution

    JIT (just-in-time) 1970s Taiichi Ohno (Toyota)

    TQM (total quality

    management)1980s

    W. Edwards Deming,

    Joseph Juran

    Strategy andoperations

    1980s Wickham Skinner,Robert Hayes

    Reengineering 1990sMichael Hammer,

    James Champy

    Six Sigma 1990s GE, Motorola

    Copyright 2011 John Wiley & Sons, Inc. 1-13

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    Historical Events in

    Operations Management

    Era Events/Concepts Dates OriginatorInternetRevolution

    Internet, WWW, ERP,supply chain management

    1990s ARPANET, Tim

    Berners-Lee SAP,

    i2 Technologies,

    ORACLE, DellE-commerce 2000s Amazon, Yahoo,

    eBay, Google, andothers

    Globalization WTO, European Union,Global supply chains,Outsourcing, ServiceScience

    1990s

    2000s

    China, India,emergingeconomies

    Copyright 2011 John Wiley & Sons, Inc. 1-14

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    Historical Events in

    Operations Management

    Era Events/Concepts Dates OriginatorGreenRevolution

    Global warming, AnInconvenient Truth, Kyoto

    Today Numerousscientists,statesmen and

    governments

    Copyright 2011 John Wiley & Sons, Inc. 1-15

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    Evolution of Operations and Supply

    Chain Management

    Supply chain management

    management of the flow of information, products, and services across a

    network of customers, enterprises, and supply chain partners

    1-16Copyright 2011 John Wiley & Sons, Inc.

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    Hourly Compensation

    1-18

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    GDP per Capita

    1-19

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    Trade in Goods, % of GDP

    Copyright 2011 John Wiley & Sons, Inc. 1-20

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    Productivity and Competitiveness

    Competitiveness degree to which a nation can produce goods andservices that meet the test of international markets

    Productivity ratio of output to input

    Output sales made, products produced, customers served,

    meals delivered, or calls answered

    Input

    labor hours, investment in equipment, material usage,or square footage

    Copyright 2011 John Wiley & Sons, Inc. 1-21

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    Measures of Productivity

    Copyright 2011 John Wiley & Sons, Inc. 1-22

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    Osborne Industries

    Copyright 2011 John Wiley & Sons, Inc. 1-23

    C6*C8

    C7*C9

    C5/C6

    C5/C7

    C5/C13

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    Percent Change in Input and Output

    Copyright 2011 John Wiley & Sons, Inc. 1-25

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    Strategy and Operations

    How the mission of a company is accomplished Provides direction for achieving a mission

    Unites the organization

    Provides consistency in decisions

    Keeps organization moving in the right direction

    Copyright 2011 John Wiley & Sons, Inc. 1-26

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    Copyright 2011 John Wiley & Sons, Inc.Copyright 2011 John Wiley & Sons, Inc.

    Strategic Planning

    1-28

    Missionand Vision

    CorporateStrategy

    OperationsStrategy

    MarketingStrategy

    FinancialStrategy

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    Order Winners

    and Order Qualifiers

    Copyright 2011 John Wiley & Sons, Inc. 1-29

    Source:Adapted from Nigel Slack, Stuart Chambers, Robert Johnston, and AlanBetts, Operations and Process Management, Prentice Hall, 2006, p. 47

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    Positioning the Firm: Quality

    Minimizing defect rates or conforming to designspecifications

    Ritz-Carlton - one customer at a time

    Service system designed to move heaven and earth

    to satisfy customer

    Employees empowered to satisfy a guests wish

    Teams set objectives and devise quality action plans

    Each hotel has a quality leader

    Copyright 2011 John Wiley & Sons, Inc. 1-33

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    Positioning the Firm: Flexibility

    Ability to adjust to changes in product mix,production volume, or design

    Mass customization: the mass production ofcustomized parts

    National Bicycle Industrial Company offers 11,231,862 variations delivers within two weeks at costs only 10% above

    standard models

    Copyright 2011 John Wiley & Sons, Inc. 1-34

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    Policy Deployment

    Policy deployment translates corporate strategy into measurableobjectives

    Hoshins

    action plans generated from the policydeployment process

    Copyright 2011 John Wiley & Sons, Inc. 1-35

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    Policy Deployment

    Derivation of an Action Plan Using Policy Deployment

    1-36Copyright 2011 John Wiley & Sons, Inc.

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    Balanced Scorecard

    Balanced scorecard measuring more than financial performance

    1.finances

    2.customers

    3.processes

    4.learning and growing

    Key performance indicators

    set of measures to help managers evaluateperformance in critical areas

    Copyright 2011 John Wiley & Sons, Inc. 1-37

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    O i i f Thi T

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    Organization of This Text:

    Part IISupply Chain Management

    10.Strategic Supply Chain Management and Design

    11.Supply Chain Procurement and Distribution

    Globalization

    12.Forecasting

    13.Role of Inventory Management

    14.Aggregate Sales and Operations Planning

    15.Resource Planning Systems

    16.Lean System Methods17.Scheduling

    Copyright 2011 John Wiley & Sons, Inc. 1-42

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    Copyright 2011 John Wiley & Sons, Inc.

    All rights reserved. Reproduction or translation of this

    work beyond that permitted in section 117 of the 1976United States Copyright Act without express permission

    of the copyright owner is unlawful. Request for further

    information should be addressed to the Permission

    Department, John Wiley & Sons, Inc. The purchaser

    may make back-up copies for his/her own use only and

    not for distribution or resale. The Publisher assumes no

    responsibility for errors, omissions, or damages caused

    by the use of these programs or from the use of the

    information herein.