callbox webinar kit · callbox webinar kit 3 your end-to-end webinar solution at callbox, we plan,...

CallboxWebinar Kit

CALLBOX WEBINAR KIT 2

Making the move to virtual events?We help you look like you’ve been doing it forever.

So webinars and other online events have recently made it to your plate or

maybe they’ve always been there but now, you find yourself having to do

more of them. Whatever the reason, one thing is for sure - you need to do it

like a pro!

Virtual events have their advantages over in-person events, e.g. costing

less and not being bound by geographical restrictions, but for them to be

successful, you have to organize, promote and facilitate them just as well as

any in-person event. Though you’re not physically going anywhere, you still

have to do the marketing legwork.

Be it a product announcement or a demo, a training or a conference that

you’re running for brand awareness or lead generation, Callbox is here to

make sure your virtual event is well-attended, runs smoothly on the day

and reaps you real, not virtual, returns.


Your End-to-End Webinar Solution

At Callbox, we plan, run, and manage targeted webinar campaigns for you. We prepare and set up everything needed to ensure the campaign meets its objectives and your event reaches your targets. On the day itself, we facilitate the webinar for you and after the event, we follow-up with your attendees. Your dedicated Callbox team makes all the legwork possible. Apart from being assigned your own webinar team, Callbox also takes care of all other components in your campaign, including:

PRE-WEBINAR PROMOTION

Email TemplatesWe provide email templates that fit your branding, your webinar topic, and company goals. These templates include invitation email and follow-up emails for attendees and non-attendees.

Call ScriptsCallbox reaches out to your clients in multiple channels which includes email, website, and of course through voice. Your Callbox team prepares the call scripts for your webinar invite campaign.

These call scripts are crafted to enable calling agents to invite prospects to webinar events with the intent to personally engage and provide value - in ways fit to your webinar event goals.

Landing Pages & FormsWe design and build landing pages to support your event. The landing page serves as the information hub where your prospects can find more details about the event, speaker, and other material that you may find useful for the prospects. It will be a part of your website where source trackers for calls to action are installed so we can keep track of who opened the event page and joined through the landing page link.

Promotional MaterialsWe provide engaging posters that are consistent to your company colors, goals, and overall branding. You don’t need to worry about the creative materials you will need for your event information drive. We have a whole team of creatives that got your back!

PRE-WEBINAR PROMOTION


WEBINAR FACILITATION

Practice SessionIf you are unfamiliar with the webinar hosting platform, we will orient you on how to use it and will hold a rehearsal session to ensure the process runs smoothly and everyone involved knows his or her role.

Speaker IntroductionWe moderate your webinar by managing essential tasks and operations such as welcoming your attendees, laying out the agenda, discussing session protocol, introducing the speakers, etc.

Attendee EngagementAs you will be speaking while your audience is on mute, it can be hard to tell how engaged they are. As you proceed with your presentation, we get the attendees to be more involved by chatting with them one on one to encourage questions and comments.

Q&A ModerationWe administrate the Q&A sessions in between and after the presentation to ensure that each question is routed and assigned to the right speaker/panelist.

WEBINAR REPORTS AND FEEDBACK

Video RecordingWe automatically record a video of your whole webinar event. These videos can also be added in your follow-up emails. Within the hour after the webinar concludes, we can send you a copy. Right away!

Audience FeedbackWe gather and compile audience feedback from live chat, polls, and surveys so you can learn from your audience opinions and reactions and use these insights to get better with each new webinar.

Q&A ReportCompelling webinars will surely encourage lots of questions from your attendees. We collect and send you every question (even comments) so that you can review them and address the unanswered ones.

Pre & Post-Event MetricsLike all of Callbox’s campaigns, we keep 100% of your data available so you can make use of it for your analyses and evaluations. Your Callbox team will always provide you a complete report of campaign progress and results. After all, you already know how important transparency is for Callbox!

WEBINAR FACILITATION

WEBINAR REPORTS

Webinar Success Kit

Let’s take a sneak peek at how each of these components fits into

an actual campaign. In the next sections, we’ll walk you through a

collection of campaign materials and peripherals.


Table of Contents

I. EMAIL TEMPLATES a. Invitation b. Follow-up Emails i. Attendee ii. Non-attendee

II. CALL SCRIPT EXAMPLES

III. PROMOTIONAL MATERIALS

IV. LANDING PAGE & FORMS a. LinkedIn Banner b. Facebook Event Banner c. Facebook Poster d. Twitter Poster e. Email Header f. Event Cover Poster with Speaker g. Promotional Banners in PDF

V. VIDEO RECORDING a. Video of the whole Webinar

VI. WEBINAR REPORTS a. Real-time Registration Sheet (Pre) b. Registration Report c. Attendee Report d. Q&A Report e. Engagement Report f. Survey Reports g. Performance Report

VII. POST-WEBINAR MARKETING (OPTIONAL)

I. Email Templates


I. EMAIL TEMPLATES

Here are some examples that we use:

1. Invitation


I. EMAIL TEMPLATES

2. Follow-up (Attendee)


I. EMAIL TEMPLATES

3. Follow-up (Non - Attendee)

II. Call Script


II. CALL SCRIPT

Intro Hi {prospect name}, this is {caller’s name} from {company name}. How are you doing today?

Invitation

Great. I’m giving you a call because I understand that we are all suffering from the fluctuating economy caused by today’s nCov pandemic. As a fellow B2B marketer, we have to think of ways to prevent our campaigns from faltering. Good thing because we’ve set up a webinar event that will talk about these great strategies to help you through this storm. This will really be worth your time, don’t you think?

ScheduleSo we’ve set up two webinar schedules which will be on the 25th and 26th of March ! PM Pacific Daylight Time. Which time would best fit your schedule?

Registration Great! I’ll have you registered to the event with your contact details {review contact details}.

Closing Our team is so excited to share these strategies with you! See you in the webinar.

III. Promotional Materials


III. PRoMoTIonAL MATERIALS

1. LinkedIn Banner

2. Facebook Event Banner



3. Facebook Poster

4. Twitter Poster



5. Email Header

6. Event Cover Poster with Speaker



7. Promotional Banners in PDF

IV. Landing Pages & Forms


IV. LAndIng PAgES & FoRMS

V. Video Recording

V. VIdEo RECoRdIng


VI. Pre & Post Webinar Reports

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VI. PRE & PoST WEbInAR REPoRTS

CALLBOX WEBINAR KIT

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CALLBOX WEBINAR KIT

B. Registration Report

C. Attendee Report

D. Q & A Report

E. Engagement Report

F. Survey Report

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G. Performance Report

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CALLBOX WEBINAR KIT

Email Templates

Call Script Examples

Promotional Materials

Website Facilitation

Webinar Reports

Invitation

LinkedInBanner

EngagementReport

RegistrationReport

Survey Report Performance Report

AttendeeReport

Q&AReport

Real-timeRegistration Sheet

Practice Session AttendeeEngagement

SpeakerIntroduction

Q&AModeration

Event Cover Poster with Speaker

Promotional Banners in PDF

FacebookBanner

FacebookPoster

TwitterPoster

Email Header

Follow-up Emails

Attendees

Non-attendees

Landing Page & Forms Video Recording

What You Get

VII. Post-Webinar Marketing(OPTIONAL)


VII. PoST-WEbInAR MARkETIng

Turn your webinar leads into high-value sales-qualified appointments and opportunities

You’ve just wrapped up your webinar and had a bunch of people engage with you for an

hour. While there’s definitely a reason to celebrate that everything in your webinar went

well, the job is not yet over - it’s time to ride that momentum. So what’s the next step?

Callbox not only helps companies plan, run and manage online events, but also handle the

time-consuming tasks of engaging webinar attendees (and absentees) after the event.

We conduct post-webinar marketing activities such as:

Follow-up Email Campaign We send recordings, poll results, surveys and

address unanswered questions

Lead Qualification We profile attendees and qualify them based on

your lead criteria

Lead Nurturing We keep in touch with your webinar leads until

they’re ready for the next stage of the sales cycle

Sales Appointments We set appointments for your sales team with

marketing-qualified webinar leads

Re-invitation We invite attendees and absentees to your next

webinar/event (for multi-part webinars)

CALL

USA . . . . . . . . . . . . . .

UK . . . . . . . . . . . . . . .

Australia . . . . . . . . . .

New Zealand . . . . . .

Singapore . . . . . . . . .

Malaysia . . . . . . . . . .

Hong Kong . . . . . . . .

+1 888.810.7464

+44 207.442.5066

+61 2 9037 2248

+64 9.9143122

+65 3159.1112

+60 3.9212.5776

+852 3.6786708

EMAIL

[email protected]

[email protected]

VISIT

www.callboxinc.com

Callbox brings you one step closer to your

next closed sale. That’s because we don’t

just look for leads—we find customers for

you.

Contact us today and let’s explore ways Callbox can get you more deals.

CONTACT US

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mailto:sales%40callboxinc.com?subject=

http://callboxinc.com/contact/?utm_campaign=cbox-brochures&utm_source=pdf-webinar-kit

callbox webinar kit · callbox webinar kit 3 your end-to-end webinar solution at callbox, we plan,...

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