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BUSINESS DEVELOPMENT & MARKET INTELLIGENCE 1

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Page 1: BUSINESS DEVELOPMENT & MARKET INTELLIGENCE · 2018-01-15 · 4 BUSINESS DEVELOPMENT & MARKET INTELLIGENCE –WE SUPPORT YOU §Knowledge Management Database (MIA) §Market monitoring

BUSINESS DEVELOPMENT & MARKET INTELLIGENCE

1

Page 2: BUSINESS DEVELOPMENT & MARKET INTELLIGENCE · 2018-01-15 · 4 BUSINESS DEVELOPMENT & MARKET INTELLIGENCE –WE SUPPORT YOU §Knowledge Management Database (MIA) §Market monitoring

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CORPORATE DEVELOPMENT – OUR TEAM

CorporateDevelop-

ment

Internal Audit

Business Develop-

ment

Integrated Management

Systems

Corporate Communi-cations &

CSR

Corporate Marketing

M&A

Head of Corporate DevelopmentGeertje Richter

___________

Business DevelopmentHan Yan Florian Totzauer Oliver Hoffmann

___________

Internal Audit Tilmann Atz

___________

Integrated Management Systems Denise Trentin

___________

Corporate MarketingHeike Trautmann

___________

Corporate Communications & CSRAnn-Katrin Ripperger

___________

M&AGeertje Richter

Page 3: BUSINESS DEVELOPMENT & MARKET INTELLIGENCE · 2018-01-15 · 4 BUSINESS DEVELOPMENT & MARKET INTELLIGENCE –WE SUPPORT YOU §Knowledge Management Database (MIA) §Market monitoring

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BUSINESS DEVELOPMENT & MARKET INTELLIGENCE – WE SUPPORT YOU

BusinessDevelopment

CORPORATE SUPPORT

§ Corporate Special Projects§ Mergers & Acquisitions§ Integrations, lead or support§ Corporate Strategy

BUSINESS UNIT SUPPORT

§ Market Intelligence§ Competitor Intelligence§ Macro Trends§ Industry Trends§ Business Unit strategy support

Page 4: BUSINESS DEVELOPMENT & MARKET INTELLIGENCE · 2018-01-15 · 4 BUSINESS DEVELOPMENT & MARKET INTELLIGENCE –WE SUPPORT YOU §Knowledge Management Database (MIA) §Market monitoring

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BUSINESS DEVELOPMENT & MARKET INTELLIGENCE – WE SUPPORT YOU

§ Knowledge Management Database (MIA)§ Market monitoring (Industry news)§ Sales Leads (Project Radar)§ Go to market studies (product launch,

market entry etc.)§ Market potential for strategic / financial

planning § Customer and Competitor analysis§ Identification of potential customers

§ Drive or support corporate projects (e.g. P3) and product-related projects (e.g. global Multidos analysis)

§ Target screening (M&A strategy)§ Market due diligence (in M&A process)§ Support or drive strategic cooperation

discussions

Page 5: BUSINESS DEVELOPMENT & MARKET INTELLIGENCE · 2018-01-15 · 4 BUSINESS DEVELOPMENT & MARKET INTELLIGENCE –WE SUPPORT YOU §Knowledge Management Database (MIA) §Market monitoring

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MIA – THE SYSTEMACCESS, CREATE AND SHARE MARKET INTELLIGENCE CONTENT

Page 6: BUSINESS DEVELOPMENT & MARKET INTELLIGENCE · 2018-01-15 · 4 BUSINESS DEVELOPMENT & MARKET INTELLIGENCE –WE SUPPORT YOU §Knowledge Management Database (MIA) §Market monitoring

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MIA – THE SYSTEMACCESS, CREATE AND SHARE MARKET INTELLIGENCE CONTENT

MIA is embedded in the SPG Sharepoint environment

Receive announcements and system updates

Quick and easy navigation:§ Top-line bar to jump to content sections

(e.g. News)§ Icons to go straight to industry or region

specific content§ Search box to look for specific terms

Page 7: BUSINESS DEVELOPMENT & MARKET INTELLIGENCE · 2018-01-15 · 4 BUSINESS DEVELOPMENT & MARKET INTELLIGENCE –WE SUPPORT YOU §Knowledge Management Database (MIA) §Market monitoring

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MIA – NEWS SECTIONSTAY UP-TO-DATE WITH THE LATEST INDUSTRY NEWS

RegionAfricaChinaEuropeIndiaMiddle EastNorth AmericaOceaniaRest of AsiaSouth America

IndustryBU Construction & Energy

Building MaterialsPowerRailroads & Logistics

BU Food, Chemicals & PlasticsChemicalsFoodPlastics

BU Minerals & MetalsCoalIron OreNon-ferrous MetalsOther MineralsSteel

Categories News

News Research and Analysis Statistics Project Radar Customer ProfilesPlant

Page 8: BUSINESS DEVELOPMENT & MARKET INTELLIGENCE · 2018-01-15 · 4 BUSINESS DEVELOPMENT & MARKET INTELLIGENCE –WE SUPPORT YOU §Knowledge Management Database (MIA) §Market monitoring

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MIA – NEWS SECTIONSTAY UP-TO-DATE WITH THE LATEST INDUSTRY NEWS

RegionAfricaChinaEuropeIndiaMiddle EastNorth AmericaOceaniaRest of AsiaSouth America

IndustryBU Construction & Energy

Building MaterialsPowerRailroads & Logistics

BU Food, Chemicals & PlasticsChemicalsFoodPlastics

BU Minerals & MetalsCoalIron OreNon-ferrous MetalsOther MineralsSteel

Categories News

News Research and Analysis Statistics Project Radar Customer ProfilesPlant

Search for content by region, BU, industry or a combination of any filter criteria

Tagging & comment functions

Receive recent updates on industry developments, technological trends, M&A activities and more

Page 9: BUSINESS DEVELOPMENT & MARKET INTELLIGENCE · 2018-01-15 · 4 BUSINESS DEVELOPMENT & MARKET INTELLIGENCE –WE SUPPORT YOU §Knowledge Management Database (MIA) §Market monitoring

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MIA – NEWS SECTIONEXAMPLE

COMMENTS…

ARTICLE METADATA+

Created: 01/08/2018 9:22 AM | Submitted by: Corporate Development

Page 10: BUSINESS DEVELOPMENT & MARKET INTELLIGENCE · 2018-01-15 · 4 BUSINESS DEVELOPMENT & MARKET INTELLIGENCE –WE SUPPORT YOU §Knowledge Management Database (MIA) §Market monitoring

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MIA – RESEARCH & ANALYSIS SECTIONLOOK FOR MARKET REPORTS AND IN-DEPTH STUDIES

RegionAfricaChinaEuropeIndiaMiddle EastNorth AmericaOceaniaRest of AsiaSouth America

IndustryBU Construction & Energy

Building MaterialsPowerRailroads & Logistics

BU Food, Chemicals & PlasticsChemicalsFoodPlastics

BU Minerals & MetalsCoalIron OreNon-ferrous MetalsOther MineralsSteel

Categories

News Research and Analysis Statistics Project Radar Customer ProfilesPlantResearch and Analysis

Page 11: BUSINESS DEVELOPMENT & MARKET INTELLIGENCE · 2018-01-15 · 4 BUSINESS DEVELOPMENT & MARKET INTELLIGENCE –WE SUPPORT YOU §Knowledge Management Database (MIA) §Market monitoring

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MIA – RESEARCH & ANALYSIS SECTIONLOOK FOR MARKET REPORTS AND IN-DEPTH STUDIES

RegionAfricaChinaEuropeIndiaMiddle EastNorth AmericaOceaniaRest of AsiaSouth America

IndustryBU Construction & Energy

Building MaterialsPowerRailroads & Logistics

BU Food, Chemicals & PlasticsChemicalsFoodPlastics

BU Minerals & MetalsCoalIron OreNon-ferrous MetalsOther MineralsSteel

Categories

News Research and Analysis Statistics Project Radar Customer ProfilesPlantResearch and Analysis

Search for content by region, BU, industry or a combination of any filter criteria

Get the latest external industry reports and forecasts

Find in-house market studies and analyses

Page 12: BUSINESS DEVELOPMENT & MARKET INTELLIGENCE · 2018-01-15 · 4 BUSINESS DEVELOPMENT & MARKET INTELLIGENCE –WE SUPPORT YOU §Knowledge Management Database (MIA) §Market monitoring

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MIA – RESEARCH & ANALYSIS SECTIONEXAMPLE

FIND EXTERNAL MARKET REPORTS…

…AS WELL AS IN-HOUSE MARKET ANALYSES

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MIA – STATISTICS SECTIONCHECK KEY INDICATORS FOR DIFFERENT INDUSTRIES

News Research and Analysis Statistics Project Radar Customer ProfilesPlant

Page 14: BUSINESS DEVELOPMENT & MARKET INTELLIGENCE · 2018-01-15 · 4 BUSINESS DEVELOPMENT & MARKET INTELLIGENCE –WE SUPPORT YOU §Knowledge Management Database (MIA) §Market monitoring

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MIA – STATISTICS SECTIONEXAMPLE: CEMENT INDUSTRY

News Research and Analysis Statistics Project Radar Customer ProfilesPlant

You could also adjust the time frame and/or look at capacities rather than production volumes, for example

Adjusted country selection in the Region slicer to compare cement production in Algeria and Argentina

Page 15: BUSINESS DEVELOPMENT & MARKET INTELLIGENCE · 2018-01-15 · 4 BUSINESS DEVELOPMENT & MARKET INTELLIGENCE –WE SUPPORT YOU §Knowledge Management Database (MIA) §Market monitoring

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MIA – PLANT SECTIONLOCATE CURRENT AND POTENTIAL CUSTOMERS’ PLANTS

News Research and Analysis Statistics Project Radar Customer ProfilesPlantDescription Region Country Address Status Capacity SPG Potential …Title Company Industry

Page 16: BUSINESS DEVELOPMENT & MARKET INTELLIGENCE · 2018-01-15 · 4 BUSINESS DEVELOPMENT & MARKET INTELLIGENCE –WE SUPPORT YOU §Knowledge Management Database (MIA) §Market monitoring

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MIA – PLANT SECTIONLOCATE CURRENT AND POTENTIAL CUSTOMERS’ PLANTS

News Research and Analysis Statistics Project Radar Customer ProfilesPlantDescription Region Country Address Status Capacity SPG Potential …Title Company IndustryIndustry

Ag & Grain

Agri Feed

Human Food

Pet Food…

Get industry- and region-wide plant overview

Apply multiple filter criteria according to individual needs

View on data beyond customer location & contacts

Add new variables as needed

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MIA – PROJECT RADAR SECTIONLEARN ABOUT NEW PROJECT OPPORTUNITIES

News Research and Analysis Statistics Project Radar Customer ProfilesPlant

Page 18: BUSINESS DEVELOPMENT & MARKET INTELLIGENCE · 2018-01-15 · 4 BUSINESS DEVELOPMENT & MARKET INTELLIGENCE –WE SUPPORT YOU §Knowledge Management Database (MIA) §Market monitoring

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MIA – PROJECT RADAR SECTIONEXAMPLE: CEMENT EMEA

Provides basic project information + project timing and scheduling + project scope + project contacts

Get comprehensive project overviews that can be filtered and sorted based on individual preferences.

Page 19: BUSINESS DEVELOPMENT & MARKET INTELLIGENCE · 2018-01-15 · 4 BUSINESS DEVELOPMENT & MARKET INTELLIGENCE –WE SUPPORT YOU §Knowledge Management Database (MIA) §Market monitoring

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MIA – PROJECT RADAR SECTIONEXAMPLE: CEMENT EMEA

General information

Schedule

Scope

Contacts

Page 20: BUSINESS DEVELOPMENT & MARKET INTELLIGENCE · 2018-01-15 · 4 BUSINESS DEVELOPMENT & MARKET INTELLIGENCE –WE SUPPORT YOU §Knowledge Management Database (MIA) §Market monitoring

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MIA – NEW DEVELOPMENTKEY CUSTOMER PROFILE

Page 21: BUSINESS DEVELOPMENT & MARKET INTELLIGENCE · 2018-01-15 · 4 BUSINESS DEVELOPMENT & MARKET INTELLIGENCE –WE SUPPORT YOU §Knowledge Management Database (MIA) §Market monitoring

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MIA – NEW DEVELOPMENTKEY CUSTOMER PROFILE

Get high-level overview regarding customers’ key figures (variables can be easily added or changed for each individual customer)

Receive and share the latest customer news either via the automatic newsfeed function or by posting news manually

Access and review customer- specific documents and reports from the MIA in-house document library

Page 22: BUSINESS DEVELOPMENT & MARKET INTELLIGENCE · 2018-01-15 · 4 BUSINESS DEVELOPMENT & MARKET INTELLIGENCE –WE SUPPORT YOU §Knowledge Management Database (MIA) §Market monitoring

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MIA – NEW DEVELOPMENTKEY CUSTOMER PROFILE

Keep track of sales potential and actual sales for key customers

Find contact information in your preferred format (lists, org charts,…) via links to any source (CRM, SharePoint,…)

Get redirected to projects and opportunities whether they are tracked in CRM, BU SharePoint,…

Access frame agreements etc. (e.g. maintained in Contract database or BU SharePoint)

Jump directly to this customer’s sites in MIA Plant Database

See who from SPG is in charge

Link to Finance SharePoint to perform your own analyses with the data provided