market research report : business intelligence market india 2014

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Business Intelligence & Analytics Market - India April 2014

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Business Intelligence & Analytics Market - India

April 2014

2

Executive Summary

Market

Drivers & Challenges

Trends

Competition

Business Intelligence (BI) & Analytics market in India was valued at around INR xxx bn in 20xx and is estimated to grow at a CAGR of around xx% between 20xx to 20xx

Need to gather, analyze and generate insightful reports from extensive amounts of data & information across industry verticals pushes the demand for BI applications

Growing competition and changing market dynamics are leading organizations to adopt BI & analytics for gaining the competitive edge in the marketplace

Adoption of Mobile BI

Focus on In-memory Analytics

Emerging Social Media Analytics

Drivers

– Advent of Smartphones

– Rise in Usage Among SMBs

– Increase in Adoption by BFSI Sector

– Emergence of New Technologies

Challenges

– Deficiency of Trained Analysts

– Lack of Operational & Cultural Readiness

Major Players

SAP India Private Limited IBM India Pvt. Ltd.Microsoft Corporation India Pvt.

Ltd.

MAIA Intelligence Pvt. Ltd. Qlik Tech India Pvt. Ltd. Teradata India Pvt. Ltd.

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

3BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

•Macroeconomic Indicators

•Introduction

•Market Overview

•Features & Benefits

•Costs & Best Practices

•Selection & Implementation

•BI Adoption in Key Sectors

•Drivers & Challenges

•Trends

•Competitive Landscape

•Case Studies

•Strategic Recommendations

•Appendix

4

SAMPLE BI & Analytics - Value Proposition

Transactional Reporting

Slice/DiceAd-hoc Query,

BI Tools

PerformanceManagement (KPI, Guided Analytics)

Fact-Based Actions

(OLAP/In Memory,

Statistics )

IntelligentInteraction (Data

Mining)

Reporting

Analysis

Forecasting

Predictive

Generational Step

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

5

SAMPLE Data intensive processes arising from hyper activity in key industry verticals drive the BI & Analytics market

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

Market Size & Growth – India

x

x

x

x

0

INR bn

Xxx%

20xx

x

20xx

x

20xx

x

20xx

x

20xx

x

20xx

x66%

34%

• BI & Analytics market in India is estimated to be valued at

around INR xx bn and is expected to register a CAGR of

about xx% to reach INR xx bn by the end of 20xx

• SMBs (Small and Medium Businesses) contributed close

to INR x bn towards the overall BI & Analytics market in

India in 2013

• Over xx % of the BI & Analytics demand is generated by

the major industry verticals including BFSI and Telecom

Market Segmentation – India (2013)

BI & Analytics Market – Overview Key Industries using BI – India (2013)

xxxx

19.0%

10.3%

14.7%

20.6%

35.4%

xxxxxxxxxx

6

SAMPLE BI & Analytics Usage in SMBs (2/2)

Adoption of cloud based BI will continue to grow significantly over the coming 2-3 years

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

BI Usage in SMBs (2013)

7.85

4.04

0

2

4

6

8

10

12

INR bn

2013

11.89

xxxx

60.6%

39.4%

xxxx

2013

SMBs Share in xxx is likely to witness growth of ~x%

SMBs Share in xxx is likely to witness growth of ~x%

7

SAMPLE BI & Analytics – Usage Trends

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

Small and Medium Businesses (SMBs) Large Enterprises

BI Usage Trends

Mat

uri

ty o

f O

rgan

izat

ion

Spreadsheets

Dashboards & Reporting

Data Mining

Performance Measurement Suites

Advanced Analytic Tools

8

SAMPLE BI Adoption in Key Sectors (x/x)

BI in xxx

XXX

xxx

xxx

xxx

xxx xxx xxx

Business Performance Management BI Decision Making Collaboration

xxx

xxx

xxx

Intelligence on Demand

xxx

xxx

xxx

xxx

xxx

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

9BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

Drivers & Challenges

Drivers

Advent of Smartphones

Rise in Usage among SMBs

Increase in Adoption by BFSI Sector

Emergence of New Technologies

Challenges

Deficiency of Trained Analysts

Lack of Operational & Cultural Readiness

10

SAMPLE

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

Use of BI in cloud is making it more affordable and easily available

• XXX

Emergence of New Technologies Impact

xxx

New Technologies

xxx

xxx

xxx

Benefits

Makes BI tools more affordable

Ensures ease of use and quicker implementation

Makes data analytics more used by SMBs

XXX

• Advantages of cloud based BI:

xxx Cloud BI is particularly essential to xxx, however, most xxx are implementing a hybrid computing environment

11

SAMPLE Emerging Social Media Analytics (3/5)

Social Networking – Growth (20XX)

Unique Visitors – Growth

19.9

51.6

51.7

0 2 4 6 8 10 12 14 16 18 20 22 24 26 28 30 32 34 36 38 40 42 44 46 48 50 52

XXX

XXX

XXX

%

3.65.8

35.3

3.87.9

52.1

0

10

20

30

40

50

60

mn

5.6%36.2%

47.6%

XXXXXXXXX

Jul-12Jul-11

XXX

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

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SAMPLE

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

Porter’s Five Forces Analysis

Competitive Rivalry• xxx

Bargaining Power of Buyers• xxx

Threat of New Entrants• xxx

ImpactMedium

ImpactHigh

ImpactMedium

Bargaining Power of Suppliers• xxx

ImpactMedium to High

Threat of Substitutes• xxx

ImpactLow to Medium

13

SAMPLE Key Ratios of 3 Major Companies – Operational Basis (FY 2013) (x/x)

Competitive Benchmarking (x/x)

13.3116.63

34.55

8.77

-7.75

5.16

-10

0

10

20

30

40

%

xxxxxxxxx

Net MarginOperating Margin

• xxx

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

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SAMPLE Key Ratios of 3 Major Companies – Operational Basis (FY 2013) (x/x)

Competitive Benchmarking (x/x)

20.13

-7.42

12.9230.5615.92

85.86

-50

0

50

100

%

xxxxxxxxx

Return on Capital EmployedReturn on Equity

1.471.601.50

0.0

0.5

1.0

1.5

2.0

xxxxxxxxx

Current Ratio

• xxx

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

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SAMPLE Key Ratios of 3 Major Companies – Operational Basis (FY 2013) (x/x)

Competitive Benchmarking (x/x)

1.38

0.771.06

0.0

0.5

1.0

1.5

xxxxxxxxx

Asset Turnover Ratio

• xxx

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

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SAMPLE

Key People

Products and Services

Company Information Offices and Centres – India

Corporate Address

Tel No.

Fax No.

Website

Year of Incorporation

Ticker Symbol

Stock Exchange

Category Products/Services

Name Designation

Pune Head Office

Public: Domestic Company – Player 1 (x/x)

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

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SAMPLE Financial Snapshot Key Ratios

Financial Summary

• The company incurred a net profit of INR 1417.8 mn in FY 2012, as compared to net profit of INR 1397.4 mn in FY 2011

• The company reported total income of INR 10,252.73 mn in FY 2012, registering an increase of 26.8% over FY 2011

• The company earned an operating margin of 17.0% in FY 2012, an increase of 2.44 percentage points over FY 2011

Key Financial Performance Indicators

Indicators Value (dd/mm/yyyy)Market Capitalization (INR mn) 42,886.0

Total Enterprise Value (INR mn) 38,015.3

EPS (INR)* 58.49

PE Ratio (Absolute)* 17.78

Particulars y-o-y change

(2012-11)2012 2011 2010 2009

Profitability RatiosOperating Margin 2.44 17.00% 14.56% 19.39% 25.14%

Net Margin -3.46 13.83% 17.28% 19.03% 11.02%

Profit Before Tax Margin 0.60 19.20% 18.60% 20.52% 11.43%

Return on Equity -1.84 16.87% 18.70% 18.00% 16.74%

Return on Capital Employed 5.09 20.54% 15.45% 18.26% 38.19%

Return on Working Capital 13.52 39.79% 26.28% 28.62% 86.59%

Return on Assets 4.25 17.18% 12.93% 14.24% 31.01%

Return on Fixed Assets 5.17 58.36% 53.19% 54.69% 70.72%

Cost RatiosOperating costs (% of Sales) -2.25 82.58% 84.83% 80.50% 74.61%

Administration costs (% of Sales)

-1.42 6.67% 8.09% 7.31% 8.48%

Interest costs (% of Sales) N.A. N.A. N.A. N.A. N.A.

Liquidity RatiosCurrent Ratio -9.39% 3.64 4.01 3.26 2.91

Cash Ratio -12.89% 2.06 2.37 1.92 1.14

Leverage RatiosDebt to Equity Ratio N.A. N.A. N.A. N.A. N.A.

Debt to Capital Ratio N.A. N.A. N.A. N.A. N.A.

Interest Coverage Ratio N.A. N.A. N.A. N.A. N.A.

Efficiency RatiosFixed Asset Turnover -4.45% 3.35 3.51 2.81 2.79

Asset Turnover 15.72% 0.99 0.85 0.73 1.22

Current Asset Turnover 27.36% 1.66 1.30 1.02 2.24

Working Capital Turnover 31.90% 2.28 1.73 1.47 3.41

Capital Employed Turnover 14.52% 1.19 1.04 0.94 1.50

Improved Decline

Net Profit/LossTotal Income

10252.78084.96045.35997.9

1,417.81,397.4

1,150.2

660.9

0

5000

10000

15000

0

500

1,000

1,500

INR mnINR mn

2012201120102009

Public: Domestic Company – Player 1 (x/x)

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

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SAMPLE Key Business Segments Key Geographic Segments

Business Highlights

Description News

11%

0%

50%

100%

2012

67%

11%21%

2011

69%

21%

2010

66%

11%23%

2009

67%

12%21%

xxxxxxxxx

7%0%

50%

100%

2012

10%

83%

2011

8% 6%

86%

2010

7% 8%

85%

2009

4% 9%

87%

xxxxxxxxx

Public: Domestic Company – Player 1 (x/x)

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

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SAMPLE

• xxx • xxx

• xxx• xxx

TO

WS

Public: Domestic Company – Player 1 (x/x)

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

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SAMPLE Private: Domestic Company – Player 2 (x/x)

Key People

Products and Services

Company Information Offices and Centres – India

Category Products/Services

Name Designation

Bangalore

Corporate Address

Tel No.

Fax No.

Website

Year of Incorporation

Head Office

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

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SAMPLE Private: Domestic Company – Player 2 (x/x)

Shareholders of the Company Ownership Structure

Name No. of Shares held

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

13.7%

16.1%

70.2%

xxxxxxxxx

22

SAMPLE Financial Snapshot Key Ratios

Particulars y-o-y change

(2012-11)2012 2011 2010 2009

Profitability RatiosOperating Margin -0.66 2.49% 3.15% 7.82% 7.17%

Net Margin -0.15 1.78% 1.93% 5.11% 6.50%

Profit Before Tax Margin -0.66 2.49% 3.15% 7.82% 7.17%

Return on Equity 0.00001 0.0001% 0.0001% 0.0002% 0.0003%

Return on Capital Employed -0.00002 0.0001% 0.0001% 0.0003% 0.0003%

Return on Working Capital 0.000001 0.000209% 0.000211% 0.0004% 0.0003%

Return on Assets -0.00001 0.0001% 0.0001% 0.0002% 0.0003%

Return on Fixed Assets -0.00003 0.0003% 0.0003% 0.0014% 0.0083%

Cost RatiosOperating costs (% of Sales) 0.66 97.51% 96.85% 92.18% 92.83%

Administration costs (% of Sales)

N.A. N.A. N.A. N.A. N.A.

Interest costs (% of Sales) N.A. N.A. N.A. N.A. N.A.

Liquidity RatiosCurrent Ratio -9.75% 1.58 1.75 1.96 2.52

Cash Ratio -33.53% 0.17 0.26 0.33 1.01

Leverage RatiosDebt to Equity Ratio 151.97% 0.25 0.10 0.00 0.07

Debt to Capital Ratio 121.87% 0.20 0.09 0.00 0.06

Interest Coverage Ratio N.A. N.A. N.A. N.A. N.A.

Efficiency RatiosFixed Asset Turnover 13.44% 0.00012 0.00011 0.00018 0.00115

Asset Turnover 8.16% 0.00002 0.00002 0.00002 0.00004

Current Asset Turnover 7.77% 0.00003 0.00003 0.00003 0.00003

Working Capital Turnover 25.98% 0.00008 0.00007 0.00005 0.00004

Capital Employed Turnover 19.72% 0.00004 0.00004 0.00004 0.00004

Private: Domestic Company – Player 2 (x/x)

Improved Decline

Financial Summary

• The company earned a net profit of INR 624 in FY 2012, as

compared to net profit of INR 583 in FY 2011

• The company reported total income of INR 35,128 in FY 2012,

as compared to INR 30,200 in FY 2011

• The company earned an operating margin of 2.49% in FY 2012,

a decrease of 0.66 percentage points over FY 2011

• The company reported debt to equity ratio of 0.001 in FY 2011,

a decrease of 98.87% over FY 2010

Net Profit/LossTotal Income

35,128.030,200.0

35,029.0

29,919.0

624.0

1791.01945.0

0

10,000

20,000

30,000

40,000

0

500

1000

1500

2000

INRINR

20122011

583.0

20102009

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

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SAMPLE Business Highlights

Private: Domestic Company – Player 2 (x/x)

Description News

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

24

SAMPLE

• xxx • xxx

• xxx• xxx

TO

WS

Private: Domestic Company – Player 2 (x/x)

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

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SAMPLE Case Study x

Case: BI deployed to reduce time and manpower consumption

SolutionsRequirements Benefits

• XXX • xxx• xxx

Solution Used

xxx

Client Organization ICT Vendor

xxx xxx

Industry

xxx

BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2014.PPT

26

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