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November 4, 2011
Building a story...SCPRSA Annual Conference | Columbia, SC
@BobbyRettew
Friday, November 4, 2011
Friday, November 4, 2011
“She always bought three of everything...”
Friday, November 4, 2011
#BlogChat
✤ One of the longest-running Twitter chats is #Blogchat, which started in March 2009.
✤ Each week the group discusses a different topic related to blogging.
✤ Sunday night chat will generate anywhere from 10 to 20 million impressions, reaching close to 2 million people each week.
Created and Hosted by @MackCollier in March 2009
Friday, November 4, 2011
Seattle Mama DocDr. Wendy Sue SwansonSeattle Children’s Hospital
Friday, November 4, 2011
today’s thoughts
✤ it takes time✤ it takes consistency✤ it takes passionate writing/storytelling
Friday, November 4, 2011
Digital Effect
Friday, November 4, 2011
Building the “Mothership”Bridging the story with the Digital/SEO Effect
Friday, November 4, 2011
Social networks and blogs reach nearly 80% of active US Internet users and represents the majority of Americans' time online.
In the United States...
Friday, November 4, 2011
✤ YouTube is the 2nd largest search engine in the world!
✤ Nearly 17 million people have connected their YouTube account to at least one social service (Facebook, Twitter, Orkut, Buzz, etc)
✤ 100 million people take a social action on YouTube (likes, shares, comments, etc) every week
Power of YouTube
Friday, November 4, 2011
Telling Stories...
Friday, November 4, 2011
telling your story
✤ from your perspective - 1st person✤ write passionately✤ connect with like-minded people✤ empower your brand ambassadors to share
Friday, November 4, 2011
5 MD Moms Blogging PassionatelyPhysician Storytellers | Cypress Internal Medicine - Greenville Hospital System University Medical Center
Friday, November 4, 2011
Friday, November 4, 2011
Serrus Capital Partners
Friday, November 4, 2011
Legacy DayClemson University
Friday, November 4, 2011
Andy Arnold✤ W. Andrew Law Firm
Friday, November 4, 2011
Friday, November 4, 2011
it is more than numbers
✤ it is more than a “Like”✤ it is more than a new “Follower”✤ it is more than a new email subscriber✤ IT IS ABOUT PEOPLE...and their stories
Friday, November 4, 2011
Alison MeGhee
Listened, Cared, & Engaged
Friday, November 4, 2011
References
✤ Nielsen Social Media Report: 3rd Quarter 2011
✤ http://blog.nielsen.com/nielsenwire/social/
✤ “Social Media Around The World” Presentation by Steven Van Bellegham
✤ http://www.slideshare.net/stevenvanbelleghem/social-media-around-the-world-2011
✤ “The Growth of Social Media: An Infograph” by Search Engine Journal
✤ http://www.searchenginejournal.com/the-growth-of-social-media-an-infographic/32788/
Friday, November 4, 2011
November 4, 2011
Building a story...SCPRSA Annual Conference | Columbia, SC
@BobbyRettew
Friday, November 4, 2011