Bride Fit

Professional Personalized Virtual Bride Fitness Training

MIS Team Class RolesMajd Zughaier -

Technical

Ariel Cukier- Network Opportunities

Tamer Jaber- Network Opportunities

Sharon Schnarch- Designer

Hannah Carimi –Business Development,

All Hats

David Bensodon –Business Development,

All Hats

Bride FitWe take the guess work out of training.

Scientifically-based, healthy results oriented, personalized virtual coaching, tailored in every

way for the brides success and convenience

Profitable Industry

• ~2.5 million weddings

• Industry revenue 60B

• Popular months June and July and August

• Costso Average 25-30 K $2500-3500 dresso Moderate 65K $4000-8000 dresso Mid-Upper 100K $4000-12,000 dress

Niche Market Potential

• Top Concern o 85% = top 3o 95% = top 5

• 84% plan to get in better shape

• 40% more health consciouso Want to loose 13lbs (28.6kg)

• Most seek training BUT often not successfulo Lack of resultso Lack of proper educationo Lack of disciplineo Did not like trainero Lack of accountability

• Not seen as wedding expense

Target Market Segment

• North-America

• 65-100k wedding

• 6-8mo from wedding

• Age 25-35

Bride FitProfessional Personalized Virtual Bride Fitness Training

Introducing…

Bride Fit

No Wedding Focus

Wedding Focused

In Person Training Sessions

OnlineCompetition Framework

Where We Are

Increased our web presence through

1. Developed an exciting working

website

2. Initiated a Google Ad words campaign

to drive searcher awareness

3. Increased our Facebook following

>300% in the last three months

4. Begun an informational blog to

increase brand recognition and site

listing priority

Also…

We are three months underway in

conducting the alpha tests on future

Brides

5. All have lost fat weight

6. All have increased muscle tone

7. Retained 100% of Beta testers

We Lived We Learned and Now

1. We have refined the virtual training

system through identification of key

problem areas

2. We are working on recruiting round two

of future brides as Beta testers

GAP

To Close The Gap• Build a client-interactive website $5,000 plus

maintenance costs• Create a dynamic index of exercise prescription

$3000 per month for part time team member• Massive marketing campaign

o $15,000 per trunk showo $500 per month Ad Words Campaign o 20% of revenue kick back for referral

• Hire, train and continue to educate best staff of exercise physiologists, 40% of revenue of additional clientele –minimal outtake for founding staff

Looking to raise $100,000 initial investment

Angel Investor,

You Provide the

Missing Link Between

Who We Are…

And Who We Can

Become

Thank You!Bride Fit

Appendix

New vs. Returning Visitor

Length of Time In Session

Location and Views

Most views Thurs-SaturdayBounce rate 55%69% of site visitors are new

Geographic Demonstration of

Interest

Ad Words Campaign

With Angel funding, We Can Create Scalability

1. Hire a team member to build a client-interactive website where the Bride can access her workouts, record their progress and dialogue with their personal coach

2. Hire a computer visionary to create an index of exercises clients can reference during their week via their interactive site

3. Fund an effective marketing campaign to increase awareness of Bride Fit’s awesomeness through a) booths at key US Bridal trunk shows and b) afford a team member the time to contact key partners such as wedding planners

4. Grow from a small company founded and run by one coach, to a scalable, revenue generating Bride Fit Enterprise

Bride Fit