bpp ppt 97 200321

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    Owners:

    Mangesh sawant

    Abhijeet sonawane

    Rohit kapile

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    INTRODUCTION

    The Gourmet food store is an upscale

    international grocery and delicatessen with a

    distinct menu that includes authentic, hard to

    find ingredients from around the country and theworld.

    The facility will include a forty person capacity

    eating area, deli/kitchen with counter and check

    out area, grocery/gift area, and a public restroom.

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    PRODUCTS

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    ITS SALIENT FEATURE

    GROCERIES

    high quality groceries from India, Italy, the

    Mediterranean, Mexico, Asia, Europe, Australia,

    and the United States GIFTITEMS

    complement the international theme of the store

    and include a limited selection of kitchen

    wares, cookbooks, picnic items, and original sewnitems and jewelry

    PREPARED FOOD

    menu items will be prepared fresh each morning

    and displayed for easy pick-up

    INTERNETSHOPPING

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    MARKET OVERVIEW

    Organized Retail in India is worth 2% of retail

    market, of which 75% is food

    food and grocery constitute almost 54% or $152

    billion (Rs5.99 trillion) ofIndias total annualretail business

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    TARGETED MARKET

    VACATION

    LIVE

    WORK

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    INDIAN CONSUMERS BEHAVIOR

    Upgrading food value

    Focusing on quality then quantity

    Hygiene conscious

    Health conscious

    Willing to pay for convenience

    Adventurer and brand lover

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    MARKET GROWTH

    Indian Retail sales of Gourmet Foods &

    Beverages 2002-2007

    7.80%

    7.90%

    8.00%

    8.10%

    8.20%

    8.30%

    8.40%

    8.50%

    2000 2002 2004 2006 2008 2010

    YEAR

    C

    A

    G

    R

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    Share of the Indian Retail Sales of Gourmet

    Foods and Beverages

    45%

    34%

    5%

    16%Supermarkets &

    Grocery Stores

    Gourmet/Specialty

    Stores

    Warehouse Clubs

    Other Outlets

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    COMPETITORS

    O RSTORE

    CAFE

    ONLINE

    STORES

    STORE

    RESTAURANT

    GROCERY

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    Known examples:

    Caf Coffee Day

    Barista

    Mac Donalds

    Subway

    Pizza hut

    Dominos pizza

    KFC chicken, etc.

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    MARKETING STRATEGY

    Branding

    Advertising

    Sales promotion

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    ADMINISTATIVESTRATEGY

    ADMINISTRATION

    MERCHANDISE

    MANAGERSALES MANAGER

    CLERK ACCOUNTANT

    DELI

    MANAGER

    COOK

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    FINANCESTRATEGY

    SOURCE : BANK and OWNERS

    BANK-50,00,000

    OWNERS-12,00,000

    METHODSTO CONVINCEBANK:

    SALESFORECAST

    STAR

    TUP

    S

    UMMARY

    PROFIT AND LOSS

    CASHFLOW

    PRO FORMABALANCESHEET

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    SALESFORECAST

    Assumptions:

    The average item sold in the market will cost Rs

    225.

    Rs 1000/average sale x 40 people/day x # of daysin slow season.

    Rs 1500/average sale x 75 people/day x # of days

    in busy season.

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    0

    50,00,000

    1,00,00,000

    1,50,00,000

    2,00,00,000

    2,50,00,000

    3,00,00,000

    2008 2009 2010

    2,30,95,000 2,54,35,6002,42,36,750

    Projected Annual sales

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    START UPSUMMARY

    We plan on a three month start-up period.

    Expenses are broken down as follows:

    Insurance @15,000/month Rent @1,25,000/month

    Initial Loan Repayment @50,000/month

    Utilities @ 50,000/month

    Salaries: 3 managers @1,00,000/month each

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    5,00,000

    10,00,000

    15,00,000

    20,00,000

    25,00,000

    30,00,000

    35,00,000

    40,00,000

    45,00,00050,00,000

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    CASHFLOW

    Cashspending

    Cashspending

    Cashreceived

    Cashreceived

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    YEARLYPROFIT

    2,50,000

    5,00,000

    7,50,000

    10,00,000

    12,50,000

    15,00,000

    02008 2009 2010

    3,56,550

    8,48,450

    13,63,500

    1.54%

    3.50%

    5.36%

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    BALANCESHEETPro Forma Balance Sheet

    2008 2009 2010

    Assets

    Current Assets

    Cash 17,03,900 25,25,150 33,22,650

    Inventory 8,18,400 8,34,600 8,51,100

    Other Current Assets 2,50,000 2,50,000 2,50,000

    Total Current Assets 27,72,300 36,09,750 44,23,750

    Long-term Assets

    Long-term Assets 10,00,000 10,00,000 10,00,000

    Accumulated Depreciation1,25,000 2,50,000 3,75,000

    Total Long-term Assets 8,75,000 7,50,000 6,25,000

    Total Assets 36,47,300 43,59,750 50,48,750

    Liabilities and Capital 2008 2009 2010

    Current Liabilities

    Accounts Payable 9,70,050 15,48,300 15,88,100

    Subtotal Current Liabilities

    9,70,050 15,48,300 15,88,100Long-term Liabilities 42,85,700 35,71,450 28,57,200

    Total Liabilities 52,55,750 51,19,750 44,45,300

    Paid-in Capital 12,00,000 12,00,000 12,00,000

    Retained Earnings 31,65,000 28,08,450 19,60,000

    Earnings 3,56,550 8,48,450 13,63,500

    Total Capital 16,08,450 7,60,000 6,03,500

    Total Liabilities and Capital36,47,300 43,59,750 50,48,750

    Net Worth 16,08,450 7,60,000 6,03,500

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    EXITSTRATEGY

    Monitoring of success

    Acceptable losses are considered

    Merchandise will be sold to pay back dept.