boas e más práticas para agile ux
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Slides da palestra "Boas e Más Práticas para Agile UX" no Agile Brazil 2014.TRANSCRIPT
Boas e Más Práticas para Agile UX
Tiago Silva da Silva Professor/Pesquisador, UNIFESP
Practices and Anti-Practices for
Agile UX
Tiago Silva da Silva Professor/Pesquisador, UNIFESP
–Tomer Sharon (@tsharon)
“How people feel when they use something.”
UX
– ISO 9241-210
“...a person’s perceptions and responses that result from the use or anticipated use of a
product, system or service...”
UX
– ISO 9241-210
“...the application of User-Centered Design practices to generate cohesive, predictive and
desirable designs based on holistic consideration of users’ experience...”
“...a person’s perceptions and responses that result from the use or anticipated use of a
product, system or service...”
UX Design
ISO 13407: Human-centred design processhttp://www.usabilityprofessionals.org/usability_resources/about_usability/what_is_ucd.html
UCD
Traditional usability evaluation is a bottleneck
in Agile environments
–Tiago Silva da Silva
“Esta NÃO é uma palestra sobre Lean UX.”
–Tiago Silva da Silva
“Esta NÃO é uma palestra sobre Lean UX.”
“Esta é uma apresentação de um conjunto de BOAS e MÁS práticas extraído de projetos reais
para a integração entre Agile e UX.”
–Jeff Gothelf
“Inspired by Lean Startup and Agile development theories, it’s the practice of
bringing the true nature of a product to light faster, in a collaborative, cross-functional way
with less emphasis on deliverables and greater focus on a shared understanding of the actual
experience being designed.”
Lean UX
http://blog.uxpin.com/1375/lean-ux-vs-agile-ux-is-there-a-difference/
http://www.andersramsay.com/2012/04/24/agile-ux-vs-lean-ux/
Agile UXhttp://blog.uxpin.com/1375/lean-ux-vs-agile-ux-is-there-a-difference/
Agile UX
Context• 2 weeks iterations
• 8 weeks releases
• Internal customer
• Dedicated developer
• Dedicated QA
• Shared UX Designer
Anti-Practice: Big Design Up Front
Practice: Sprint 0
Practice: Continuous Research (in
a separated track)
Anti-Practice: Work One Sprint Ahead
Practice: Research ahead, work
together and follow behind
http://www.huffingtonpost.com/jacqueline-carte/working-with-mindfulness-_b_4786150.html
Practice: Become a design
facilitator
http://www.agileproductdesign.com/blog/emerging_best_agile_ux_practice.html
Anti-Practice: No definition of Done
Practice: Your design is a
hypothesis
Practice: Inspection Evaluation
Practice: Lightweight and cost-
effective testing
http://tishadiplomaproject.blogspot.com.br/2011/10/user-testing-round-1.html
Practice: Continuous user feedback
(5 Users every Friday)
http://www.bluehair.co/2008/06/ipnext-usability-testing-and-redesign-of-an-office-phone/
Practice: Design partners
Practice: Users time is valuable
http://galleryhip.com/confused-computer-user.html
Practice: Use data to settle subjective issues
http://www.londes.com/analytics
Anti-practice: Prototype only on paper
Practice: Prototype in low fidelity
Practice: Treat prototype as
specification
Anti-Practice: Designers used to be
heroes
Practice: Shared understanding
(anti-hero)
Anti-Practice: Shared UX Designer (UX people supporting multiple teams at the
same time)
Practice: UX Designer as part of
the team
–Jeff Gothelf
“Designers must evolve to stay relevant!”
http://www.jeffgothelf.com/blog/unicorn-a-visual-designer-with-ux-chops/#sthash.1vCLoZmQ.dpbs
Understanding UX Designers Roles within Agile Teams
• User eXperience Designer
• Responsible for the understanding of the users
• User Research, Ethnographic Studies, User Experience Design, User Profiling, Ideation, Competitor Analysis, Design Thinking, Customer Journey Mapping.
• Interaction Designer
• Responsible for Designing and Evaluating the users’ interaction with products or services, both on prototypes and the developed system
• Interaction Design, Rapid Prototyping, User Experience Design, Product Design, Guerrilla Testing Sketching, Usability Testing, Ideation, Collaborative Design, Process Flows, Information Architecture, Service Design, Design Thinking.
• UI Developer
• Responsible for the Development of the Graphical User Interface and the Design of Graphic Elements
• Rapid Prototyping, Collaborative Design, Information Architecture, Visual Design, GUI Design, Service Design, Design Thinking.
Some references
EXTREME AGILE www.extremeagile.com.br
São Paulo - abril de 2015
www.agiletrendsbr.com
Boas e Más Práticas para Agile UXTiago Silva da Silva
[email protected] @tiagosdasilva
http://www.slideshare.net/silvadasilva
Obrigado.
Practices and Anti-Practices for Agile UX
Tiago Silva da Silva
[email protected] @tiagosdasilva
http://www.slideshare.net/silvadasilva
Thanks.