Blog Talk 2010

Dr Werner Breitfuss

R&D Project Manager

Hypios

Outline

What is Hypios

What kind of research are we working on

What is the social webs impact on our company

How do we facilitate the social web

Telling the Future of Hypios Research

What is Hypios

• Problem Solving Platform

• Driving Innovation

• Connecting Seeker (Companies)

• and Solvers (everybody else)

• Different ways - different products

What is Hypios

First Social Market Place for Solutions

• Web 2.0 Technologies to detect Experts and keep them connected

• Seekers and Solvers building communities

• Social tools to improve Solution finding

• Manage gained knowledge and solutions

Hypios Products

• Hypios.com– Main platform - social market place

– Used to keep userbase informed

– Offers a medium for the ongoing solving process

• Hy.Inside– Service that offers similar functionalities as

Hypios.com for internal use

– Internal expert identification

– Access to 150.000 Hypios experts

– Antidote to “not invented here” syndrome

Hypios Products

• Hy.Prize– a turn-key service– Creates Community– Fits any request– Large scale competition

• Hy.Link– Software-as-a-Service tool– research hub for research organizations– maps and analyzes an organizations research expertise,

highlighting new partnership – Uses Social Networking tools to stimulate knowledge exchange

among research teams.

What Hypios is not

• Question – Answer Website

– Ask.com

– Google Answers

– Yahoo! Answers

• Free to use

• Open Knowledge

Example

• Problem:

• Producer of Cereals

• Customer needs Solution for :

“Chocolate that doesn’t immediately

dissolve in hot milk”

Example

• Surprisingly no chemist, food researcher no chocolate expert but

• Solution proposed by small bakery in Italia

• Was using technology for their chocolate pans

• Been in use for years

Hypios Research Overview

There is only the social

Web

Social Web

• The Social Web and our interactions

– Semantic Web

– Expert Extraction

– Information Challenges

– Contacting

– Keeping connected

Facebook campaign impact

Chain

• Keywords, Topics, Concepts

• SolverSurfer

• Silver Rabbit

Keyword Extraction

• From problem description to

– Keywords

– Topics

– Categorize

• Matching Word clouds

Solver Surfer

• Find Experts in the Social Web

• Hotspots for different topics

• Crawling

• Selecting

• Ranking

Solver Surfer

• Different Resources Different Analyzers

• Social Interaction – No Social Interaction

Silver Rabbit

• Addressing Experts

• Channels

• Psychological Backgrounds

• Social Backgrounds

• Behavioral Patterns

• Personalized Messages

Silver Rabbit

Future Work and Challenges

• Predicting the Future

– Delphi Methods

– Expert consents of Solution Finding

• From A to C without B (Automatically find Solution A for Problem C without expert B)

– Automatic Mapping from Problems to Solutions

– Inherent Structures

Future Work and Challenges

• From Social Web to Physical Web– Geological Information

– Connecting people and objects in same vicinity

– Best Place for Best Solution

• Different Kind of Solvers– Experts

– Leaders

– Connectors

Questions ???

Thank you for your attention !