big! overview 2012

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A CREATIVE COMMUNICATIONS AGENCY MEDIA DECK Q3-2012 VISIT US WWW.THEBIGAGENCY.NET FACEBOOK.COM/ITSABIGTHING TWITTER - @ITSABIGTHING EMAIL - [email protected] ................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................. © 2012 WE ARE BIG LTD

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a creative communications agencyMedia deck q3-2012

visit us www.thebigagency.net facebook.coM/itsabigthing tWitter - @itsabigthing eMaiL - [email protected].................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................

© 2012 we are big ltd

2.

HeLLo

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© 2012 we are big ltd

We create and activate MuLti-pLatforM caMpaigns tHat HeLp you buiLd meaningful relationships WitH youth, tHrougH entertainment and engaging content.taLk to us @itsabigthing................................................................................................................................................................................................................................................................................ ..............................................................................................................................

big! is a new generation of diverse multi-talented crea-tives, we create original ideas, build unique solutions and are at the forefront of a communication revoloution.

our agency consists of energetic young creatives giving us unique insight and access into todays digital world and its talent. We are passionate about helping brands talk to todays youth by embracing our culture and working with us to create credible content that connects to their audience.

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fresh. young. creative.

we understand your audience because we are your audience.

16-24 year olds feel brands communicate with them incorrectly.

82%

16-24 year olds claim they are more likely to purchase from a brand that has entertained them.71%

16-24 year olds state that they would like brands to entertain them.

73%4.

about us

*source - big survey 2011

13 - 30 year olds in the uk*office for national statistics 2011

14 million

our approach is fresh and exciting, we collaborate and co-create content with the best young creatives to deliver innovative cross-platform solutions that bring your brand to life and deliver awesome results.

.................................................................................................................................................................................................................this is how we get down

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aim: create and execute a viraL caMpaign to aLign k sWiss WitH youtH cuLture.

vice / gonzoworld >case study

insigHt

+ creative direction+ Music & taLent sourcing+ content creation+ Music video production+ brand endorseMent+ sociaL + digitaL strategy+ onLine pr & seeding

1.8 million views10 million campaign reach

+ research & insight + brand alignment + digital strategy + social strategy

1. create

2. interact + website design & build + digital design + mobile & apps + interactiVe content

4. activate + social actiVation + liVe eVents & talent alignment + content seeding & syndication + community & Fan building

3. connect + content & media creation + brand platForms + branded entertainment + media partnerships

sunday night live - live event / content / branding grm daily.com - strategy / branding / motion graphics>>

westend dJ - digital + social strategy> lovebox festival - online advertising creatives>

J2k - branding / design>

strategy

creative soLutionsfor any pLatforM.

our strategies help you communicate through visual digital and social expe-riences that connect, converse and in-spire audiences.

vis bbc 1 xtra - website portal grm daily.com - website platform design + build>>

sky - history channel facebook app fbml>music 2 text - website cms design and build >

digital

over 75 MiLLion visits to our Websites.

we unlocking your commercial poten-tial, by designing and developing web-sites, apps and branded platforms that people love to share.

transport for london - content production bbc 6 music - live production - silver bullet>gshock - event content production

vevo summer 6 - content production / our partners silver bullet>best buy - talent alignment

we believe in brand entrepreneurship and creating new media that entertains. we deliver content and partnerbrands with the biggest talent.

content

over 10 MiLLion vieWs on content by big!

sonos - competition + social activation

converse - social seeding / content activation

newton falconer - social pr / amplification

google plus - live debate creative / activation>

>

bbc 6 music - social pr / content activation>

evoke your consumers passions by activating credible content that connects to your audience, engaging fans and building communities.

a Massive reacH tHat connects your fans.

activate

We are passionate about youth culture and have built our own unique online network of toppublishers, bloggers & key influencers.

We provide bespoke publishing and advertising opportunities to activate and communicate to our core audience of 13-30 year olds using our network of over 3 million unique monthly visitors.

+ Many More including ; maximum pop, urban development, Jumpoff, hit the floor, dtamusic news, yin&yang, iammusic, altsounds...

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our network

media partners

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© 2012 we are big ltd

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we make them big!

............................................................................................................................................................................................................work with us

We work with world leading brands, agencies, entertainment companies, publishers and record labels, producing digital strategies, content, digital platforms and campaigns.

We are quite selective, working only on projects we are passionate about, this way it works best for you, you get more of our creativity, energy and dedication.

...................................................................get intouch our partners

london studiofirst floor,4 flitcroft street, London, Wc2H 8dJ

w: www.thebigagency.net e: [email protected]: 020 3556 6530

tw: @itsabigthingfb: .com/itsabigthing

................................................................................................................... ...................................................................................................................come for tea

TM