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Baltic Retail Forum 2017 What will be the terms con- ditioned by market and eco- nomic situation, consumers needs and demands? How to keep pace with shoppers that master technology solutions and its advantages very rapidly? What can be learned from successful examples and real retailers’ experience? Baltic Retail Forum 2017 - conference for retail companies’ managers. Event will seek for right answers to these questions, will discuss the trends of constantly developing technology and will analyze the prospects and conditions of trade sector development. When? October 10 Where? K29 conference hall, Konstitucijos av. 29, Vilnius Registration till October 4 by e-mail [email protected] or phone 8 700 70022 Entry fee 45 EUR + VAT All presentations will feature simultaneous interpretation from English to Lithuanian and vice versa

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Page 1: Baltic Retail Forum 2017 - StrongPointThe union of bricks and mortar stores and e-commerce concepts and technologies – prospects and practice of existing retailers Practical application

Baltic Retail Forum 2017

What will be the terms con-ditioned by market and eco-nomic situation, consumers needs and demands?

How to keep pace with shoppers that master technology solutions and its advantages very rapidly?

What can be learned from successful examples and real retailers’ experience?

Baltic Retail Forum 2017 - conference for retail companies’ managers. Event will seek for right answers to these questions, will discuss the trends of constantly developing technology and will analyze the prospects and conditions of trade sector development.

When? October 10 Where? K29 conference hall, Konstitucijos av. 29, Vilnius

Registration till October 4 by e-mail [email protected] or phone 8 700 70022

Entry fee 45 EUR + VAT

All presentations will feature simultaneous interpretation from English to Lithuanian and vice versa

Page 2: Baltic Retail Forum 2017 - StrongPointThe union of bricks and mortar stores and e-commerce concepts and technologies – prospects and practice of existing retailers Practical application

Baltic Retail Forum 20178:30- 9:00 Registration

9:00 - 9:10

Laurynas VilimasManaging Director at Retailers Association

Welcome speech

9:10 - 9:40

Žilvinas ŠilėnasPresident of Lithuanian Free Market Institute

Government’s ambitions in the retail sector: a lot of noise, little benefitThe politicians declare the need of government controlled pharmacies, alcohol stores and even the bank. What effect these restrictions could take for the retail?

9:40 - 10:10

Artūras UrbonavičiusBaltics Market Insights Business Development Manager at BALTMI

Purchase paradoxes Where, how and why does Lithuanian consumer buy? What determines the buyer’s decision and how does it influence trade industry in the country?

Page 3: Baltic Retail Forum 2017 - StrongPointThe union of bricks and mortar stores and e-commerce concepts and technologies – prospects and practice of existing retailers Practical application

Baltic Retail Forum 2017

10:40- 11:00 Coffee break

10:10 - 10:40

Morten Hansen Head of Economics Department at Stockholm School of Economics in Riga

Retailers enjoy: Happy days are here again!• Finally, broad-based growth returns to Europe and with strongly positive effects

on Lithuania• The main task will be to sustain this mini-boom• Will lessons from 2008 have been learnt? Hope springs eternally...

11:00 - 11:30

Charlie Rohan Senior Director, User Centred Design at NCR

Any one, any time, any place – enabling 700 million transactions per dayNCR, a 133 year old company, is a leader in omni-channel solutions, turning everyday interactions with businesses into exceptional experiences. This presentation will use steps in the design process to show how customer and consumer observation and insights inspire new concepts and placements for consumer facing technology that consumers want to use.

Page 4: Baltic Retail Forum 2017 - StrongPointThe union of bricks and mortar stores and e-commerce concepts and technologies – prospects and practice of existing retailers Practical application

Baltic Retail Forum 2017

Coffee break12:30 - 12:45

11:30 - 12:00

Peter FriedelIndustry Solutions Retail EMEA at Zebra Technologies

Retail Now! Ways to meet Retail customer demand today and tomorrow • Innovative concepts and technologies for better customer engagement• Interlinkage of eCommerce and brick & mortar business• Holistic in-store analytics

12:00 - 12:30

Dr. Eleonora Šeimienė Head of KOG Institute of Marketing and Communication Sciences

Science influence on business: neuromarketing practice for sales growthPresentation will investigate the latest discoveries of neuro science and what possibilities research opens in retail context. Moreover, real practical research cases in Baltic States will be presented.

Page 5: Baltic Retail Forum 2017 - StrongPointThe union of bricks and mortar stores and e-commerce concepts and technologies – prospects and practice of existing retailers Practical application

Baltic Retail Forum 201712:45 - 13:15

Eglė ŠedbaraitėConsumer Insights Executive at Nielsen

E-commerce: what is next? E-commerce gives consumers more ways of making their shopping and receiving information on items and services than any time before. However, are Lithuanians already ready to purchase daily consumer goods online and use latest technologies for everyday shopping? During the presentation, we will look into e-commerce trends in Lithuania. Who is shopping online? What categories of goods are most popular online among Lithuanian, Europe and world consumers? What factors still stop some of the consumers to start shop online?

13:15 - 13:45

Evaldas Budvilaitis Senior Vice President and Managing Director at StrongPoint Technology

The union of bricks and mortar stores and e-commerce concepts and technologies – prospects and practice of existing retailersPractical application of e-commerce technologies – what benefit could traditional retailers gain. Bricks and mortar versus online shopping is a buzz topic for several years already. How do big players of the Western world cope with this trend? What technology solutions and real examples demonstrate that not only the synthesis of both worlds is possible but also beneficial?

Page 6: Baltic Retail Forum 2017 - StrongPointThe union of bricks and mortar stores and e-commerce concepts and technologies – prospects and practice of existing retailers Practical application

Baltic Retail Forum 2017

14:30 - 15:00

Justinas Šukys Project Manager at Strategy Labs

Prices at stores and its perception at consumers mindPrices at different stores and retail chains differ, however, most important is how these differences are perceived by consumers. Strategy Labs will present its independent study that not only compares the real prices at shopping points but also how do the retail consumers perceive it.

13:45 - 14:30 Lunch

15:00 - 15:30

Saulius Budzinauskas Banking Service Senior Analyst at Bank of Lithuania

Trends of payment methods. Instant payment possibilities at payment points.Review of payment services in Lithuania. New payment methods and experience. What are the alternatives for card payment infrastructure? Possibilities of instant payments and SEPA Instant Credit Transfer payment scheme. How does it work? Could it be adapted for payments at retail sector?

Page 7: Baltic Retail Forum 2017 - StrongPointThe union of bricks and mortar stores and e-commerce concepts and technologies – prospects and practice of existing retailers Practical application

Baltic Retail Forum 2017

16:00 - 16:30

Klaus Kristensen CEO at I-Trust

Reaching GDPR compliance by May 2018 Based on experience from private and public organizations in Denmark, Klaus will show how the process towards General Data Protection Regulation (GDPR) compliance can be structured in five manageable steps.Learn how you can benefit from collaboration, knowledge sharing and benchmarking in the work towards GDPR compliance.

15:30 - 16:00

Nadim Ghafoor Director of Business Development at Datema Retail

Enabling Digital Services Through EasyShop Self-Scan Presentation will describe how retailers can use Datema Retail EasyShop as a platform to address challenges they are facing and how EasyShop can enable them to enhance the customer journey through the enablement of digital services inside and outside of the store.

Networking with wine & snacks16:30 - 17:00

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