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AUTOMOTIVE INTELLIGENCE COVERING NEW CAR PRICES, BEST CAR DEALS AND MORE September, 2011 PRESENTS TrueTrends

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AUTOMOTIVE INTELLIGENCE COVERING NEW CAR PRICES, BEST CAR DEALS AND MORE

September, 2011

PRESENTS

TrueTrends™

Table of Contents

1September 15th , 2011 - TrueTrends™ by TrueCar™ - © 2011 TrueCar, Inc.

TrueCar’s Price Flex Score7The TrueCar Price Flex Score measures the elasticity of transaction price by model. The Price Flex Score calculation dynamically incorporates the factors that affect price variance including the model’s transaction price range, current inventory and sales data. A vehicle experiencing extremely low inventory and a small range of transaction prices will have a low Price Flex Score. Don’t expect much of a discount from the TrueCar average transaction price on a vehicle with a low Price Flex Score. If a vehicle has a high Price Flex Score, however, you have the potential to strike a deal significantly below (or above, if you’re not careful!) the TrueCar average transaction price.

Performance Scorecards

2

The TrueCar Scorecard measures the overall performance of a brand or manufacturer based on pricing, sales, incentives, customer loyalty, market share, and inventory turn data.

Greatest Discounts9Featuring the highest discounts on 2011 and 2012 models. 2011 model year Large Trucks, Large Cars, Large SUVs, and Luxury Cars offer the greatest discounts at an average below MSRP of 8% or higher. The top 2011 brands with the biggest discounts are Chevro-let, Ram, Mercedes-Benz, Ford, and Nissan. 2012 brands witht he biggest discounts are Acura, Nissan, BMW, Mercedes-Benz, and Ford. The overall industry discount is about 7.6%.

Best and Worst Days to Buy a Car

11

Saturday, October 1st, will be the day consumers can expect the best buys for the month, with a projected discount of 8.43% from MSRP.

Largest Total Incentives for September

12This month, the 2011 Cadillac STS has the largest total incentives with $9,000 in dealer cash.

Greatest Price Drop Month over Month13For each body type, TrueCar.com tracks the average transaction price for each trim and lists the vehicles with the greatest drop in price month over month. This month’s greatest drop in price is in the luxury sport car segment, with a $809 difference from last month on the 2012 Audi A7.

Shortest and Longest Days in Inventory14Large Trucks, Large Cars, and Large SUVs are where the best potential inventory-based discounts will be seen. On average, Large Trucks are staying in inventory for 75 days, while Large Cars and Large SUVs are on-lot for 71 and 69 days respectively. The average days in inventory is 50 days. Subcompact cars have an average inventory stay of 32 days, Small Cars and Luxury SUVs at 35 days, and Minivans at 40 days.

Model Year Share15Model Year Share shows the percentage of 2011 and 2012 model year vehicles that have been sold within the last month. The makes with the highest percentage of 2011 Model Year Share are Subaru, Lexus, Saab, Land Rover, and Toyota. Model year 2012 vehicles make up 26.2% of the market.

4

TrueMPG™The goal of TrueMPG™ is to measure the actual miles per gallon of all vehicles sold in a given month. Calculations start at the trim level, taking into account EPA fuel economy data that includes engine size and drivetrain factors that affect a vehicle’s MPG ratings. TrueMPG™ aims to illustrate the actual MPG’s of each brand, manufacturer and vehicle segments to give consumers, media, and the industry a better understanding of fuel efficiency. To ascertain TrueMPG™, TrueCar utilizes the EPA’s average fuel economy rating using 45 percent highway and 55 percent city driving behavior. The overall industry MPG is 21.7 for August 2011.

smart

Fiat

MINI

Hyundai

Volkswagen

Scion

Kia

Honda

Mazda

Suzuki

Subaru

Toyota

Nissan

Mitsubishi

Lexus

Audi

Chrysler

Chevrolet

Acura

Buick

Volvo

Ford

Lincoln

Dodge

Saab

Infiniti

BMW

Cadillac

Porsche

36.2

32.5

30.3

27.1

26.6

25.8

25.1

24.4

23.9

23.7

23.5

23.3

23.2

22.5

22.3

22.3

21.0

21.0

20.7

20.5

20.5

20.4

20.3

20.3

20.1

20.0

19.9

19.1

19.0

36.2

28.1

30.0

25.3

26.3

26.0

23.7

23.7

23.9

23.8

23.5

22.8

23.0

23.3

22.2

21.4

20.8

21.3

20.2

20.4

20.3

20.5

19.6

20.1

21.7

19.8

20.1

18.9

18.3

36.2

N/A

30.1

26.3

25.0

25.1

24.7

24.0

23.4

23.0

23.1

23.7

22.7

23.0

21.5

22.3

19.6

20.5

19.8

20.1

19.9

20.0

19.4

19.9

22.3

19.6

20.3

19.0

17.8

-

N/A

0.2

0.9

1.6

0.7

0.3

0.3

0.5

0.7

0.4

-0.4

0.4

-0.5

0.9

-

1.4

0.5

0.8

0.4

0.6

0.4

0.9

0.4

-2.2

0.4

-0.5

0.1

1.2

-

4.4

0.3

1.9

0.3

-0.2

1.4

0.7

-

-0.1

-

0.5

0.1

-0.8

0.2

0.9

0.2

-0.4

0.4

0.1

0.1

-0.1

0.7

0.2

-1.6

0.2

-0.3

0.2

0.7

Brand August, 2011 July, 2011 August, 2010 Change YoY Change MoM

2September 15th , 2011 - TrueTrends™ by TrueCar™ - © 2011 TrueCar, Inc.

TrueMPG™

TrueMPG™ by Brand

Jeep

GMC

Mercedes-Benz

Jaguar

Ram

Land Rover

Industry

18.6

18.5

18.5

18.1

15.5

14.3

21.7

18.5

18.7

18.0

18.1

15.6

14.1

21.6

18.4

18.3

18.8

18.0

15.8

14.4

21.6

0.2

0.3

-0.4

0.1

-0.2

-0.1

0.1

0.1

-0.1

0.5

-

-

0.1

0.1

Brand August, 2011 July, 2011 August, 2010 Change YoY Change MoM

TrueMPG™ ( Continued... )

3September 15th , 2011 - TrueTrends™ by TrueCar™ - © 2011 TrueCar, Inc.

TrueMPG™ by Manufacturer

BMW

Chrysler

Daimler

Ford

GM

Honda

Hyundai

Jaguar

Mazda

Mitsubishi

Nissan

Porsche

Saab

Subaru

Suzuki

Toyota

Volkswagen

Volvo

Industry

N/A

20.4

N/A

20.5

21.8

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

N/A

23.2

N/A

N/A

21.3

LargeCar

N/A

17.7

N/A

15.7

17.8

N/A

N/A

N/A

18.7

N/A

14.6

N/A

N/A

N/A

N/A

15.1

N/A

N/A

17.5

LargeSUV

N/A

15.5

N/A

16.6

17.1

16.9

N/A

N/A

N/A

N/A

14.3

N/A

N/A

N/A

N/A

15.6

N/A

N/A

16.5

LargeTruck

21.4

N/A

19.7

21.2

20.1

23.3

21.4

18.1

N/A

N/A

21.3

18.7

21.7

N/A

N/A

24.4

23.7

21.7

21.5

LuxuryCar

17.5

N/A

17.7

N/A

18.4

N/A

N/A

17.9

N/A

N/A

21.1

20.2

N/A

N/A

N/A

21.1

21.8

20.9

20.2

LuxurySport Car

17.4

N/A

16.5

19.0

18.3

18.4

N/A

14.3

N/A

N/A

17.4

18.2

15.1

N/A

N/A

20.1

20.9

19.2

18.1

LuxurySUV

N/A

23.7

N/A

25.3

23.1

25.5

27.1

N/A

23.9

24.3

24.3

N/A

N/A

24.2

25.1

25.1

24.4

N/A

24.8

MidsizeCar

N/A

18.0

N/A

20.5

23.1

21.4

22.9

N/A

22.5

16.9

21.2

N/A

N/A

17.9

N/A

20.4

21.3

N/A

20.9

MidsizeSUV

N/A

19.3

N/A

N/A

N/A

21.4

20.6

N/A

23.7

N/A

21.0

N/A

N/A

N/A

N/A

20.0

19.9

N/A

20.1

Minivan

N/A

25.0

N/A

31.1

28.7

32.1

30.7

N/A

26.0

25.5

30.3

N/A

N/A

22.3

N/A

33.8

29.3

N/A

30.0

SmallCar

28.2

20.2

N/A

22.9

N/A

21.0

25.3

N/A

23.2

25.4

28.0

N/A

N/A

23.2

21.1

N/A

21.1

N/A

22.7

SmallSUV

N/A

N/A

N/A

16.4

18.6

N/A

N/A

N/A

N/A

N/A

16.6

N/A

N/A

N/A

17.5

17.7

N/A

N/A

17.3

SmallTruck

30.8

18.4

N/A

21.1

20.1

N/A

22.4

N/A

23.0

22.6

20.6

N/A

N/A

N/A

N/A

N/A

25.5

N/A

21.5

SportCar

N/A

32.5

36.2

31.7

29.6

30.5

29.4

N/A

30.0

N/A

N/A

N/A

N/A

N/A

25.7

27.2

N/A

N/A

29.9

SubcompactCar

TrueMPG™ by Brand ( Continued... )

4September 15th , 2011 - TrueTrends™ by TrueCar™ - © 2011 TrueCar, Inc.

Brand Performance Scorecard

Discount Percentage

Brand Performance Scorecard

Jeep

GMC

Land Rover

Hyundai

Audi

Scion

Subaru

Buick

Cadillac

Toyota

Kia

BMW

MINI

Nissan

Chrysler

Infiniti

smart

A+

A+

A+

A

A

A

A-

A-

A-

B+

B+

B+

B+

B

B

B

B-

Brand Grade ChgDiscount

PercentagePrice

VariationCustomer

LoyaltyRetail

Sales ChangeTrueCar Price

TrendingIncentives/

PriceMarket

Share ChangeDays in

Inventory

Strong Weak

Transaction price over MSRP for the last 30 days. The lower the discount the higher the grade.

GradeOverall performance grade compared to the other brands or manufacturers.

Price VariationStandard deviation of transaction price over MSRP over the last 30 days. The lower the variation the higher the grade.

Customer LoyaltyPercentage of new-vehicle buyers who are replacing their current car or truck with the same brand. The higher the loyalty percentage the higher the grade.

Retail Sales ChangeA year over year comparison of change in retail sales per brand or manufacturer. The higher the change percentage the higher the grade.

TrueCar Price TrendingAverage price of vehicles published on Truecar.com (normalized by MSRP). It is based on the change of this month’s average TrueCar Price/MSRP relative to the average TrueCar Price/MSRP over the last twelve months. The lower the change the higher the grade.

Incentives/PriceA measurement of incentives per unit over transaction price. The lower the ratio the better the grade.

Market Share ChangeA year over year calculation of a brand or manufacturer’s U.S. market share. The higher the change the better the grade.

YEAR OVER YEAR COMPARISONS LOOK AT August 2011 OVER August 2010.

Days in InventoryAverage number of days to sell a vehicle once it reaches a dealership lot. The lower the number of days, the higher the score.

Grade Change Since Last Month

5September 15th , 2011 - TrueTrends™ by TrueCar™ - © 2011 TrueCar, Inc.

Brand Performance Scorecard

Brand Performance Scorecard ( Continued... )

Brand DiscountPercentage

PriceVariation

CustomerLoyalty

Retail Sales Change

TrueCar PriceTrending

Incentives/Price

Market Share Change

Days inInventory

Strong Weak

Lexus

Lincoln

Porsche

Chevrolet

Dodge

Volkswagen

Volvo

Ram

Acura

Mitsubishi

Ford

Mercedes-Benz

Mazda

Suzuki

Honda

Jaguar

Saab

B-

C+

C+

C

C

C

C

C-

C-

C-

D+

D+

D+

D

D

D

D-

Grade Chg

Grade Change Since Last Month

Manufacturer Performance Scorecard

Hyundai

Jaguar Land Rover

Subaru

BMW

Toyota

GM

Nissan

Chrysler

Porsche

Volkswagen

Volvo

Mitsubishi

Mercedes-Benz

Ford

Mazda

Suzuki

Honda

Saab

Manufacturer DiscountPercentage

PriceVariation

CustomerLoyalty

Retail Sales Change

TrueCar PriceTrending

Incentives/Price

Market Share Change

Days inInventory

Strong Weak

6September 15th , 2011 - TrueTrends™ by TrueCar™ - © 2011 TrueCar, Inc.

Manufacturer Performance Scorecard

A+

A

A

A-

B+

B

B

B-

B-

C+

C+

C+

C

C

C-

C-

D+

D

Grade Chg

Grade Change Since Last Month

7September 15th , 2011 - TrueTrends™ by TrueCar™ - © 2011 TrueCar, Inc.

Least and Most Flexible 2011 Vehicles ( by Vehicle Category )

Least Flexible 2011 Models Most Flexible 2011 Models

Price Flex Scores for 2011

Chevrolet Impala (Score: 6)

GMC Yukon (Score: 8)

Chevrolet Avalanche (Score: 32)

Audi A3 (Score: 1)

Audi S4 (Score: 2)

Audi Q7 (Score: 1)

Volkswagen CC (Score: 23)

GMC Terrain (Score: 9)

Dodge Grand Caravan (Score: 7)

Nissan LEAF (Score: 2)

Jeep Liberty (Score: 10)

GMC Canyon (Score: 12)

Volkswagen GTI (Score: 24)

Scion xD (Score: 4)

Chevrolet Express Cargo Van (Score:48)

Large Car

Large SUV

Large Truck

Luxury Car

Luxury Sport Car

Luxury SUV

Midsize Car

Midsize SUV

Minivan

Small Car

Small SUV

Small Truck

Sport Car

Subcompact Car

Van

Toyota Avalon (Score: 79)

Nissan Armada (Score: 90)

Honda Ridgeline (Score: 98)

Lexus GS 460 (Score: 98)

Chevrolet Corvette (Score: 100)

Infiniti EX35 (Score: 87)

Hyundai Azera (Score: 99)

Volkswagen Touareg (Score: 95)

Nissan Quest (Score: 89)

Chevrolet Volt (Score: 100)

Mitsubishi Outlander Sport (Score: 95)

Ford Ranger (Score: 86)

Volkswagen Eos (Score: 99)

Kia Rio (Score: 96)

Mercedes-Benz Sprinter Crew (Score: 85)

Vehicle Category Least Flexible Most Flexible

Score Make Model

Audi

Infiniti

Nissan

Acura

Lexus

Scion

Honda

Chevrolet

Dodge

Lincoln

A3

G25 Sedan

LEAF

MDX

CT 200h

tC

Insight

HHR

Grand Caravan

Town Car

1

2

2

3

3

4

5

6

7

7

Score Make Model

Chevrolet

GMC

Hyundai

Volkswagen

Honda

Lexus

Mitsubishi

Nissan

Ram

Kia

Corvette

Savana Passenger

Azera

Eos

Ridgeline

GS 460

Eclipse

370Z

Dakota

Rio

100

99

99

99

98

98

98

97

97

96

Below are the highest and lowest Price Flex Scores for 2011 models. Scores range from 1 to 100. A score of 1 is the lowest Price Flex Score, which indicates little or no negotiating power. A score of 100 is the highest Price Flex Score, meaning there is a big range of transaction prices for that model.

ONLY ONE MODEL PER MAKE WAS SELECTED FOR THE LEAST AND MOST FLEXIBLE MODELS.

8September 15th , 2011 - TrueTrends™ by TrueCar™ - © 2011 TrueCar, Inc.

Least and Most Flexible 2012 Vehicles ( by Vehicle Category )

Least Flexible 2012 Models Most Flexible 2012 Models

Price Flex Scores for 2012

Chevrolet Impala (Score: 12)

Chevrolet Traverse (Score: 29)

Ram 1500 (Score: 84)

Audi A4 (Score: 2)

Audi S4 (Score: 3)

Audi Q7 (Score: 1)

Volkswagen CC (Score: 10)

GMC Terrain (Score: 17)

Dodge Grand Caravan (Score: 23)

Volkswagen Golf (Score: 7)

Hyundai Tucson (Score: 9)

GMC Canyon (Score: 51)

Volkswagen GTI (Score: 15)

Ford Fiesta (Score: 10)

Large Car

Large SUV

Large Truck

Luxury Car

Luxury Sport Car

Luxury SUV

Midsize Car

Midsize SUV

Minivan

Small Car

Small SUV

Small Truck

Sport Car

Subcompact Car

Van

Buick LaCrosse (Score: 52)

Dodge Durango (Score: 94)

Ford Super Duty F-250 (Score: 90)

Mercedes-Benz C-Class (Score: 87)

Chevrolet Corvette (Score: 98)

BMW X6 M (Score: 82)

Mazda MAZDA6 (Score: 79)

Dodge Journey (Score: 96)

Kia Sedona (Score: 75)

Kia Forte Koup (Score: 95)

Kia Forte 5-Door (Score: 93)

Chevrolet Colorado (Score: 100)

Ford Mustang (Score: 99)

Kia Soul(Score: 94)

Nissan NV (Score: 85)

Vehicle Category Least Flexible Most Flexible

Score Make Model

Audi

Infiniti

Volkswagen

Hyundai

Ford

Chevrolet

Fiat

BMW

Volvo

GMC

Q7

M37

Golf

Elantra

Fiesta

Impala

500

X6

C70

Terrain

1

7

7

8

10

12

13

16

16

17

Score Make Model

Chevrolet

Ford

Dodge

Hyundai

Kia

Mitsubishi

Porsche

Nissan

Mercedes-Benz

Toyota

Colorado

Mustang

Challenger

Genesis Coupe

Forte Koup

Eclipse

Cayman

GT-R

C-Class

Highlander

100

99

97

97

95

91

88

88

87

86

Below are the highest and lowest Price Flex Scores for 2012 models. Scores range from 1 to 100. A score of 1 is the lowest Price Flex Score, which indicates little or no negotiating power. A score of 100 is the highest Price Flex Score, meaning there is a big range of transaction prices for that model.

ONLY ONE MODEL PER MAKE WAS SELECTED FOR THE LEAST AND MOST FLEXIBLE MODELS.

9September 15th , 2011 - TrueTrends™ by TrueCar™ - © 2011 TrueCar, Inc.

Greatest Discounts

Rank Make % Below MSRP

Chevrolet

Ram

Mercedes-Benz

Ford

Nissan

16.3%

15.9%

14.5%

14.1%

14.1%

1

2

3

4

4

The greatest percent below MSRP helps identify the biggest consumer discounts of the month. Below, TrueCar ranks 2011 and 2012 vehicles with average transaction prices that comprise the greatest percent off the make or model’s average MSRP.

Chevrolet

Ram

Mercedes-Benz

Ford

Nissan

Makes with the Greatest Discount Trends on 2011 Vehicles

Top Discounts for 2011 Makes

Rank Make % Below MSRP

Chevrolet Impala

Chevrolet Silverado 1500

Nissan Titan

Mitsubishi Galant

Cadillac DTS

25.2%

23.1%

22.5%

20.9%

18.9%

1

2

3

4

5

Top Discounts for 2011 Models

DISCOUNTS ARE BASED ON A PERCENTAGE

BELOW MSRP (STICKER PRICE).

Rank Make % Below MSRP

Acura

Nissan

BMW

Mercedes-Benz

Ford

9.8%

9.6%

9.4%

9.2%

8.8%

1

2

3

4

5

Top Discounts for 2012 Makes

Rank Make % Below MSRP

Chevrolet Impala

Kia Sedona

Ford Fusion

Mercedes-Benz GLK Class

BMW 1 -Series

18.0%

12.6%

11.2%

10.8%

10.7%

1

2

3

4

5

Top Discounts for 2012 Models

JUNE JULY AUGUST SEPTEMBER

12%

14%

16%

18%

10September 15th , 2011 - TrueTrends™ by TrueCar™ - © 2011 TrueCar, Inc.

Greatest Discounts ( Continued... )

The greatest percent below MSRP helps identify the biggest consumer discounts of the month. Below, TrueCar ranks 2011 and 2012 vehicles with average transaction prices that comprise the greatest percent off the make or model’s average MSRP.

2011 Top Discounts ( by Vehicle Category )

Chevrolet Impala

Chevrolet Silverado 1500

Mitsubishi Galant

Cadillac DTS

Chevrolet Aveo

Volkswagen Routan

Chevrolet Tahoe

Nissan Frontier

Mercedes-Benz GL-Class

Chevrolet Express Cargo Van

Dodge Journey

Dodge Nitro

Dodge Caliber

BMW Z4

Ford Mustang

Large Car

Large Truck

Midsize Car

Luxury Car

Subcompact Car

Minivan

Large SUV

Small Truck

Luxury SUV

Van

Midsize SUV

Small SUV

Small Car

Luxury Sport Car

Sport Car

25.2%

23.1%

20.9%

18.9%

18.7%

18.2%

17.8%

17.1%

16.8%

16.1%

15.6%

15.1%

11.5%

10.2%

10.2%

Vehicle Category Model % Below MSRP

% OFF INDICATES THE AVERAGE DISCOUNT FROM MSRP.

2012 Top Discounts ( by Vehicle Category )

Chevrolet Impala

Kia Sedona

Ford Fusion

Mercedes-Benz GLK-Class

BMW 1-Series

Ford Escape

Ford Mustang

Mercedes-Benz SLK-Class

Chevrolet Colorado

Nissan Sentra

Buick Enclave

GMC Acadia

Ford Fiesta

Ram 1500

Nissan NV

Large Car

Minivan

Midsize Car

Luxury SUV

Luxury Car

Small SUV

Sport Car

Luxury Sport Car

Small Truck

Small Car

Midsize SUV

Large SUV

Subcompact Car

Large Truck

Van

18.0%

12.6%

11.2%

10.8%

10.7%

9.6%

9.3%

9.1%

9.0%

8.3%

7.6%

7.1%

5.7%

5.6%

4.6%

Vehicle Category Model % Below MSRP

11September 15th , 2011 - TrueTrends™ by TrueCar™ - © 2011 TrueCar, Inc.

Greatest Discounts ( Continued... )

Largest Total Incentives for September

Rank Make / Model

2011 Cadillac STS

2011 Nissan Titan

2011 Saab 9-3

2011 Chevrolet Silverado 1500

2011 BMW Z4

Customer Cash Rebate

$0

$5,250

$0

$4,505

$0

Dealer Cash

$9,000

$0

$5,000

$0

$4,500

1

2

3

4

5

Models with Largest Total Incentives

This table shows the highest incentive for each brand ranked. Generally, incentives are active throughout the month in which TrueTrends by TrueCar is released. Though active at the time of the report’s release, incentives are subject to change without notice. Check for updates on the TrueCar price report for each model and with your dealer.

Top Discounts ( by Vehicle Category )

Large Truck

Large Car

Large SUV

Luxury Car

Midsize Car

Small SUV

Small Truck

Van

Midsize SUV

Minivan

Luxury SUV

Luxury Sport Car

Sport Car

Small Car

Subcompact Car

13.7%

9.8%

8.9%

8.3%

8.1%

7.5%

6.8%

6.6%

6.2%

5.9%

5.4%

5.4%

4.9%

4.1%

1.7%

Vehicle Category Average % Below MSRPLarge Trucks, Large Cars, Large SUVs, and Luxury Cars offer the greatest discounts at an average below MSRP of 8% or more. Subcompact cars have the smallest discounts at 1.7%. The overall discount from MSRP for all segments is 7.6%

12September 15th , 2011 - TrueTrends™ by TrueCar™ - © 2011 TrueCar, Inc.

Best Day of the Month to Buy a Car

Best Day to Buy - October 1st, 2011Average Discount: 8.43%

Worst Day to Buy - October 3rd, 2011Average Discount: 5.53%

OCTOBERSEPTEMBER

Best and Worst Days of the Month to Buy a Car ( Discount % Off MSRP )

SEP 15 SEP 19 SEP 23 SEP 27 OCT 1 OCT 5 OCT 9 OCT 13

Our projections for the best and worst day to buy a new vehicle are rooted in an analysis of historical sales as well as short-term forecasts. Our projections over the next 31 days suggest that the best day to buy a car is actually the first Saturday in October. While the worst day to buy a car will likely be Monday, October 3rd.

Consumer Tip of the Month

9%

8%

7%

6%

13September 15th , 2011 - TrueTrends™ by TrueCar™ - © 2011 TrueCar, Inc.

Top Vehicles ( by Vehicle Category )

Top Vehicles ( Overall )

Greatest Price Drop Month Over Month

2012 Audi A7

2011 Ford Super Duty F-250

2012 Jeep Grand Cherokee

2011 Infiniti FX35

2012 Chevrolet Malibu

2012 Mercedes-Benz E-Class

2011 Volkswagen Jetta SportWagen

2011 Chrysler 300

2011 Nissan Quest

2012 Ford Mustang

2011 Toyota Sequoia

2011 Nissan Frontier

2011 Scion xD

2011 Ford Escape

Luxury Sport Car

Large Truck

Midsize SUV

Luxury SUV

Midsize Car

Luxury Car

Small Car

Large Car

Minivan

Sport Car

Large SUV

Small Truck

Subcompact Car

Small SUV

($809)

($757)

($701)

($583)

($574)

($562)

($298)

($273)

($223)

($205)

($187)

($94)

($80)

($35)

Vehicle Category Year / Make / Model $ Drop From Last Month

2012 Audi A7

2011 Ford Super Duty F-250

2012 Jeep Grand Cherokee

2011 Infiniti FX35

2012 Chevrolet Malibu

1

2

3

4

5

($809)

($757)

($701)

($583)

($574)

Rank Year / Make / Model $ Drop From Last Month

For each body type, TrueCar tracks the average transaction price for each trim and lists vehicles with the greatest drop in price month over month. TrueCar also ranks the trims for unique makes with the overall greatest drop in price from August 13th, 2011 to September 9th, 2011.

14September 15th , 2011 - TrueTrends™ by TrueCar™ - © 2011 TrueCar, Inc.

Shortest to Longest Days in Inventory ( by Vehicle Category )

September’s Shortest and Longest Days in Inventory

Subcompact Car

Small Car

Luxury SUV

Minivan

Midsize SUV

Small SUV

Sport Car

Luxury Sport Car

Midsize Car

Small Truck

Luxury Car

Van

Large SUV

Large Car

Large Truck

32 Days

35 Days

35 Days

40 Days

41 Days

42 Days

43 Days

44 Days

47 Days

48 Days

49 Days

60 Days

69 Days

71 Days

75 Days

1

2

2

4

5

6

7

8

9

10

11

12

13

14

15

Rank Vehicle Catgegory Average Days in Inventory

TrueCar ranks the vehicles that spend, on average, the shortest and longest days on the lot before they sell. We rank by both overall shortest / longest days in inventory and by category. Vehicles that spend little time in inventory are typically in high demand, while vehicles that spend an extended time in inventory are in low demand.

September, 2010 - 46 Days

August, 2011 - 48 Days

September, 2011 - 50 Days

Shortest & Longest Days in Inventory

Industry Wide Average Days in Inventory

2011 Vehicles: Shortest Days in Inventory 2011 Vehicles: Longest Days in Inventory

Rank Model / Year Days in Inventory

Lexus CT 200h

Nissan LEAF

Toyota Matrix

Toyota Prius

Honda Odyssey

Honda CR-V

BMW X3

Lexus LX 570

Subaru Outback

Lexus RX 450h

10 Days

11 Days

11 Days

12 Days

12 Days

13 Days

15 Days

15 Days

16 Days

17 Days

1

2

2

4

4

6

7

7

9

10

Rank Model / Year Days in Inventory

Ford Mustang

Honda Civic Coupe

Volvo C30

Mazda Tribute

Honda Civic Sedan

Volvo XC70

Mazda MAZDA6

Jaguar XJ

Hyundai Genesis

Hyundai Veracruz

238 Days

199 Days

186 Days

176 Days

169 Days

135 Days

131 Days

130 Days

127 Days

119 Days

1

2

3

4

5

6

7

8

9

10

15September 15th , 2011 - TrueTrends™ by TrueCar™ - © 2011 TrueCar, Inc.

September’s Shortest and Longest Days in Inventory ( Continued... )

Highest Percentage of 2011 Vehicles Sold

Highest Percentage of 2012 Vehicles Sold

Model Year Share

Rank % of Sales

Subaru

Lexus

Saab

Land Rover

Toyota

100%

99.8%

98.6%

97.9%

97.5%

1

2

3

4

5

Rank % of Sales

Fiat

Audi

Hyundai

Porsche

Kia

100%

91.8%

79.8%

75.3%

66.6%

1

2

3

4

5

Model Year Share shows the percentage share of 2011 model year vehicles sold within the last month versus vehicles of any other model year sold. Generally, the higher the model year share value, the higher the discount a consumer can expect to receive on that given model. It also reflects that dealers are more likely to cut deals on a 2011. At this time of year, many brand’s model year mix are predominantly comprised of 2011’s.

2010 vehicles make up 0.4% of total sales while 2011’s make up 73.3% and 2012’s make up 26.2% of total sales.

2010 Vehicles

2011 Vehicles

2012 Vehicles

0.4%

73.3%

26.2%

Percent Industry Share of Model Year Vehicles

2012 Vehicles: Shortest Days in Inventory 2012 Vehicles: Longest Days in Inventory

Rank Model / Year Days in Inventory

Honda Fit

Hyundai Elantra

Honda Accord Sedan

Kia Soul

Nissan Versa

Mazda MAZDA3

Volkswagen Tiguan

Chrysler Town & Country

Ford Explorer

Porsche Cayenne

4 Days

5 Days

6 Days

6 Days

7 Days

8 Days

8 Days

8 Days

8 Days

9 Days

1

2

3

3

5

6

6

6

6

10

Rank Model / Year Days in Inventory

Nissan NV

Mazda MAZDA5

Fiat 500

Volkswagen Eos

Chevrolet Malibu

BMW 7 Series

Mercedes-Benz SLK-Class

Acura TL

Infiniti M37

Kia Sorento

57 Days

48 Days

43 Days

38 Days

38 Days

37 Days

35 Days

34 Days

29 Days

29 Days

1

2

3

4

5

5

7

8

8

8

Make

Make

About UsTrueCar, Inc. is an automotive solutions provider focused on changing how cars are sold by providing a significantly better customer experience while helping qualified dealer partners to gain incremental market share and reduce costs. TrueCar.com is a transparent, visual publisher of new car transaction data. TrueCar.com price reports help both dealers and consumers to agree on the parameters of a fair deal by providing an accurate, comprehensive and simple understanding of what others actually paid for the identically equipped new car over the last 30 days both locally and nationally. TrueCar, Inc. works with a national network of nearly 5,000 Certified Dealers that provide up-front, no-haggle, competitive pricing to assist some of the nation’s largest and most well respected membership

Contact UsTrueCar Inc.225 Santa Monica Blvd, 6th FloorSanta Monica, CA 90401(800) [email protected]

Visit us at www.truecar.com

and service organizations to meet the auto buying needs of their members and customers. These partnerships include American Express, AAA, USAA and more than 60 others. Collectively these audiences represent over 1M in-market customers each month. TrueCar, Inc. is head-quartered in Santa Monica, CA and has offices in San Francisco. The company was founded in 2005 and has been profitable since 2009. With nearly 200 percent year-over-year growth TrueCar has driven over 300,000 sales and is developing a suite of transaction oriented products and services centered on transparency and radical clarity as a result of comprehensivelyanalyzing market data and information.

DisclaimerThis report and the information contained herein is for your noncommercial, personal use on an “as-is, as available” basis and August be used by you for informational purposes only. TrueCar makes no representations or warranties, express or implied, with respect to the information contained in this report and the results of the use of such information, including but not limited to implied warranty of merchantability, fitness for a particular purpose, and non-infringement. The information contained in this report may

include technical inaccuracies or typographical errors. Neither TrueCar nor any of its parents, subsidiaries, affiliates, or their respective partners, officers, directors, employees, or agents shall be held liable for any damages, whether direct, incidental, indirect, special, or consequen-tial, including without limitation lost revenues or lost profits, arising from or in connection with your use or reliance on the information presented in this report.

16September 15th , 2011 - TrueTrends™ by TrueCar™ - © 2011 TrueCar, Inc.

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