are you a social savvy business?
DESCRIPTION
The use of social media is growing and is seen by many companies as a natural extension of how to engage with their customers. Register for this webinar and see how Alfresco 4 can help manage the process of publishing social content and status updates.TRANSCRIPT
Alfresco 4: Are You Social Savvy?
Paul Hampton Director of Product Marketing
Maidenhead, UK Global Headquarters Atlanta, US Headquarters
Alfresco is now the largest open source content management company in the world.
Founded in 2005, with offices in London & Atlanta Over 3.5 million community downloads 250+ global channel partners 2,500 customers in 55 countries, including…
The Alfresco Platform
Document Management Records Management Web Content Services Enterprise Collaboration Open Source Platform
Alfresco is now the largest open source content management company in the world.
• 10 month average payback period • $1.3 million in IT & training cost savings • 53% ROI in three years • Flexibility and Open Standards praised
The Facebook Generation
The World Has Gone Social!
Social Publishing
Social Features
Social Tools
SOCIAL MEETS ECM
I Like
Alfresco also supports commenting
Like Content
• Users can ‘Like; Content – Provide feedback to
others
• Sorting based on Popularity
I Follow
Follow Users • Follow influential
people – Good content creators
• Use people search to find who to follow
• Notifications on what they are doing
• Find out who is following you – follow back
I Have Favorites
My Favorites
• Users can have favorites – Sites – Documents
• Quick links to find important content
I Get Notified
Proactive Notifications
• Email notifications – Can opt in or out
• Admin – Uses HTML templates – Stored in Alfresco – Can be customized
• Activity Dashlets – Filter by type – Filter
SOCIAL PUBLISHING
Social Growth
Marketing
Social Growth
Marketing
Social Growth
Marketing
Customer Support
Social Growth
Marketing
Customer Support
Engineering
CxO Office
HR
Social Growth
Marketing
Customer Support
Engineering
CxO Office
HR
• No process • Multiple accounts • Lack of control • Lack of audit
Social Publishing • Support two types
– Content – Status updates
• Support for – Facebook, Twitter,
YouTube, LinkedIn and Flickr
– Can be extended • Define ‘Channels’
– Multiple channels for each service
Publish
Social Publishing
• Administration – Define the channels – Define credentials
• User – Select content – New action ‘Publish’ – Select channel(s) – View publishing history
SOCIAL TOOLS
Desktop
Mobile Social Media Channels
Web Services Public Alfresco Cloud
Corporate Systems
Open Web APIs
CMIS JSR-168
Connectors
WebDAV CMIS CIFS
Sharepoint Protocol
Open Web APIs CMIS
CMIS-based Alfresco Sync
CMIS WebDAV
Summary
• Powerful social features built into Alfresco
• Ability to manage the social publishing process
• Integration with the best of breed business applications
QUESTIONS?
Save 25% on online training!
Go to: http://university.alfresco.com/products.html and enter the coupon code
SAVE25-TOAPRIL15-2012.
As an added incentive, everyone who books a course before end of May, will be entered into our prize draw to
win a pair of top-of-the-range Bose headphones!
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