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www.annimac.com.au

Building Designers Aus WA The Chris & Anni Show

Future Trends :

Sustainability in the

Next 20 Years ?

1 June 2012 Mt Lawley Western Australia

Annimac / Anni Macbeth

the future waits for no one …

Exponential Speed

of change

Unpredictable climate changes

Population vs Resources

Queue for petrol - California

Peak Oil

Grounded – no fuel

Transport costs soar

No petroleum products

Furniture textiles computers iphones pharmaceuticals shoes pens …..

Hi tech NYLON - from petroleum

Economic power shift to AustralAsian bloc

Global Financial Crisis Evolution ?

Technology & human values

D Suzuki

Technology : driving all change

for example :

70 % of jobs in 2032

don’t exist now because

80 % of technology in 2032

not thought of yet

How Smart is Your Home ? Diane Cook Science 30 Mar 12

Ambient intelligence : 3 areas in home

1. health monitoring eg dementia early warning

2. energy efficiency eg load shedding

3. social computing eg patterns facilitated

Cautions re privacy ( digital trails ) & security

Coming soon to your home? In an ambient intelligent home, sensors collect information about the environment and the residents.

D J Cook Science 2012;335:1579-1581

Published by AAAS

Four Forces in I Technology

1. Cloud computing - hire as you use

2. Social Media - global Village Well

3. Mobility - anywhere anytime anyhardware

4. Information - Big Data

People & Lifestyles =

• attitudes

+

• values

+

• choices

All now impacted by Social Media

www.annimac.com.au

Social Media :• Interactive• User generated content• Immediate • Mass access

Def: online & mobile tools enabling easy communication via internet to share info & resources

Social Media

allow firms to engage in timely and

direct end-consumer contact at

relatively low cost and higher levels of

efficiency than can be achieved with

more traditional communication tools.

Users of the world, unite! The challenges and opportunities of Social Media Andreas M. Kaplan, Michael Haenlein 2010

Why Social Media for Building Designers

from

Power & Speed of Social Media : A Lesson

Dave Carroll vs United Airlines protest song on YouTube :

150 000 hits in 1 day 500 000 hits in 3 days 5 million hits in 4 wks

est. cost to UA : $5 billion

www.youtube.com/watch_popup?v=5YGc4zOqozo

Social Media : global Village Well

Social Media : stats 2012

Facebook : 1 billion users per day

Twitter : 555 million

Google : 170 million

LinkedIn : 150 million

Pinterest : 12 million

Social Media : more stats

Biz USA 2012

36% users for brand related content

50% follow brands

75% biz use Twitter for marketing

41% Class 2011 used SM in job search

31% CEOs rate SM as high priority

Social Media : more stats Biz USA 2012

57% biz increasing SM budget this year

1 in 3 small biz use SM

89% ad agencies use Facebook for all

clients

39% ad agencies use Twitter for clients

36% ad agencies use YouTube for clients

Social Media : Oz biz stats 2012

Technology Trends : Glass

A Day With Glass - Corning

http://www.youtube.com/watch?feature=iv&src_vid=6Cf7IL_eZ38&annotation_id=annotation_424843&v=jZkHpNnXLB0

5 min video on YouTube

Also : A Day With Glass 2 – Extended 6 mins

Generational Differences

1. Speed

2. Relationships

Generations :

now : 20 yrs time :

BB 50s - 60s 70 – 80s

X 30s - 40s 50 – 60s

Y 20 s - 30s 40 – 50s

Z younger 20 – 30s

androids ?

Today’s children are creating their future now

The first generation of children to do so ever.

She is likely operating in 4 or 5 worlds

simultaneously

Kids live in

quantum worlds

Flitting between

parallel universes

at whim

Never before possible

globally they are always at the Well

They are

social media

• Passionate – value driven

• Team + personal

relationships

• Short term fast involvement

• Multi channel activities

• choices no spin

• very short term goals

• flexibility innovation

• real positive outcomes

Hot young employees

Need Want Comfort Zone

Social Media

thank you contact me :

annimac@annimac.com.au www.annimac.com.au

Online retail

Shopping Centres

Lifestyle Centres :• blur 3D & Virtual realities

• options - global

• multi experiential incl wifi’d

• multi relationships

• instantly changing

• Pop Up retail

Dubai 2008 3.8 m ft2 leasable

aquarium + ice rink + 5 hotel

Retail : Lifestyle Centres

Living roof 2.5 acres

California Academy of Sciences

Greenest Museum ?

by Renzo Piano

• 69% of women use social media sites (sms) 60% of men

• 54% women use daily 42% men

• 95% ages 12-17 now online 80% use sms

• 83% ages 18 – 29 use sms 70% ages 30 – 49 51% ages 50 – 64 33% over age 65

Internet users & Social Media May 2011 USA

Report : Social networking sites and our lives - How people’s trust, personal relationships, and civic and political involvement are connected to their use of social networking sites and other technologies