www.annimac.com.au building designers aus wa the chris & anni show future trends :...
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www.annimac.com.au
Building Designers Aus WA The Chris & Anni Show
Future Trends :
Sustainability in the
Next 20 Years ?
1 June 2012 Mt Lawley Western Australia
Annimac / Anni Macbeth
the future waits for no one …
Exponential Speed
of change
Unpredictable climate changes
Population vs Resources
Queue for petrol - California
Peak Oil
Grounded – no fuel
Transport costs soar
No petroleum products
Furniture textiles computers iphones pharmaceuticals shoes pens …..
Hi tech NYLON - from petroleum
Economic power shift to AustralAsian bloc
Global Financial Crisis Evolution ?
Technology & human values
D Suzuki
Technology : driving all change
for example :
70 % of jobs in 2032
don’t exist now because
80 % of technology in 2032
not thought of yet
How Smart is Your Home ? Diane Cook Science 30 Mar 12
Ambient intelligence : 3 areas in home
1. health monitoring eg dementia early warning
2. energy efficiency eg load shedding
3. social computing eg patterns facilitated
Cautions re privacy ( digital trails ) & security
Coming soon to your home? In an ambient intelligent home, sensors collect information about the environment and the residents.
D J Cook Science 2012;335:1579-1581
Published by AAAS
Four Forces in I Technology
1. Cloud computing - hire as you use
2. Social Media - global Village Well
3. Mobility - anywhere anytime anyhardware
4. Information - Big Data
People & Lifestyles =
• attitudes
+
• values
+
• choices
All now impacted by Social Media
www.annimac.com.au
Social Media :• Interactive• User generated content• Immediate • Mass access
Def: online & mobile tools enabling easy communication via internet to share info & resources
Social Media
allow firms to engage in timely and
direct end-consumer contact at
relatively low cost and higher levels of
efficiency than can be achieved with
more traditional communication tools.
Users of the world, unite! The challenges and opportunities of Social Media Andreas M. Kaplan, Michael Haenlein 2010
Why Social Media for Building Designers
from
Power & Speed of Social Media : A Lesson
Dave Carroll vs United Airlines protest song on YouTube :
150 000 hits in 1 day 500 000 hits in 3 days 5 million hits in 4 wks
est. cost to UA : $5 billion
www.youtube.com/watch_popup?v=5YGc4zOqozo
Social Media : global Village Well
Social Media : stats 2012
Facebook : 1 billion users per day
Twitter : 555 million
Google : 170 million
LinkedIn : 150 million
Pinterest : 12 million
Social Media : more stats
Biz USA 2012
36% users for brand related content
50% follow brands
75% biz use Twitter for marketing
41% Class 2011 used SM in job search
31% CEOs rate SM as high priority
Social Media : more stats Biz USA 2012
57% biz increasing SM budget this year
1 in 3 small biz use SM
89% ad agencies use Facebook for all
clients
39% ad agencies use Twitter for clients
36% ad agencies use YouTube for clients
Social Media : Oz biz stats 2012
Technology Trends : Glass
A Day With Glass - Corning
http://www.youtube.com/watch?feature=iv&src_vid=6Cf7IL_eZ38&annotation_id=annotation_424843&v=jZkHpNnXLB0
5 min video on YouTube
Also : A Day With Glass 2 – Extended 6 mins
Generational Differences
1. Speed
2. Relationships
Generations :
now : 20 yrs time :
BB 50s - 60s 70 – 80s
X 30s - 40s 50 – 60s
Y 20 s - 30s 40 – 50s
Z younger 20 – 30s
androids ?
Today’s children are creating their future now
The first generation of children to do so ever.
She is likely operating in 4 or 5 worlds
simultaneously
Kids live in
quantum worlds
Flitting between
parallel universes
at whim
Never before possible
globally they are always at the Well
They are
social media
• Passionate – value driven
• Team + personal
relationships
• Short term fast involvement
• Multi channel activities
• choices no spin
• very short term goals
• flexibility innovation
• real positive outcomes
Hot young employees
Need Want Comfort Zone
Social Media
Online retail
Shopping Centres
Lifestyle Centres :• blur 3D & Virtual realities
• options - global
• multi experiential incl wifi’d
• multi relationships
• instantly changing
• Pop Up retail
Dubai 2008 3.8 m ft2 leasable
aquarium + ice rink + 5 hotel
Retail : Lifestyle Centres
Living roof 2.5 acres
California Academy of Sciences
Greenest Museum ?
by Renzo Piano
• 69% of women use social media sites (sms) 60% of men
• 54% women use daily 42% men
• 95% ages 12-17 now online 80% use sms
• 83% ages 18 – 29 use sms 70% ages 30 – 49 51% ages 50 – 64 33% over age 65
Internet users & Social Media May 2011 USA
Report : Social networking sites and our lives - How people’s trust, personal relationships, and civic and political involvement are connected to their use of social networking sites and other technologies