use of propaganda during world war i and beyond. propaganda something designed to influence our...

UseUse of Propaganda During World War I and Beyondof Propaganda During World War I and Beyond

PropagandaPropaganda•Something designed to influence our opinions, emotions, attitudes and behavior to persuade us to believe in something or to do something

• can be a poster, ad, song, movie, etc.

Goals of Propaganda PostersGoals of Propaganda Posters

Recruitment of soldiers

Conservation of goods

Purchasing of war bonds

Support for the war at home

Propaganda TechniquesPropaganda Techniques

Fear Name Calling Glittering Generality Bandwagon Plain Folks Appeal Testimonial

Propaganda Techniques

1.Fear

Propaganda TechniquesPropaganda Techniques2. Name Calling (negative names or adjectives)

Propaganda TechniquesPropaganda Techniques

3. Glittering Generality

(Good adjectives / names)

Propaganda TechniquesPropaganda Techniques4. Bandwagon (everyone’s doing it)

Propaganda TechniquesPropaganda Techniques

5. Plain Folks Appeal ( “of the people”)

Propaganda TechniquesPropaganda Techniques

6. Testimonial (famous endorsement)

Propaganda Includes:Propaganda Includes:

• A goal for the viewer•A technique• Images to capture the viewer• Words in the form of slogan

The LusitaniaThe Lusitania

British response to sinking of British response to sinking of LusitaniaLusitania

Deemed the incident an “Act of Piracy.”

Increased use of propaganda to include images of the Lusitania sinking to further influence the hearts and minds of the public.

Example of British Propaganda

Example of British PropagandaExample of British Propaganda

Example of U.S. PropagandaExample of U.S. Propaganda

Example of U.S. PropagandaExample of U.S. Propaganda

German PropagandaGerman Propaganda

Example of German Example of German PropagandaPropaganda

“War loans help the guardians of your happiness”

Example of German Example of German PropagandaPropaganda

Propaganda in the 21Propaganda in the 21stst centurycentury

The Government no longer relies on mass producing posters

It depends on the relationship

between the media and the military.

Propaganda in the 21Propaganda in the 21stst CenturyCentury

How propaganda is being used today: Inaccuracy Driving the agenda Milking the story Exploiting that we want to believe the best of

ourselves Perception management Reinforcing existing attitudes Simple repetitious and emotional phrases (i.e., war

on terror, axis of evil, weapons of mass destruction, shock and awe, war of liberation, etc).