trend one(outernet) the future of the web is now cannes lions

THE FUTURE IS NOW HYPERLOCALITY AUGMENTED REALITY OUTDOOR INWORLD GEOSPATIAL WEB WEB OF THINGS THE OUTERNET PERVASIVE COMPUTING ORGANIC ELECTRONICS ___

The World in 2021

COMPUTERS ARE INVISIBLE. INFORMATION SURROUNDS US LIKE A DIGITAL FOG

COMPUTERS ARE INVISIBLE

COMPUTERS ARE INVISIBLE. INFORMATION SURROUNDS US LIKE A DIGITAL FOG

ACTIVE CONTACT LENSES ENABLE AUGMENTED VISION // UNIVERSITY OF WASHINGTON / UWNEWS.ORG / USA

FACE RECOGNITION TECHNOLOGIES PROVIDE US WITH PERSONAL ID IN REAL TIME // WWW.TAT.SE SWEDEN

FACE RECOGNITION

SHOPPING IN A VIRTUAL MIRROR CISCO // USA

WELCOME TO THE POINT OF

EXPERIENCE

6th SENSE – THE EVERYWHERE PROJECTOR // MASSACHUSETTS INSTITUTE OF TECHNOLOGY / USA

MOBILE AUGMENTED REALITY // METAIO // GERMANY

FOURSQUARE REWARD CAMPAIGN // TASTE D-LITE // USA

AUGMENTED NAVIGATION // WIKITUDE // AUSTRIA

WEB OF CARS AND IN CAR APPS // TESLA // GERMANY

3D OUTDOOR PROJECTION // SAMSUNG // USA

3D OUTDOOR PROJECTION // SAMSUNG // USA

CINEMA MOBILE ASSISTANT // RUNPEE // USA

AUGMENTED PRINT PLUS // ESQUIRE // USA

AUGMENTED ON PACK PROMOTION // DORITOS BLINK 182 // USA

AUGMENTED PRODUCTS // ADIDAS // GERMANY

PRESENTED BY

NICK SOHNEMANN

INNOVATION ADVISOR TRENDONE

SOHNEMANN@TRENDONE.DE

ALL TRENDS TAKEN FROM

WWW.TRENDEXPLORER.DE

DRAMATIC COMPOSITION

GABI VAN STERKENBURG

VIDEO EDITING

MR V.R. REPASSY VIENNA

QUALITY AND LECTURER

M. LUETTGEMANN BERLIN

SMART & SEMANTIC WEB

R. WEISHÄUPL, BERLIN

4TH GENERATION MOBILE

CHANG KIM KOREA