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Presentation given to the Travel Industry Association of Kansas tourism conference in Wichita, Kansas on Tuesday, October 21, 2008

TRANSCRIPT

Andy StantonAssistant Professor of Communication Studies

Fort Hays State Universitylastanton@fhsu.edu • 785.628.4448

Travel Industry Association of KansasOctober 21, 2008

Flickr & YouTubePromoting Your Destination with Web 2.0

Digital Natives

“Dad, when can I get a ‘puter?”

• Harry Potter could be a classmate.

• Since they were in diapers, karaoke machines have been annoying people.

• They have always been looking for Carmen Sandiego.

• GPS satellite navigation systems have always been available.

• Coke and Pepsi have always used recycled plastic bottles.

• Shampoo and conditioner have always been available in the same bottle.

• Gas stations have never fixed flats, but most serve cappuccino.

• Electronic filing of tax returns has always been an option.

• Universal Studios has always offered an alternative to Mickey in Orlando.

• Martha Stewart Living has always been setting the style.

• Haagen-Dazs ice cream has always come in quarts.

College Class of 2012 - Born in 1990

• Club Med resorts have always been places to take the whole family.

• WWW has never stood for World Wide Wrestling.

• Clarence Thomas has always sat on the Supreme Court.

• We have always known that “All I Ever Really Needed to Know I Learned in Kindergarten.”

• IBM has never made typewriters.

• Roseanne Barr has never been invited to sing the National Anthem again.

• The Tonight Show has always been hosted by Jay Leno.

• They may have been given a Nintendo Game Boy to play with in the crib.

• Caller ID has always been available on phones.

• Iced tea has always come in cans and bottles.

• 98.6 F or otherwise has always been confirmed in the ear.

Digital Immigrants

Web 2.0

Promoting Your Destination

with Web 2.0

Flickr

Two Billion ImagesFebruary 2004 LaunchMarch 2005 sale to Yahoo!Free and Pro accounts100 MB per month upload - free accountUnlimited upload - pro accountUses tags and groupsBlogging and e-mail uploads

www.flickr.com

http://metaatem.net/words/

Spell With Flickr

Online Video

Hundreds of millions of hoursFebruary 2005 LaunchOctober 2006 sale to Google - $1.65BFree AccountSubscriptions, Channels, FavoritesEmbed to other pages

www.youtube.com

Other Online Tools

youtube: andystantonfhsutwitter: andystantonflickr: andystantonblog: http://andystanton.wordpress.com

Andy StantonAssistant Professor of Communication StudiesFort Hays State University600 Park StreetHays, Kansas 67601785.628.4448 • lastanton@fhsu.eduwww.fhsu.edu

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