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#1It’s all about your audience.

If your focus is on attracting retirees, tell them what they want to know -

why your community is the place to MOVE to.

#2Messaging Matters.

After understanding the audience - you must get your message on point.

#3Take it online.

Determine the best Platform.Where is your audience?

#4Create a plan.

What will you post? When will you post it? How will you post it?

Where are you getting your content?

#5Content selection is critical.

Variety + Type.

#6Ask for reviews!

Share your reviews. Respond to your reviews.

#7Create events.

Post inside the events. Encourage co-hosts of events.

#8Authenticity.

Take it easy, be casual and comfortable.

#9Capture Emails.

Bring them into your funnel.

#10Utilize Facebook for the massive tool it

is - advertising!

Graphic Design • Website Design • Digital Advertising

• Photography/Videography • Email Marketing • Social Media •

Local SEO • Organic SEO • Review Management

111 W Charles St.Hammond, Louisiana 70401

985.662.8419

Thanks!Kim Walker

985.662.8419kim@5stonesmedia.com

111 W Charles St.Hammond, Louisiana 70401

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