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The 3rd ALSA-IRI State of the Industry Report

TOTAL LIQUOR

Resilience and accelerated growthAccelerated Growth Booming Brands

BEER

Accelerated growth once againBeer Booms Mainstream Malaise Modern Moderation Locally Authentic World Beer Hotspots

GLASS SPIRITS

Robust growth broadly consistent with previous yearsConsistent

Growth Mainstream

MalaiseLight &

Versatile Masstige

MomentumSuper/Ultra Premium

RTD

RTD: most significant growth in nearly a decadeRTD

ResurgenceMainstream Momentum

Bold & Refined

Modern Moderation

Brand Convenience

CIDER

The near half-billion cider market contracted in 2017Cider

ContractsMainstream

MalaiseModern

ModerationLocally

AuthenticCanned

Convenience

WINE

Wine sales fluctuate and begin to slowSlowing Sales

Price-Format Contrasts

Concentrated Growth

Champagne Cools

New Directions

THANKYOU!

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