tata nano ad analysis
Post on 27-Sep-2015
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Slide 1
MARKETING ANALYSIS OF TATA NANO
TATA NANO 2010TATA NANO 2012 TATA NANO 2013
2010 ANALYSISLAUNCHES - The News Of the Year ,LakhtakiaWait was over
Family Oriented Showcased that it was yet an another car but different.
TATA NANO 2010TATA NANO 2012 TATA NANO 2013
2012 ANALYSISShift of interest from family to friends
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New features after modifications
Targeting everyone.TATA NANO 2010TATA NANO 2012 TATA NANO 2013
2013 ANALYSIS
Focussed on the young generation and their celebrations
Showcasing the different colours and the brighter world
Its awesome and celebrating the car itself.Attached the generations craziness to the car.
Gave a new meaning to the word AWESOME.
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