socia l media mpa sog dec 2, 2009 durham, nc business in 140 characters or less

Social

MediaMPA SOGDec 2, 2009Durham, NC

Business in 140 Characters or Less

Web2.0Openness

CollaborationCommunityTrust

ShareContent -> Tools -> Dialogue ->

Control

Users Add Value

Social Networks

BLOGS

Empower the Public

Hashtags

Crowd Sourcing

NewspapersRadio

TVCitizenEngagement

Web Site

32Voters18

Meet

Gavin“Life is a Stage… Perform”

“Leading, Inspiring, & Motivating Young People across Our Nation!”

2000 to 2008 Age 18 to 44

+45

Is it Really a Phone ?

Customer Experience

Customer Service Vs

YesBUTwhat is Catawba County doing?

and why should you care?

How Catawba County Uses Social Media

The MagicRSS -> Tool -> Dialogue -> Email

Let the system do the work!

RSS FEEDSa real time saver!

SETS

MAP

UPLOADING

uploadphoto@catawbacountync.gov

www.catawbacountync.gov/uploadphoto.asp

SHARING

VIDEOS

PHOTOS

SHOW US YOUR...

BRANDED CHANNEL

SHORT AND TO THE POINT

PRIVATE VS. PUBLIC

YouTube Branded Channel Request for Government

Name of GovernmentWebsite URLYouTube UsernameAccount Email Address Channel Plans

government@youtube.com

Public Records

Meeting the Challenge of

Public Records and Social Media

Track postings through traditional channels push to social networking sites

Run feedback into traditional channels

Setup notifications, trackbacks, or any changes to email and archive.

WhoElse

Is using social networking?

OFFICE OF THE GOVERNOR

DEPARTMENT OF CORRECTION

STATE HIGHWAY PATROL

NC WINE & GRAPE COUNCIL

NC FILM OFFICE

CLEAN WATER MANAGEMENT TRUST FUND

DIVISION OF POLLUTION PREVENTION AND ENVIRONMENTAL ASSISTANCE

NC MUSEUM OF NATURAL SCIENCE

OFFICE OF ENVIRONMENTAL EDUCATION

NORTHCAROLINA ON TWITTER

NCLGISA

Top 10 Federal AgenciesWhite House: 327,592Marine Corps: 83,144Army: 49,416CDC: 21,257State Department: 16,386NASA: 7,768NASA JPL: 6,536 (Jet Propulsion Lab)Library of Congress: 6,520Air Force: 3,011EPA: 2,608

As of: Sep 14, 2009

NORTHCAROLINA ON FACEBOOK

Office of the Governor

JobsNOW

Department of Transportation

Department of Cultural Resources

NC Commission on Volunteerism and Community Service

NC Wine and Grape Council

NC Film Office

NC Tourism Office

NC Aquariums

Clean Water Management Trust Fund

Division of Pollution Prevention and Environmental Assistance - RE3.org

NC Museum of Natural Science

N.C. Stormwater (Division of Water Quality)

YesBUTwhat are you doing?

New Media for Local Government

Social

MediaMPA SOGDec 2, 2009Durham, NC

Business in 140 Characters or Less