relaborate at nmhc launchpad

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This is the presentation given by Andy Boyer, Co-Founder of Relaborate at the NMHC OpTech LaunchPad.

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Andy Boyer | Co-Founder | andy@relaborate.com | @aboyer | @relaborate

Content Marketing, Simplified

CONTENT MARKETING, SIMPLIFIED @aboyer | @relaborate

CONTENT MARKETING, SIMPLIFIED @aboyer | @relaborate

CONTENT MARKETING, SIMPLIFIED @aboyer | @relaborate

OVERWHELMED?FEELING INEFFECTIVE?

CONTENT MARKETING, SIMPLIFIED @aboyer | @relaborate

CONTENT MARKETING, SIMPLIFIED @aboyer | @relaborate

Companies Now Recognize This Need to Create Timely, Relevant, High Quality Content

Three Huge Trends Are Converging Which Can Save You from Content Marketing Failure

Your Young Workforce

Understands How to

Expertly Use Social

Channels

Ad Dollars Are Being Shifted to

Social Media Software and Content Marketing

CONTENT MARKETING, SIMPLIFIED @aboyer | @relaborate

Relaborate is the premier application being used by

Marketing Managers to easily get information from

subject matter experts that they can then use

in online and social channels.

CONTENT MARKETING, SIMPLIFIED @aboyer | @relaborateRelaborate is a web based content creation application with

Writing Guides Collaboration Tools Trending Topics.These make it easy for marketing managers to Get Content Started.

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3

1 2 3

CONTENT MARKETING, SIMPLIFIED @aboyer | @relaborate

Where we are going next

Email ContributionsMobile/Tablet Applications

Social Log-in and SharingSemantic Search

CONTENT MARKETING, SIMPLIFIED @aboyer | @relaborate

Who on Your Team Can Use RelaborateYour Content Managers, Social Media and Marketing Managers

Your Industry and Subject Matter Experts. Property Managers, Executives, even You

CONTENT MARKETING, SIMPLIFIED @aboyer | @relaborate

• Pillar Properties, Merrill Gardens and more than 100 other companies testing our current beta

• Finalist at Northwest Entrepreneur Network and Washington Technology Alliance Tech Showcases

• Angel Funded with Advisory board of CEO’s and CTO’s of Cranium, Zapd, Korrio and Classmates.com

Who Has Endorsed Us So Far

CONTENT MARKETING, SIMPLIFIED @aboyer | @relaborate

Before Blogger and Wordpress…You had to understand how to configure a web server to have your own voice online

Before Photoshop…you needed a degree in Graphic Design to manipulate images

Writing is the most common form of content, yet no one had been able to successfully develop a tool to make this task easier for subject matter experts.

We’re not just a “tech” product. We’re a marketing product that makes life easier.Before Front Page…you had to be a Webmaster to understand how to build a simple web site

Before YouTube…you had to understand how to configure a media server to post videos online

Before Instagram…you needed a design suite to add effects to mobile photos

This presentation is available for download at www.relaborate.com/blog

Content Marketing, Simplified

Thanks!Email me: Andy@Relaborate.comSignup at: www.relaborate.comFollow us on Twitter: @Relaborate

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