pitch fest - the next facebook
Post on 20-Jan-2015
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Social Media Worksheet
Idea Challenge: “The Next Facebook”
YounomyU
UThe worksheet gets participants come up with ideas of unique social network-ing sites or platforms by making familiar (physical) information/communication tools digital and collaborative.
Step 1 of 5: Choose any one of the following places that you like to have as a ‘context’ for your ideation exercise.
Step 2 of 5: Visualize the place you’ve chosen. Who live there? What are all the physical/digital information and com-munication materials or tools (such as diary, phone book, noticeboards, etc) they use for storing, document-ing or capturing various information, in their day to day life? List the items you can think of:
Home College Hospital
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Younomy www.younomy.comU
U USocial Media Worksheet: The Next Facebook
Step 3 of 5: What is the one item (in the list) that has the potential to become an interesting social app or platform?
_____________________________________________________________________________________ Step 4 of 5:Who will be the potential users of your new ‘Facebook’? (Example: parents, children)
_____________________________________________________________________________________ Step 5 of 5:How will your new social platform be used? Write down three ‘use cases’ of socializing and collaboration of your target users. (Example: “My mother will use it to share recipes and make new friends”.)
No Use Case
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Younomy www.younomy.comU
USocial Media Worksheet: The Next Facebook
About Younomy:
Younomy is a management services firm. We offer social media/business consulting, management and hu-man resource training for business houses, voluntary organizations, and students.
Conducting workshops is a key service offering of our consulting services. This worksheet is tailor made for management students who participate in our Management 2.0 social media/business workshops. For more details about the workshop, visit www.younomy.com/management2.0.html
CONTACT US:
91+9790276206 hello@younomy.com
Facebook.com/younomy Twitter: @younomywww.younomy.com
Any help with the worksheet? Write to hello@younomy.com
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