networking hacks: networking for hustling entrepreneurs

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© Darja Gutnick Consultingwww.dgc.consulting

Networking Hacks

Berlin, 24.03.2015

© Darja Gutnick Consultingwww.dgc.consulting 2

WE PROVIDE ORGANIZATIONAL DEVELOPMENT SERVICES TO

STARTUPS, CORPORATES AND INSTITUTIONS

© Darja Gutnick Consultingwww.dgc.consulting 3

WE WORK WITH A RANGE OF HIGH-PROFILE CLIENTS

© Darja Gutnick Consultingwww.dgc.consulting 4

WE PRIMARILY FOCUS ON NETWORK BUILDING AND

ORGANIZATIONAL DEVELOPMENT

© Darja Gutnick Consultingwww.dgc.consulting

1. Secrets to successful networking

2. Put it in practice: Fraunhofer Project Marketplace

5

AGENDA

© Darja Gutnick Consultingwww.dgc.consulting 6

AGENDA

1. Secrets to successful networking

2. Put it in practice: Fraunhofer Project Marketplace

© Darja Gutnick Consultingwww.dgc.consulting 7

LOOKS FAMILIAR?

© Darja Gutnick Consultingwww.dgc.consulting 8

NETWORKING IS A SPORT

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NETWORKING HACKS IN A NUTSHELL

1. Know your platforms

2. Offline connection still rules

3. Volunteer

4. Research

5. Know your pitch!

6. Get in line

7. Be yourself

8. Step up your confidence game

9. Value feedback

10. ALWAYS Follow-Up

11. Value every relationship

12. Pay it forward

© Darja Gutnick Consultingwww.dgc.consulting 10

1. KNOW YOUR PLATFORMS

Online Platforms: Twitter, XING

© Darja Gutnick Consultingwww.dgc.consulting 11

1. KNOW YOUR PLATFORMS

Online Platforms: Quora, LinkedIn

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1. KNOW YOUR PLATFORMS

Offline Platforms: Cross-Verticle Events and Fairs

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1. KNOW YOUR PLATFORMS

Offline Platforms: Verticle-focused Events

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1. KNOW YOUR PLATFORMS

The Conversation Prism by B. Solis & J. Thomas

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2. OFFLINE CONNECTION STILL RULES

The 5 Rules of Building Trust

TRUST

1. Be reliable:

• Do what you

say

• Honor all

your

promises

• Do no

belittle your

promises

2. Be honest:

• Tell the truth

• If you fall

short, admit

it

• Speak

openly

• Speak your

mind and

your heart

3. Be open:• Volunteer

information

• Don’t omit

important details

• If you must keep

secrets, let it be

known

• Don’t mask

truths

• Demonstrate

that you expect

reciprocal

openness

4. Keep

confidences

• Keep

secrets that

you were

trusted with

5. Show your

integrity

• Display loyalty

• Be competent

• Demonstrate

strong moral

• Stay neutral in

conflicts

• Be objective/fair

• Don’t display

double

standards

© Darja Gutnick Consultingwww.dgc.consulting 16

3. VOLUNTEER YOUR SERVICES, TIME & INSIGHTS

Mentoring as One Way of Volunteering

© Darja Gutnick Consultingwww.dgc.consulting 17

3. VOLUNTEER YOUR SERVICES, TIME & INSIGHTS

Fraunhofer Example of Volunteering

© Darja Gutnick Consultingwww.dgc.consulting 18

4. RESEARCH (BEFORE MEETING IN PERSON/CALL)

Professional Stalking Tools

GET IN

TOUCHFIND OUT WHO YOU WANT TO CONNECT TO (& WHY?)

© Darja Gutnick Consultingwww.dgc.consulting 19

5. KNOW YOUR PITCH

Practice, practice, practice!

© Darja Gutnick Consultingwww.dgc.consulting 20

6. GET IN LINE!

Any Line, really

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7. BE YOURSELF

Be Aware of your Strengths and Weaknesses

© Darja Gutnick Consultingwww.dgc.consulting 22

8. STEP UP YOUR CONFIDENCE GAME

Admit and Accept your Weaknesses, Focus on your Strengths

© Darja Gutnick Consultingwww.dgc.consulting 23

9. VALUE FEEDBACK

Ask and Listen

© Darja Gutnick Consultingwww.dgc.consulting 24

10. ALWAYS FOLLOW-UP

Personalized follow-up, within 48 hours ABSOLUTELY NECESSARY

© Darja Gutnick Consultingwww.dgc.consulting 25

11. VALUE EVERY RELATIONSHIP

Every relationship can potentially turn into an opportunity

© Darja Gutnick Consultingwww.dgc.consulting 26

12. PAY IT FORWARD

Give consistently, Receive occasionally

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AGENDA

1. Secrets to successful networking

2. Put it in practice: Fraunhofer Project

Marketplace

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FRAUNHOFER PROJECT MARKETPLACE

How it works

1. Pitch: Explain in less than 1 Min (3 sentences) what you do and why it’s the

best project on the Fraunhofer Project Market

2. Open Marketplace: Be available at your stand, at the same time try to get the

most conversations with the IXperts

3. Questions?

GOAL: START AS MANY GREAT, VALUABLE RELATIONSHIPS AS

POSSIBLE!

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PITCH UP! 3…2…1….GO!

© Darja Gutnick Consultingwww.dgc.consulting 30

GET IN TOUCH WITH ME IF YOU WANT TO DO AWESOME STUFF

TOGETHER!

Darja GutnickStrategy & Intervention Design,

Networkbuilding/Business Development, Org.

Development

• Founder (citibuddies, Triptourage, dgc)

• Strategy Consultant (OC&C, dgc)

• PhD Candidate (Organizational

Creativity, University of Groningen, the

Netherlands)

• Passionate Networker!

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