jones how to use google analytics part 2

How to Use GOOGLE

ANALYTICS

Look! Up in the sky!

It’s a Bird!

It’s a Plane!

It’s …

Super Google Analytics!

Equip your self with this cool tool

If you have websites, Google Analytics is a MUST

Google Analytics measure the performance of your

website

It gives you the NUMBERS

To make OBJECTIVE decisions about your website!!!

It answers important questions about your website

Should you continue or delete the website?

Which of your pages should you improve?

Which is your most effective landing page?

Do you know which is your most read post?

How long do they stay in your website?

Where are your visitors located?

How many new viewers do you get?

Rescue your website from oblivion!

Fight confusion and indecision!

You can get IMPT info in Super Google Analytics …

right at your finger tips 24/7!

Before you proceed, have you done the following…

Opened an account in Google Analytics?

Pasted the tracking code in your website?

If you answered YES

Congratulations! You are all set to go!

If you do not have an account in Google Analytics

yet or …

You have not posted a tracking code yet …

In your browser, type

http: PositivelyAwesomeVA.wordpress.com

Visit Part 1 of this tutorial series

Now that you have done these 2 things,

you are good to go!

On your browser, type: http://www.google.com/

analytics/

Click “Sign In”

Type your details

You will see this page

Click the code under your website

The name of your blog will appear…

Click the name of your website

Meet your Dashboard!

The Dashboard gives you a snap shot of your website’s performance

On the Visitor’s Overview, you will see how many visited your site

Do you want select the dates to view?

Click the arrow near the dates

A drop down calendar will appear

Choose your preferred dates by clicking on them

Or by simply typing the dates

Then click “Apply”

Now you have your preferred date range!

Scroll down to see more info

Next info shows your visitors’ behavior in your site

Now, are you overwhelmed with the numbers and graphs?

Remember this: Numbers can’t harm you!

Numbers and charts GUIDE you

Numbers and charts are your FRIENDS!

Ready to see more of your FRIENDS???

Let’s go through the data

Visits vs. Unique Visitors

Visits - The number of visits to your site during a given time period

Unique visitors - The number of unduplicated visits to your site during a given time period

Let’s look at our example:

In this case, the website had 49 visitors and 47 of which are

new visitors

Page views vs. Pages/Visit

Pageviews: The number of pages/posts your visitors viewed.

Pages/Visit: The average visit in terms of page views.

In this case, the visitors had 85 page views and each visit

viewed 1.73 pages

Ave. Visit Duration vs. Bounce Rate

Bounce Rate: The percentage of people who only visited one page on your site before they “bounced” somewhere else. Ave. Visit Duration : The average amount of time a visitor spends at your site.

The visitors spent 1.29 min. in the site and had a high bounce

rate of 77%!

The Pie-Chart shows percentages of new visitors

and returning visitors

Now you have an overview on your website’s performance!

Now that was easy, isn’t it?

Google Analytics gives you the NUMBERS

Numbers and charts are your FRIENDS!

Please keep that in mind! Numbers  and  charts  

are  my  friends!      How  about  YOU?  

Please keep this in mind! A  SUPER  TOOL  is  always  ready  to  help  

YOU…  

Super Google Analytics!

Thank you!

See YOU in Part 3 �

Big Thanks To:

http://www.flyte.biz/resources/newsletters/08/08-google-analytics.php

http://blog.kissmetrics.com/50-resources-for-getting-

the-most-out-of-google-analytics/ �