jg mobile marketing plan

MOBILE BULLSEYE MARKETINGMOBILE MARKETING PROPOSAL – 2013

JulianGibson.comContact@JulianGibson.com862-237-2822

MOBILE BULLSEYE MARKETINGMOBILE MARKETING PROPOSAL – 2013

JulianGibson.comContact@JulianGibson.com862-237-2822

Copyright 2013: Julian Gibson, President

Your customers have gone mobile,your competitors have gone mobile, have YOU?

Why Choose Mobile Bullseye?

“Take your brand mobile.”-JHG

Julian Gibson, PresidentRowan University – Glassboro, NJ

Credentials2012- Master of Arts in Public Relations

2012- Certificate of Graduate Study, Marketing Communications and New Media

I’ve created, enhanced and maintained premium digital assets for over a decade.

I’ve contributed to successful campaigns for international brands such as AND 1 Apparel, Footaction USA, Ball for Life. and Loud Records Beverage Co.

Additionally, I have been a team leader in developing comprehensive integrated marketing communications plans for non-profit organizations like The Planetary Society, Community Food Bank of NJ (Southern Branch) and the Glassboro Education Foundation.

I have experience developing custom digital content, media relations plans, logos, promotional pieces, slogans, jingles, and managing full campaigns at affordable rates.

YOUR MOBILE MARKETING PLAN

We will enhance your profits by focusing on three key areas:

•Mobile Marketing

•Optimized Messaging

•Enhanced Customer Engagement

80% of humans own a mobile phone

There are 91.4 million smartphones in the United States alone.

The most popular smartphone activity is texting, followed by internet browsing and playing games.

Mobile Websites allow you to reach your customers where you know they will see you!!

Mobile Marketing Works

Local Advertising-local business will want to reach your customer base.

Mobile Billing- bill to customers directly on their phones around the world!

Text Messages- Offer coupons and deals when customers opt-in to your website.

How to make money with a mobile site

One–Stop Mobile Marketing

OptimizedMessaging

How we help you Stand Out from the crowd.

oAnalytics and real-time data

oText Message campaigns

oMobile Billing Solutions

oAuto Responders

oAppointment setting

oTwo–way texting for improved customer support

Use unique content to convert online viewers

into customers.

Optimize YouTube content to attract a larger

audience.

Create opt-in pages to convert more sales

leads.

How we will improve your brand awareness-

Consulting

Ideas to grow your business

Three areas of focus: Mobile Marketing- mobile website

Optimized Messaging- Grab your audience

Customer Engagement- give your customers more options

Our strategies focus on achieving measurable results throughout the life

cycle of your investment, product or brand.

Mobile Campaigns grab your customer’s attention and keep them coming back!

E-mail response rate: 10%-20% Text Message response rate 90%

Numbers don’t lie…

Maximize your ROI by coordinating your new mobile campaign with eye-catching t-shirts and custom apparel.

Integrated Marketing

Custom Apparel Quote

T-Shirt Price Quote

White S-XL T-Shirt- $3.50 per shirt (front only-1 color design) Colored S-XL T-Shirt- $4.00 per shirt (front only- 1 color design)

White S-XL T-Shirt- $5.00 per shirt (front and back- 1 color design) Colored S-XL T-Shirt- $6.00 per shirt (front and back- 1 color design)*Add 2.50 per shirt for 2x-5x sizes*Add .50 per shirt per additional design colors

Graphic Design Costs

Two Designs with graphic file - $150 –Two additional designs -FREE

Set up Costs

One-time artwork setup- $50 Shipping and Handling - $50

Total – 500 Colored Shirts (front only) – only $2,250 500 White Shirts (front only) – only $1,950

12 Month Marketing Plan

12 Month Mobile Marketing Plan

Mobile Website Maintenance: $250 / Month- 2 mo. FREE 2 Commercials or Marketing Videos: FREEText Campaign Management: $1000/ year- 2 mo. FREE

* Social Media Management- $100 / mo.- 2 mo. FREE * 1 year of Mobile Website Hosting - FREE* 10 hrs. of consultation / month– FREE

Only 2 payments of $2,500 –one upfront, one after 6 months. Total Value- $8,500 for only $4,999 per yr. $416.66 per month in two 6 month installments.

12 Month Marketing Budget

T-SHIRT DESIGN AND PRODUCTIONTotal – 500 Colored Shirts (front only) -$2,250 / 500 White Shirts (front only) - $1,950

12 MONTH MARKETING PLAN

Only 2 payments of $2,500 –one upfront, one after two months.

500 COLORED SHIRTS (front only) + 6 months of Marketing = 4,750

500 WHITE SHIRTS (front only) + 6 months of Marketing = 4,450

TOTAL UPFRONT INVESTMENT

Mobile Bullseye Marketing

Julian Gibson862-237-2822

JulianGibson.comContact@JulianGibson.com

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