i made america - overview of transmedia storytelling comedy series

Storytelling through Transmedia

The Evolution of Storytelling

The Evolution of Media

2011

Now is the Time to be a Publisher

Now is the Time to be an Entertainer

I Made America is a transmedia story delivered through multiple channels online and off, displayed in different forms of content

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Relationships and story arcs are told through video

Supported by micro-content in social networks that allow for

sub-plots and character development

Our heartbeat is video

The blood cells are micro content

Both delivered via veins (online / live)

Pumping to our heart (website, IMA profiles)

The Story

ADAMS FRANKLIN HAMILTON JEFFERSON MADISON WASHINGTON

Six Founding Fathers

Kidnapped from their time….

…brought to 2012

ADAMS FRANKLIN HAMILTON JEFFERSON MADISON WASHINGTON

Living Their Lives

FacebookTwitter

FacebookTwitter

FacebookTwitter

FacebookTwitter

FacebookTwitter

FacebookTwitter

…and sharing it along the way

The Timeliness

Prior Trend Around “Political Humor” in 2008

Creates an opportunity to ride on the buzz wave of the 2012 election

Tracking Success

Subscribers Comments

Views Likes Sign-ups

Attendees Downloads

ACTIVE PARTICIPANTS

Launches January 2012

Visit IMadeAmerica.com

For More Information, Content Partnerships & Sponsorship Opportunities

Marc MuszynskiCreator / Executive Producermarc@imadeamerica.com

Robin ClementPRrobin@imadeamerica.com

Frank McDadeSocial Media Producerfrank@imadeamerica.com