going beyond google analytics

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Going BeyondGoogle

AnalyticsWordcamp SLC 2015

Brent Jacobsen@brentjacobsen

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Since 2005

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“Tactics without strategy is the noise before defeat.”

- Sun Tzu

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WHY?

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$All roads lead to

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“Strategy without tactics is the slowest route to

victory.”- Sun Tzu

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HOW?

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NERD ALERT!!

Harry Potter reference is imminent.

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Segment.io

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The “Work” part of Workshop…

Install it Now

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https://segment.com

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https://wordpress.org/plugins/segmentio/

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Settings > Analytics

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Immediate Advantages1. Track every registered

user2. Track Revenue Properly

(WooCommerce)3. Plug-and-Play Ready for

Marketing Automation

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Fill the Bag

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[email* your-email id:contact-email]

on_sent_ok: ”var segmentemail = jQuery('#contact-email').val();analytics.identify(segmentemail,{email: segmentemail});analytics.track('Submitted Contact Form');"

Contact Form 7

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jQuery( ".snp-submit" ).click(function() {var segmentemail = jQuery('#snp_mail').val();analytics.identify(segmentemail,{email: segmentemail});analytics.track('Signed Up For Newsletter');});

Ninja Popups(and general button clicks)

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Opening the Bag

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Multiplying the Impact

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435.227.3007Text your email address to this number for a free

gift

Twilio + Segment + Drip

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Q & A

You Q…I try not to be an A

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Thanks!

WP Slopes is hiring talented Wordpress developers and designers.

Email portfolio to brent@wpslopes.com

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