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Future Trends Impacting DOCEP

People just ain’t what they used to be

Annimac Futurist Trend Forecaster

www.annimac.com.au

DOCEP WA Team Leadership Lunch Forum 1st Dec 2006

1 December 2006 www.annimac.com.au 2

Rate of Change - exponential

Amount of change now in 1 day

grandparents had in 1 year

Younger means faster

Generational gap widening

1 December 2006 www.annimac.com.au 3

I’m never having kids. I hear they take nine months to download.

1 December 2006 www.annimac.com.au 4

Customer driven world

Product driven world shrinking

Customers demand excellence

1 December 2006 www.annimac.com.au 5

By 2020

70 % of job types then

do not exist now

because

Driving all Change : Technology

1 December 2006 www.annimac.com.au 6

By 2020

80 % of technology then

is not imagined yet

Driving all Change : Technology

1 December 2006 www.annimac.com.au 7

Japanese Robanoid 2006

Future Receptionist Mine site Guide ?

1 December 2006 www.annimac.com.au 8

Imagine

what some of

those

jobs might be ….. ?

1 December 2006 www.annimac.com.au 9

Likely jobs in next 15 years : Director of Emerging Thought Chief Zookeeper - of people Biotech Practices Auditor Virtual Regulations Designer Nano Technology Info Officer Chief Imagination Advisor Hacker Relations Manager Holographic Safety Modeller Online Client Consultant

1 December 2006 www.annimac.com.au 10

Pressure to change - why

Technology driving change

Who is driving new technologies

Not IT industry Not executives in Big Biz or Govt Not market industry researchers

1 December 2006 www.annimac.com.au 11

Look at Generational differences

Gen gap always existed

but

Gen gap is

fast

1 December 2006 www.annimac.com.au 12

Parallel

Universes ?

Kids

live

them.

1 December 2006 www.annimac.com.au 15

1 December 2006 www.annimac.com.au 16

Generations Baby Boomers 1945 – 60 age 45 – 60

Generation X 1960 – 75 30 - 45

DotComs 1975 – 90 15 - 30

Ferals 1990 – now to 15 annimac

Generation X 1960 – 80 25 – 45

Generation Y 1980 – now to 25 wikipedia

1 December 2006 www.annimac.com.au 17

Baby Boomers

1 December 2006 www.annimac.com.au 18

Baby Boomers 45 - 60

Downsizing lives

Empty nesters

Retired or part time work

Male identity from job

Questioning material status

1 December 2006 www.annimac.com.au 19

Boomers Care

1 December 2006 www.annimac.com.au 20

Baby Boomers 45 - 60 : Sense of community

Seek new safe experiences

Security & Health conscious

Defer to authority Love / hate change

1 December 2006 www.annimac.com.au 21

Boomers & technology

1 December 2006 www.annimac.com.au 22

Impact for DOCEP Baby Boomers 45 - 60 Winding down : leisure

indulgence Risk averse Respect rank Steady relationships Need

relationship continuity familiar experiences positive group identity organisational structure

1 December 2006 www.annimac.com.au 23

So

Are Boomers driving change ?

No Yes Maybe

1 December 2006 www.annimac.com.au 24

Gen Xers

1 December 2006 www.annimac.com.au 25

Generation Xers 30 - 45

Single Childless

Net Dating

Varied lifestyles

Varied workstyles

SOHO

1 December 2006 www.annimac.com.au 26

Gen X Singles

1 December 2006 www.annimac.com.au 27

Generation Xers 30 - 45

Risk takers Personal journey Fast decisions

Materialism assumed

Environmental values

Defer to heroes

Expect & accept change

1 December 2006 www.annimac.com.au 28

Gen X Lifestyle Dog

1 December 2006 www.annimac.com.au 29

Impact for DOCEP Generation X 30 - 45

Fast action Now Short term pitch - staged pitch Results oriented Need

choices immediacy short term projects complete – stand alone skills oriented demand quality of experience

1 December 2006 www.annimac.com.au 30

So

Are GenXers driving change ?

No Yes Maybe

1 December 2006 www.annimac.com.au 31

DotComs

1 December 2006 www.annimac.com.au 32

DotComs 15 – 30 ( Gen Y)

Own path

Temporary pairing

Group socialising

Internet relationships

Wired Immediacy

No home

No single careers

1 December 2006 www.annimac.com.au 33

DotComs Relationships

1 December 2006 www.annimac.com.au 34

DotComs 15 - 30

I.d. from activity

Multi channeled Multi

actions

Planetary group mission

Temporary deference -

usefulness

Need change Cluetrain Manifesto

www.cluetrainmanifesto.com

1 December 2006 www.annimac.com.au 35

Impact for DOCEP DotComs 15 - 30

Passionate – value driven Team + personal

relationships Short term fast involvement Multi channel activities Need

choices no spin very short term flexibility innovation real positive outcomes

1 December 2006 www.annimac.com.au 36

So

Are DotComs driving change ?

No Yes Maybe

1 December 2006 www.annimac.com.au 37

Ferals

1 December 2006 www.annimac.com.au 38

Ferals 0 - 15 Wild Child

No limits No boundaries Planetary mission : to create sustainable world Wired Parallel universes Unlimited mind channels Intuitive & telepathic

1 December 2006 www.annimac.com.au 39

Ferals Virtual World

1 December 2006 www.annimac.com.au 40

Ferals to 15

Future jobs unimportant

Non consumers

Global i.d. from self values

No deference

Respect only when useful

Live change & ignore

barriers

1 December 2006 www.annimac.com.au 41

Ferals

1 December 2006 www.annimac.com.au 42

Impact for DOCEP Ferals to 15

Expect new relationships & things

love Virtual world Create into unknowns Need

personal power trust clear values nb: super spin detectors

no rules no hindrance ICT resource access multi channel everything

1 December 2006 www.annimac.com.au 43

So

Are Ferals driving change ?

No Yes Maybe

1 December 2006 www.annimac.com.au 44

1 December 2006 www.annimac.com.au 45

DOCEP Trends Summary huge rate of change younger generations driving

change QBL = profit relationships Work / Life styles options less governance more community power individual responsibility

! Virtual world emerging !

1 December 2006 www.annimac.com.au 46

Facing the future at DOCEP :

1 December 2006 www.annimac.com.au 47

thank you www. annimac.com.au

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