future trends impacting docep people just ain’t what they used to be annimac futurist trend...
TRANSCRIPT
Future Trends Impacting DOCEP
People just ain’t what they used to be
Annimac Futurist Trend Forecaster
www.annimac.com.au
DOCEP WA Team Leadership Lunch Forum 1st Dec 2006
1 December 2006 www.annimac.com.au 2
Rate of Change - exponential
Amount of change now in 1 day
grandparents had in 1 year
Younger means faster
Generational gap widening
1 December 2006 www.annimac.com.au 3
I’m never having kids. I hear they take nine months to download.
1 December 2006 www.annimac.com.au 4
Customer driven world
Product driven world shrinking
Customers demand excellence
1 December 2006 www.annimac.com.au 5
By 2020
70 % of job types then
do not exist now
because
Driving all Change : Technology
1 December 2006 www.annimac.com.au 6
By 2020
80 % of technology then
is not imagined yet
Driving all Change : Technology
1 December 2006 www.annimac.com.au 7
Japanese Robanoid 2006
Future Receptionist Mine site Guide ?
1 December 2006 www.annimac.com.au 8
Imagine
what some of
those
jobs might be ….. ?
1 December 2006 www.annimac.com.au 9
Likely jobs in next 15 years : Director of Emerging Thought Chief Zookeeper - of people Biotech Practices Auditor Virtual Regulations Designer Nano Technology Info Officer Chief Imagination Advisor Hacker Relations Manager Holographic Safety Modeller Online Client Consultant
1 December 2006 www.annimac.com.au 10
Pressure to change - why
Technology driving change
Who is driving new technologies
Not IT industry Not executives in Big Biz or Govt Not market industry researchers
1 December 2006 www.annimac.com.au 11
Look at Generational differences
Gen gap always existed
but
Gen gap is
fast
1 December 2006 www.annimac.com.au 12
Parallel
Universes ?
Kids
live
them.
1 December 2006 www.annimac.com.au 15
1 December 2006 www.annimac.com.au 16
Generations Baby Boomers 1945 – 60 age 45 – 60
Generation X 1960 – 75 30 - 45
DotComs 1975 – 90 15 - 30
Ferals 1990 – now to 15 annimac
Generation X 1960 – 80 25 – 45
Generation Y 1980 – now to 25 wikipedia
1 December 2006 www.annimac.com.au 17
Baby Boomers
1 December 2006 www.annimac.com.au 18
Baby Boomers 45 - 60
Downsizing lives
Empty nesters
Retired or part time work
Male identity from job
Questioning material status
1 December 2006 www.annimac.com.au 19
Boomers Care
1 December 2006 www.annimac.com.au 20
Baby Boomers 45 - 60 : Sense of community
Seek new safe experiences
Security & Health conscious
Defer to authority Love / hate change
1 December 2006 www.annimac.com.au 21
Boomers & technology
1 December 2006 www.annimac.com.au 22
Impact for DOCEP Baby Boomers 45 - 60 Winding down : leisure
indulgence Risk averse Respect rank Steady relationships Need
relationship continuity familiar experiences positive group identity organisational structure
1 December 2006 www.annimac.com.au 23
So
Are Boomers driving change ?
No Yes Maybe
1 December 2006 www.annimac.com.au 24
Gen Xers
1 December 2006 www.annimac.com.au 25
Generation Xers 30 - 45
Single Childless
Net Dating
Varied lifestyles
Varied workstyles
SOHO
1 December 2006 www.annimac.com.au 26
Gen X Singles
1 December 2006 www.annimac.com.au 27
Generation Xers 30 - 45
Risk takers Personal journey Fast decisions
Materialism assumed
Environmental values
Defer to heroes
Expect & accept change
1 December 2006 www.annimac.com.au 28
Gen X Lifestyle Dog
1 December 2006 www.annimac.com.au 29
Impact for DOCEP Generation X 30 - 45
Fast action Now Short term pitch - staged pitch Results oriented Need
choices immediacy short term projects complete – stand alone skills oriented demand quality of experience
1 December 2006 www.annimac.com.au 30
So
Are GenXers driving change ?
No Yes Maybe
1 December 2006 www.annimac.com.au 31
DotComs
1 December 2006 www.annimac.com.au 32
DotComs 15 – 30 ( Gen Y)
Own path
Temporary pairing
Group socialising
Internet relationships
Wired Immediacy
No home
No single careers
1 December 2006 www.annimac.com.au 33
DotComs Relationships
1 December 2006 www.annimac.com.au 34
DotComs 15 - 30
I.d. from activity
Multi channeled Multi
actions
Planetary group mission
Temporary deference -
usefulness
Need change Cluetrain Manifesto
www.cluetrainmanifesto.com
1 December 2006 www.annimac.com.au 35
Impact for DOCEP DotComs 15 - 30
Passionate – value driven Team + personal
relationships Short term fast involvement Multi channel activities Need
choices no spin very short term flexibility innovation real positive outcomes
1 December 2006 www.annimac.com.au 36
So
Are DotComs driving change ?
No Yes Maybe
1 December 2006 www.annimac.com.au 37
Ferals
1 December 2006 www.annimac.com.au 38
Ferals 0 - 15 Wild Child
No limits No boundaries Planetary mission : to create sustainable world Wired Parallel universes Unlimited mind channels Intuitive & telepathic
1 December 2006 www.annimac.com.au 39
Ferals Virtual World
1 December 2006 www.annimac.com.au 40
Ferals to 15
Future jobs unimportant
Non consumers
Global i.d. from self values
No deference
Respect only when useful
Live change & ignore
barriers
1 December 2006 www.annimac.com.au 41
Ferals
1 December 2006 www.annimac.com.au 42
Impact for DOCEP Ferals to 15
Expect new relationships & things
love Virtual world Create into unknowns Need
personal power trust clear values nb: super spin detectors
no rules no hindrance ICT resource access multi channel everything
1 December 2006 www.annimac.com.au 43
So
Are Ferals driving change ?
No Yes Maybe
1 December 2006 www.annimac.com.au 44
1 December 2006 www.annimac.com.au 45
DOCEP Trends Summary huge rate of change younger generations driving
change QBL = profit relationships Work / Life styles options less governance more community power individual responsibility
! Virtual world emerging !
1 December 2006 www.annimac.com.au 46
Facing the future at DOCEP :
1 December 2006 www.annimac.com.au 47
thank you www. annimac.com.au