enhancing your storytelling techniques

Post on 12-May-2015

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Lynn Hazan's follow up presentation to the April IABC seminar, Transformational Communications.

TRANSCRIPT

Enhancing Your Storytelling Techniques

Lynn Hazan

Lynn Hazan & Associates

www.lhazan.com

Please mute your audio!

Hit *6 on your phone now if you haven’t already.

Watch the IABC presentation at SlideShare.net

Cues to listen for in upcoming story:

Appeals to the 5 sensesThe journeyThe hero

The Kindness of Strangers

Why did I tell this story?

Believable? Relate to it? Human element? How did it feel to be a listener?

Remember why storytelling is powerful…

Narrative-paint pictures with words Sticky in the brain Predisposed to remember If it’s memorable, it works You are more likely to repeat it In over-stimulated world, we help focus Discipline of listening

The Magic of Storytelling

Create communityShared experience-it’s aliveEstablish rapport & relationship

Think of your audience’s needs

Audience participation-drum roll please!Entertainment vs. Edutainment How they learn - visual, auditory, kinesthetic

What’s the message?

Ask yourself why

How does relating this story help the company, department, agency?

What’s the purpose? (Model best practices, inspire action, feeling of pride, etc.)

Lessons learned

Components of a Story

Structure: beginning, middle, end Issue: conflict, drama, problem Character: staff, CEO, client Location: at work, school, on the road Time: day, night, holiday, season Resolution: happy ending or not

Think of the 5 Ws

Techniques for In-Person Storytelling

Tone of voice - avoid monotone-modulate

Facial expression, gestures, posture Eye contact Don’t hide behind the podium

The uncrowded stage: you own the space

The Music of Storytelling

Transitions Pauses Rhythm and tempo, repetition Integrate with music Appeal to the five senses

Your Storytelling Practice

Practice makes perfect Develop your own style

It’s okay to make a mistake

Rehearse in front of the mirror

The Aha Moment: How to Source Material

Content is all around you Interview your execs It’s a process, step by step Success breeds success Top-down and bottom-up Walk around management style

Doug Stevenson’s Choices When Presenting in a One Hour Talk

Part 1: Funny and light - get a laugh and make a point

Part 2: Cerebral and instructional - make sense and make a point

Part 3: Serious and emotional - make them feel and make a point;

might be challenging

Footsteps Activity

“Our job is not to wow an audience. Our job is not to blow them away. Our job is not even to perform for them. Our job is simply to connect to them, in such a way that they’ll connect to the story we tell.”

Doug Lipman

Resources:

Doug Stevenson: Story Theater International

doug@dougstevenson.com

www.storytelling-in-business.com/newsletter

Doug Lipman Doug@storydynamics.com www.storydynamics.comSubscribe for free newsletter - (888) 446-4738

Go forth and tell!

Lynn Hazanlynn@lhazan.comwww.lhazan.com

312.863.5401

Lynn offers workshops and performances.For more info, please contact Lynn.

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