domain advertising
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Experience the Difference
research | innovate | optimize
domain
Research. Innovate. Optimize. DomainAdvertising.comWe are a domain marketing traffic aggregator
DomainAdvertising.com is a pioneer in the domain industry when it comes to unparalleled focus on top-level
interest and buy-in from the best advertisers. Through our strong partnerships with top advertisers and
advertising aggregators focused on domain traffic, we serve ads across all geographies, verticals and types of
ad inventory. Everything we do is tailored to meet the unique requirements of our publishers and advertisers and
to maximize their returns.
Our success lies in the world-class technology we employ, the stellar industry insight of our specialist teams and
intelligent human optimization.
Join us and experience the difference.
Research. Innovate. Optimize. DomainAdvertising.comWe are a domain marketing traffic aggregator
DomainAdvertising.com is a pioneer in the domain industry when it comes to unparalleled focus on top-level
interest and buy-in from the best advertisers. Through our strong partnerships with top advertisers and
advertising aggregators focused on domain traffic, we serve ads across all geographies, verticals and types of
ad inventory. Everything we do is tailored to meet the unique requirements of our publishers and advertisers and
to maximize their returns.
Our success lies in the world-class technology we employ, the stellar industry insight of our specialist teams and
intelligent human optimization.
Join us and experience the difference.
Extensive ResearchThe cornerstone of the DomainAdvertising method is research. The
results of research lead to incremental gains which may mean the
difference of only a few cents in revenue per domain, but results in
huge differences in domain owner profits network wide.
[
[
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Measuring every event and transaction, both in the industry and on your traffic
Analyzing all indents and impacts
Accounting for all successes and mitigating all failures
At DomainAdvertising.com, we strongly
believe in:
Hybrid OptimizationInnovation Every DaySuccessful traffic monetization programs follow three established
principles: Disciplined research, hybrid technology and human
optimization. Two established practices: Constant innovation and
keen design. And one goal : Expanding across all advertising types
and global markets.
[
[
[
Under-serviced market identification technology with a dedicated team to increase advertiser inventory in these markets
Measurements of all variations that occur between market categories to determine where discrepancies can be found and rectified
Maximum conversions by continous monitoring of relative conversion rates of existing as well as new advertising models
[
[
[
Our team size continues to scale and has people with specialist knowledge of optimizing domains and continously increasing top-line revenue for publishers
Continous experiments with content integration, product feeds, widgets, specialist CPC feeds and display ads
With geo-targeting technology that lies on the bleeding edge, you can be assured that visitors to your properties find the value they are looking for
While we use technology to provide immediate automated
optimization of landing pages, we understand that the best
optimization is done through a combination of automated technology,
human behavior simulation, human optimization and analytics.
Extensive ResearchThe cornerstone of the DomainAdvertising method is research. The
results of research lead to incremental gains which may mean the
difference of only a few cents in revenue per domain, but results in
huge differences in domain owner profits network wide.
[
[
[
Measuring every event and transaction, both in the industry and on your traffic
Analyzing all indents and impacts
Accounting for all successes and mitigating all failures
At DomainAdvertising.com, we strongly
believe in:
Hybrid OptimizationInnovation Every DaySuccessful traffic monetization programs follow three established
principles: Disciplined research, hybrid technology and human
optimization. Two established practices: Constant innovation and
keen design. And one goal : Expanding across all advertising types
and global markets.
[
[
[
Under-serviced market identification technology with a dedicated team to increase advertiser inventory in these markets
Measurements of all variations that occur between market categories to determine where discrepancies can be found and rectified
Maximum conversions by continous monitoring of relative conversion rates of existing as well as new advertising models
[
[
[
Our team size continues to scale and has people with specialist knowledge of optimizing domains and continously increasing top-line revenue for publishers
Continous experiments with content integration, product feeds, widgets, specialist CPC feeds and display ads
With geo-targeting technology that lies on the bleeding edge, you can be assured that visitors to your properties find the value they are looking for
While we use technology to provide immediate automated
optimization of landing pages, we understand that the best
optimization is done through a combination of automated technology,
human behavior simulation, human optimization and analytics.
DomainAdvertising for PublishersA traffic monetization program that listens, learns and performsOur teams of traffic monetizers have clocked years of
domain parking experience; not just from the
perspective of domainers, but also in learning what
makes advertisers invest in domains. We've learnt
that having high revenue shares isn’t enough.
Serious domainers need the best performing
monetization algorithms, frequent priority payments,
and keen proactive attention. And that's exactly what
DomainAdvertising.com brings to serious domainers.
Our traffic monetization programs are individually tailored to
fit the needs of serious domainers. Each domain publisher is
allocated a dedicated program manager - an expert at traffic
monetization, who customizes our program to bring out the
best revenue for the specific domain portfolio.
We believe winning is about sharing. Serious domainers
need seriously large revenue shares. This is why we deliver
the best revenue share without requiring any negotiation
right from day one.Templates capture traffic and create recall. Once the user is
captivated, our proprietary Comparative Heuristics
Optimization techniques and algorithms select the most
relevant, most targeted ads for the visitor, compounding the
probability of the right match.
High revenue shares mean very little if the money isn't
available when you need it. We are the first company to
provide weekly payouts to domain publishers. With more
money coming to you faster, you can invest more into your
business and your life.
Customized Programs Weekly Payouts - Get Money Faster
DomainAdvertising for Publishers
Highest Revenue Shares High Performance Comparative Heuristics Optimization with Awesome Templates
DomainAdvertising for PublishersA traffic monetization program that listens, learns and performsOur teams of traffic monetizers have clocked years of
domain parking experience; not just from the
perspective of domainers, but also in learning what
makes advertisers invest in domains. We've learnt
that having high revenue shares isn’t enough.
Serious domainers need the best performing
monetization algorithms, frequent priority payments,
and keen proactive attention. And that's exactly what
DomainAdvertising.com brings to serious domainers.
Our traffic monetization programs are individually tailored to
fit the needs of serious domainers. Each domain publisher is
allocated a dedicated program manager - an expert at traffic
monetization, who customizes our program to bring out the
best revenue for the specific domain portfolio.
We believe winning is about sharing. Serious domainers
need seriously large revenue shares. This is why we deliver
the best revenue share without requiring any negotiation
right from day one.Templates capture traffic and create recall. Once the user is
captivated, our proprietary Comparative Heuristics
Optimization techniques and algorithms select the most
relevant, most targeted ads for the visitor, compounding the
probability of the right match.
High revenue shares mean very little if the money isn't
available when you need it. We are the first company to
provide weekly payouts to domain publishers. With more
money coming to you faster, you can invest more into your
business and your life.
Customized Programs Weekly Payouts - Get Money Faster
DomainAdvertising for Publishers
Highest Revenue Shares High Performance Comparative Heuristics Optimization with Awesome Templates
Sample TemplatesOur templates incorporate the latest UI design concepts, advertising trends and technology innovations to create the most compelling visitor experience.
© 2010 Shopping. All rights reserved.
Sample Templates
© 2010 Travel. All rights reserved.
Sample TemplatesOur templates incorporate the latest UI design concepts, advertising trends and technology innovations to create the most compelling visitor experience.
© 2010 Shopping. All rights reserved.
Sample Templates
© 2010 Travel. All rights reserved.
Sample Templates Sample Templates
© 2010 Entertainment. All rights reserved.
Sample Templates Sample Templates
© 2010 Entertainment. All rights reserved.
Reporting InterfaceSerious domainers need comprehensive pre-analyzed data to monitor the performance of their domain portfolio.
With DomainAdvertising.com, publishers can self-serve valuable performance information through a powerful,
intuitive dashboard and a visually-rich reporting interface.
Sample Templates
5%
94%
1%
Traffic Sources Map Overlay
Type-in
Search Engines
Others
4 Jan 5 Jan 6 Jan 7 Jan 8 Jan 9 Jan 10 Jan
121000
122000
123000
124000
4 Jan 5 Jan 6 Jan 7 Jan 8 Jan 9 Jan 10 Jan
$3500
$3600
$3700
$3800
$29.95
$30.00
$30.05
$30.10
Revenue RPM
© 2010 Finance. All rights reserved.
Reporting InterfaceSerious domainers need comprehensive pre-analyzed data to monitor the performance of their domain portfolio.
With DomainAdvertising.com, publishers can self-serve valuable performance information through a powerful,
intuitive dashboard and a visually-rich reporting interface.
Sample Templates
5%
94%
1%
Traffic Sources Map Overlay
Type-in
Search Engines
Others
4 Jan 5 Jan 6 Jan 7 Jan 8 Jan 9 Jan 10 Jan
121000
122000
123000
124000
4 Jan 5 Jan 6 Jan 7 Jan 8 Jan 9 Jan 10 Jan
$3500
$3600
$3700
$3800
$29.95
$30.00
$30.05
$30.10
Revenue RPM
© 2010 Finance. All rights reserved.
Battle Tested Solutions for the Domain Industry
About UsDomainAdvertising.com is a domain media business, led by industry leading executives, that caters to serious advertisers and publishers.
DomainAdvertising.com is backed by leading investors including the Ashmore Group (www.ashmoregroup.com)
and the Directi Group (www.directi.com). Ashmore manages US$31.1 billion (at 30 September 2009) in pooled
funds, segregated accounts and structured products. Directi is a US$300+ million group of businesses that
develops innovative mass-market web products for global customers.
Battle Tested Solutions for the Domain Industry
About UsDomainAdvertising.com is a domain media business, led by industry leading executives, that caters to serious advertisers and publishers.
DomainAdvertising.com is backed by leading investors including the Ashmore Group (www.ashmoregroup.com)
and the Directi Group (www.directi.com). Ashmore manages US$31.1 billion (at 30 September 2009) in pooled
funds, segregated accounts and structured products. Directi is a US$300+ million group of businesses that
develops innovative mass-market web products for global customers.
publishers@domainadvertising.com
Tel: +1 646 367 3730
research | innovate | optimize
domain
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