crafting digital stories

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6 tips for creating meaningful experiences through innovation in storytelling. Proudly presented by our creative director Valentijn Destoop.

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Crafting digital stories. 6 tips for creating meaningful experiences through

innovation in storytelling.

MobileMonday - About Games, fun & Serious Games

Emotions help to

build relationships

and bind communities,

emotions make stories stick.

Meaningful

Pleasurable

Convenient

Usable

Reliable

Functional

Why?

How?

Grab attention by playing

games with the REASON and

the EMOTIONS.Reason and Emotion by Disney

Don’t break the emotion by

providing a natural flow.

Like music,

transitions and motion make up a

continuous stream in a visual language.

# 1

Craft a story that speaks both

to the heart and the mind.

We are telling stories for thousand of years to

survive. The help us inspire, motivate and

understand.

Bulls from Lauscaux Cave, France.

Story, no interaction.

Toy, no goal.

Puzzle, goal.

Game, you can win.

A story has memorable characters

and surprising conflicts.

Yoda by JonMckenzie

A game has a wonderful

context and universe,

where the protagonist can

tell his own story.

World of Warcraft Blizzard Enterainment

# 2

Ideas come from everywhere

and anybody.

Creativity is not one type of

person, but a state of mind.

A restless state of mind with no

time frame, looking for answers.

Learn the tricks

of diverse thinking.By defining the amount of solutions

before brainstorming.

Separate the time when

thinking of

a. storytelling and

b. functionalities.

# 3

Start finding THE talent.

Because we are what we

repeatedly do. Excellence, it’s

not an act but a habit.

Identify your skills and

complete them by

collaborating with

complementary people

artist, musicians, writers,

producers, developers, ...

Include all decision makers in

your process of creating, but keep your team as small as possible.

And yes, you can think

outside

company structures.

# 4

Master creative efficiency.

A creative project is not always linked

with budget failure.

Neither does a big budget give you a

creative result. But it help$.

Learn to find the best

mentors in the field and personalize when mastering

their skills.

Steven Spielberg

Choose one of the proven

workflows and stick to the

plan with a perfect balance

between collaboration and...

solitude

Filter your functionalities

down to the minimum and

focus, focus, focus...

until you can optimize the

details.

# 5

Make your project an

interesting press release.

So it triggers influencers to share.

Seek criticism, even at the

start... it stings a bit.

But it helps in the long run.

Look and learn

from peoples (re)actions

towards the first draft,

not from their words.

And when in doubt use

“the popular opinion”.

# 6

Don’t look for the next

opportunity, the one you have

is the opportunity.

Think big, but...

start with small wonders.

Let’s create something

memorable to share.

LittleMissRobot.com

Thank you for appreciating by sharing.

More tips?

Valentijn Destoop

twitter: @quidante

valentijn@littlemissrobot.com

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