business success with twitter
Post on 09-May-2015
139 Views
Preview:
DESCRIPTION
TRANSCRIPT
Tweet Me RightBusiness Success with Twitter
Paul Strack
Tweet Me Right
Objectives• Twitter – What is it?• How do I?• Why bother?• What can it do for me?
“I’M A GREAT LOVER.”
MARKETING
Source: Neutron, LLC
Exactly what is Twitter?
What exactly is Twitter?• Micro blog • 140 characters – “tweet”• Followers – “tweeps”• Instant/direct messaging – “DM”• Educational• Cocktail party of Social Media• A connection catalyst
A Communication Tool
• Send a short message to a bunch of people publicly
• Send a short message to a specific person publicly
• Send a short message to a specific person privately
Twitter handle To Follow
Tweet Follower
@Reply
DM
hashtag
Retweet (RT)
Tweetup
Trending topic
Profile pic
Profile
Background image
Tweet it!
Retweet
Mention/ @Reply
# hashtag
Engage. Interact. React.
Engage. Interact. React.
Engage. Interact. React.
Active listening (or is it voyeurism?)
React.
Engage. Interact. React.
If you Tweet it, they will come.
Marketing/Branding Opportunities
Marketing/Branding Opportunities
Organize, Plan, but keep it simple.
Twitter Rules13. Repeat Yourself14. Monitor Keywords15. Honest Advertising16. Provide Value17. Connect Offline18. Send Traffic19. Use Hashtags20. .@Mention21. Live Chat22. RT Instead23. Talk, Don’t Sell24. Share Pictures and Videos25. Always Respond26. Monitor Success27. Go Mobile Source: @renee_warren
• One @reply per day• One RT per day• One original thought (tweet) per day• Play along, play nice.
Twitter Rules - Revised
@ghidotti @bryanjones
QR codes
Prezi
Mobile marketing
#LRtweetup
@johnfoleyjr@jeffreyhayzlet
Augmented Reality
. Lunch & Learn
#printlives
Mobile marketingblog
“I am excited to be working with you. This is a long partnership. You guys are innovative and think outside the box.
.
Lunch & Learn
2009 - $25,000+
2010 - $50,000+
2011 - $100,000 +
Paul Strackpstrack@customxm.comtwitter.com/pstrack501-375-7311
Thank You.
top related