brandsoul ag live communication

Post on 27-Jun-2015

246 Views

Category:

Documents

3 Downloads

Preview:

Click to see full reader

DESCRIPTION

Facts & Figures BRANDSOUL AG Live Communication -Be extraordinary

TRANSCRIPT

Corporate Culture Communication

& Event & Experience

Marketing

OUR EXPERTISE

2012©BRANDSOUL

Strong emotional bond with the brand/ company Emotional anchoring of values, messages and vision Brand experience

What‘s the power beyond the brand?

Culture

Corporate and Brand culture is the humus of every growing company.

YOU GET

Strategy & Planing Project Management PR & Communication Event Design, Management & Organisation Creative Idea Workshop Corporate Culture Communication Digital Media Management

2012©BRANDSOUL

HOW WE WORK

2012©BRANDSOUL

The BRANDSOUL steering wheel

We work with a clearly defined methodology, our BRANDSOUL steering wheel. 1. Storytelling in order to build an anchor for the

message 2. Increasing effects thanks integrating elements of

unconscious perception 3. Working with our three-part strategy:

Inspire Integrate Activate 4. Embedding the event in an integral

communication concept (Pre- und Post-Event)

HOW WE WORK

STORYTELLING

2012©BRANDSOUL

The methodology of Storytelling makes complex topics, strategies and products tangible and real. The message is understood and can be conveyed in a lasting way: Story forms the „thread“ that combines all

elements to one entity and holds them together.

Story should be corresponding to the

values and culture of the company The following points should be defined together, in order to be able to create the final story for the event/ the campaign:

What is the message? Is there an internal

strategy or direction, that should be fostered?

How does your corporate culture feel?

How important is the experience of „trust/values“?

How is the overall spirit within the company?

Year founded: 1996 Typ of company: AG Owners / Management Board: Andrej Isler, CEO Carole Ramuz, COO Employees: 12 specialists and an international network of freelancers No. Of projects Since 1996: Over 900

Facts & Figures

Partners: Barcelona, Berlin, Bangkok, Moskau, New York, London, Los Angeles, Paris, Shanghai, Singapore, Sydney Member- ships: ISES – International Special Events UN Global Compact Sens International Expo & Events Switzerland Swiss Marketing Association

Awards: Xaver ’01 Gold > B2B Event SAP Xaver ’03 Bronze > Customized stand for SAP Xaver ’04 Silber > Corporate Event PwC

EVA-Award 2005 (Deutscher Event-Award) – Corporate Event PwC, Verleihung Dezember 2005 Xaver ’06 Gold > Corporate Event UBS Nomination Esprit Award 2005 (Internationaler Event Award der ISES, Los Angeles) Corporate Event PwC

Andrej E. Isler CEO & Creative Director

Sonja Schibli Project Manager

Eva Barnstorf Project Manager

Jeannine Schneider Project Assistant

Carole Ramuz COO & Quality Management

Katrin Hohenacker Sen. Project Manager Consultant

André Urech Project Manager

Doris Allrich Sales & Marketing

Domenico Seminara Project Assistant

Oliver Weber Project Assistant

André Leutwiler Sen. Project Manager

Lisa Tschanz Freelance

top related