baby boomers genxers dotcoms & ferals

Baby Boomers GenXers DotComs & Ferals             

Annimacwww.annimac.com.au

West Coast College of TAFE FLAN Workshop

20 April 2005

Speaker

Future Trends Impacting TAFE

Rate of Change

15 secs - new web site 15 mins - new technology every day - 15 million new web pp

Amount of change now in one day Grandparents had in one year Younger means faster

Driving all Drivers of Change

Technology by 2020 70 % of job types do not exist now

because

80 % technology not imagined yet

Imagine what some of those

jobs might be ….. ?

Likely jobs in next 15 years :

• Director of Emerging Thought• Chief Zookeeper - of people

• Creative Undertaker• Thought Jockey• Chief Imagination Officer• Hacker Relations Manager• Valuer of Intangible Assets *• Human Interface Manager * * Exists 2003

GenerationsBaby Boomers b 1945 – 60 age 45 - 60 fewer males

Generation X 1960 – 75 30 - 45 largest number

DotComs 1975 – 90 15 – 30 first wired gen

Ferals 1990 – 05 0 - 15 fewest - ½ GenX

What does this mean for TAFE :

Right now

Into the future

For students

For staff

Baby Boomers 45 - 60

Downsizing lives

Empty nesters

Retired or part time workers

Baby Boomers

Material status

Male identity from job

Sense of community

Baby Boomers

Seek new safe experiences

Security conscious

Health conscious

Baby Boomers

Defer to authority

Love / hate change

Impact for TAFE Baby Boomers 45 - 60

Winding down : leisure indulgence Contribute back : time & resources Respect rank Volunteer in groups Steady relationships Need

relationship continuity organising safe familiar experiences positive group identity

Single Childless Single Childless

Net Dating Net Dating

Varied lifestyles Varied lifestyles

Varied workstylesVaried workstyles

SOHOSOHO

Generation Xers 30 – 45 Clone of Boomer or DotCom values

Generation X

Risk takers Risk takers Fast decisionsFast decisions

Materialism assumed Materialism assumed

Environmental valuesEnvironmental values

Generation X

Personal journeyPersonal journey

Defer to heroesDefer to heroes

Expect & accept changeExpect & accept change

Impact for TAFE Generation X 30 - 45

Individual attention Short term projects Fast action Results oriented Need

choices short term complete – stand alone skills oriented demand quality of experience

DotComs 15 – 30

Own path

Temporary pairing

Group socialising

Internet relationships

DotComs

No careers

No home

I.d. from activity

Wired

DotComs

Immediacy

Multi channeled

Multi actions

Planetary group mission

DotComs

Cluetrain Manifesto www.cluetrainmanifesto.com

Temporary deference

Need change

Impact for TAFE DotComs 15 - 30

Passionate involvement – value driven Team oriented + personal relationship Personal commitment Short term fast involvement Multi channel activities Results oriented - no spin Need

choices very short term flexibility innovation real positive outcomes

Ferals 0 – 15

Wild Child Wild Child

No limits No boundariesNo limits No boundaries

Planetary mission :Planetary mission :

create sustainable worldcreate sustainable world

Ferals

Parallel universesParallel universes

Wired Wired

Unlimited mind channelsUnlimited mind channels

Ferals

Global i.d. from self valuesGlobal i.d. from self values

Future jobs unimportantFuture jobs unimportant

Non consumersNon consumers

Ferals

No deferenceNo deference

Respect when usefulRespect when useful

Live change & ignore barriersLive change & ignore barriers

Impact for TAFE Ferals 0 - 15

Committed to healthy sustainable world Expect freedom to create Creating new relationships & patterns Virtual world Need

personal power clear values - spin detectors no rules no hindrance trust ICT resource access multi channel everything

Summary : Impact 4 TAFE

generational differences increasing rapid rate of change major shift in values major shift in attitudes everything relationship based options for personal Work / Life styles less bureaucracy community power individual responsibility younger generations rule change

thank you www. annimac.com.au