analysis of schema.org integrations for advanced seo (smx advanced 2013)

From Microdata & Schema To Rich Snippets:Markup For The Advanced SEO

Marcus Tober

06/11/2013

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Schema

SearchmetricsData

Searchmetrics Data – Schema.org US

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Keywords

60,701

Domains

415,729

Schema.org – Distribution of Integrations

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Schema.org – Distribution of Integrations

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SEO Visibility - Comparison

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Average SEO Visibility of Domains…

Schema - most popular Types

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Keyword Categories – Integration Share

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Distribution of KW Categories – With Schema-Like

Keyword Categories – Integration Share

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Distribution of KW Categories – WITH Schema

Distribution of Schema-Types

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In URL/Domain

Distribution of Schema-Types

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In SERPS

Ratings and Reviews - only positive?

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Schema – Average Ranking

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with Schema

#22

without Schema

#25

Schema - Conclusion

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#3

0,27% of Domains 47% of Keywords

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