7segments: your dreamed marketing app

Post on 09-May-2015

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Everybody can become analyst with right tools. Looks awesome features are inside 7SEGMENTS. Big Data wasn't ever easier to use and more useful.

TRANSCRIPT

Your Dreamed Marketing App

I’m BIG DATA

I’m CLOUDI’m

1 000 000 $ IDEA

IT’S ALL ABOUT BUSINESS VALUEINTRODUCTION

Big Data Analytics Grows Lifetime value of Your customers

Time

Pro

fitLo

ss

Longer retentionIncrease

Cheaper Acquisition

Lifetime value

1. Acquisition 2. Better monetization 3. Retention

How Effective Is Your Analytics?

Keywords

Excel

Macros

SQL

ETL

CSV

Hadoop

Hive

Pig

Mahout

R

SAS

Analysts spend time on repetitive task and data processing

Analyst focus on creative experiments

“One size fits all”

Customer have personalized experience

Management haven’t reliable numbers and have them late

Management have accurate real-time reports

7SEGMENTS: Change Your Business

CSV/SQL import, API, Big Data storage, In Memory Processing

Collect and visualize any customer data

Analyze customers, set triggers and automate communication

Analyze, set & execute business rules

Segmentation, predictive models, recommendations, fraud detection

Use data-mining for faster growth

How 7SEGMENTS Works?

How Data Flow

7SEGMENTS

SQLNoSQL CRMERP

Mobiledevices

Channels:Emails, SMS,

calls, …

Web sitesE-Commerce

Social networks

Spreadsheets

7SEGMENTS PLATFORMSHOWCASE

Dashboards

Dashboard Designer

Trends

Funnels + AB Testing

Funnels with AB Testing

Data Exploration

Retention

Customer Segmentation

Predictive Models

Recommendation Engine

Surveys

CAMPAIGN MANAGEMENTSHOWCASE

Scenario Designer

Email Designer

(Almost) Full List of Features

Campaigns• Automated & Planned• Scenario Designer• Email Designer & Gateway• SMS Gateway• Survey Designer• Social Pusher (FB, Twitter, LinkedIn)

CRM• Customer List• Custom Attributes• Events• Data Management• Import Wizard• Agregattor and Derivator

Analytics• Trends• Funnels• Descriptive Statistics• Session Length• Custom Report Designer• Dashbdoard Designer

Optimization• Segmentations• Predictions, classification• Time Series (ARIMA, DLM)• Product Recommendation Engine• Market Basket Analysis• Real-time Customer Scoring

API and SDK for JavaScript, PHP, Python, Flash, Unity (mobile), Linux shell, R, SAS …

Thank you for attention!

More at http://www.7segments.com/

www.7segments.com + (421) 918 666 238

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