7segments: your dreamed marketing app

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Your Dreamed Marketing App I’m BIG DATA I’m CLOUD I’m 1 000 000 $ IDEA

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Everybody can become analyst with right tools. Looks awesome features are inside 7SEGMENTS. Big Data wasn't ever easier to use and more useful.

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Page 1: 7SEGMENTS: Your Dreamed Marketing App

Your Dreamed Marketing App

I’m BIG DATA

I’m CLOUDI’m

1 000 000 $ IDEA

Page 2: 7SEGMENTS: Your Dreamed Marketing App

IT’S ALL ABOUT BUSINESS VALUEINTRODUCTION

Page 3: 7SEGMENTS: Your Dreamed Marketing App

Big Data Analytics Grows Lifetime value of Your customers

Time

Pro

fitLo

ss

Longer retentionIncrease

Cheaper Acquisition

Lifetime value

1. Acquisition 2. Better monetization 3. Retention

Page 4: 7SEGMENTS: Your Dreamed Marketing App

How Effective Is Your Analytics?

Keywords

Excel

Macros

SQL

ETL

CSV

Hadoop

Hive

Pig

Mahout

R

SAS

Page 5: 7SEGMENTS: Your Dreamed Marketing App

Analysts spend time on repetitive task and data processing

Analyst focus on creative experiments

“One size fits all”

Customer have personalized experience

Management haven’t reliable numbers and have them late

Management have accurate real-time reports

7SEGMENTS: Change Your Business

Page 6: 7SEGMENTS: Your Dreamed Marketing App

CSV/SQL import, API, Big Data storage, In Memory Processing

Collect and visualize any customer data

Analyze customers, set triggers and automate communication

Analyze, set & execute business rules

Segmentation, predictive models, recommendations, fraud detection

Use data-mining for faster growth

How 7SEGMENTS Works?

Page 7: 7SEGMENTS: Your Dreamed Marketing App

How Data Flow

7SEGMENTS

SQLNoSQL CRMERP

Mobiledevices

Channels:Emails, SMS,

calls, …

Web sitesE-Commerce

Social networks

Spreadsheets

Page 8: 7SEGMENTS: Your Dreamed Marketing App

7SEGMENTS PLATFORMSHOWCASE

Page 9: 7SEGMENTS: Your Dreamed Marketing App

Dashboards

Page 10: 7SEGMENTS: Your Dreamed Marketing App

Dashboard Designer

Page 11: 7SEGMENTS: Your Dreamed Marketing App

Trends

Page 12: 7SEGMENTS: Your Dreamed Marketing App

Funnels + AB Testing

Page 13: 7SEGMENTS: Your Dreamed Marketing App

Funnels with AB Testing

Page 14: 7SEGMENTS: Your Dreamed Marketing App

Data Exploration

Page 15: 7SEGMENTS: Your Dreamed Marketing App

Retention

Page 16: 7SEGMENTS: Your Dreamed Marketing App

Customer Segmentation

Page 17: 7SEGMENTS: Your Dreamed Marketing App

Predictive Models

Page 18: 7SEGMENTS: Your Dreamed Marketing App

Recommendation Engine

Page 19: 7SEGMENTS: Your Dreamed Marketing App

Surveys

Page 20: 7SEGMENTS: Your Dreamed Marketing App

CAMPAIGN MANAGEMENTSHOWCASE

Page 21: 7SEGMENTS: Your Dreamed Marketing App

Scenario Designer

Page 22: 7SEGMENTS: Your Dreamed Marketing App

Email Designer

Page 23: 7SEGMENTS: Your Dreamed Marketing App

(Almost) Full List of Features

Campaigns• Automated & Planned• Scenario Designer• Email Designer & Gateway• SMS Gateway• Survey Designer• Social Pusher (FB, Twitter, LinkedIn)

CRM• Customer List• Custom Attributes• Events• Data Management• Import Wizard• Agregattor and Derivator

Analytics• Trends• Funnels• Descriptive Statistics• Session Length• Custom Report Designer• Dashbdoard Designer

Optimization• Segmentations• Predictions, classification• Time Series (ARIMA, DLM)• Product Recommendation Engine• Market Basket Analysis• Real-time Customer Scoring

API and SDK for JavaScript, PHP, Python, Flash, Unity (mobile), Linux shell, R, SAS …

Page 24: 7SEGMENTS: Your Dreamed Marketing App

Thank you for attention!

More at http://www.7segments.com/

www.7segments.com + (421) 918 666 238