6 steps to online student fundraising success

Post on 05-Dec-2014

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Remember when you spent countless hours sitting behind a table selling baked goods and candy to just barely raise enough money for a club trip at the end of the year? As a student leader, you have better things to do with your time and in this session you’ll learn the latest ways to leverage social media, crowd-fundraising, and network effects so you can spend less time fundraising and more time doing.

TRANSCRIPT

Online fundraising & sponsorship platform for student projects so students can spend less time fundraising for great things and more time doing

great things.

6 Steps to Online Fundraising Success

Step 1Pick Your Weapon

8%7-9%10%Arts Anything Students

1 Personalized,Project,Pages

3 Fundraising,Success,Guide

4 StatsDashboard

2 Instant,Social,Sharing,

Step 2

Project,B

Title:,500,Meals,for,Local,Homeless

Student,Group:,Service,For,All

Goal:,$1500

Project,A

Title:,Help,Support,a,Local,Food,Bank

Student,Group:,Campus,Service,Club

Goal:,$1500

Step 2

Project,B

Title:,500,Meals,for,Local,Homeless

Student,Group:,Service,For,All

Goal:,$1500

Project,A

Title:,Help,Support,a,Local,Food,Bank

Student,Group:,Campus,Service,Club

Goal:,$1500 $900 $1625

Step 2Make it Tangible

Project,B

Title:,500,Meals,for,Local,Homeless

Student,Group:,Service,For,All

Goal:,$1500

Project,A

Title:,Help,Support,a,Local,Food,Bank

Student,Group:,Campus,Service,Club

Goal:,$1500 $900 $1625

Step 3Build Your Story

PICorVIDEO

www.animoto.com

Step 3Build Your Story

DESCRIPTIONWhat,is,the,outcome,of,the,project?

Why$does$this$project$ma1er?What,are,you,going,to,do,with,the,money?

Step 4Tell Your Story (aka Promote)

Step 4Tell Your Story (aka Promote)

1)$Divide$And$Conquer2)$Personalize,$Personalize,$Personalize3)$The$Follow$Up4)$The$Final$Plea

Step 4Tell Your Story (aka Promote)

1),Create,a,list,&,divide,(HPs/LPs)2),Individually,contact,HPs3),Then,individually,contact,LPs4),10,Day,Follow\Up5),20,Day,Follow\Up6),Final,Plea7),Keep,Posang,on,Facebook/TwiTer.

Step 5Champion Your Donors

Step 5Champion Your Donors

1),Feel,Like,a,$1,000,0002),Champion,Your,Project3),Keeps,the,Water,Warm4),Repeat,Year,Ader,Year

Step 6Close the Feedback Loop

Step 6Close the Feedback Loop

Step 6Close the Feedback Loop

Mail,a,Postcard,from,the,ProjectWrite,a,Blog,PostSend,a,Big,Group,Photo,or,VideoCreate,a,Photo,SlideshowDo,an,In\person,Telegram

6 Secrets to Online Fundraising Success

Step 1 - Pick Your Weapon

Step 2 - Make it Tangible

Step 3 - Build Your Story

Step 4 - Tell Your Story (aka Promote)

Step 5 - Champion Your Donors

Step 6 - Close the Feedback Loop

tom@studentlauncher.org @tomkrieglstein

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