Comprehensive Fund Development Services

Working with Saad & Shaw means you work directly with Mel and Pearl! This allows them to provide an exceptionally high level of cost-effective, personalized service to their clients, distinguishing the firm from many of its competitors.

That’s “The Saad & Shaw Way!”

In 2008 the Ford Foundation invited Mel and Pearl to a conference in Cartagena, Columbia to share their unique fund development formula with social justice foundations from around the world.

Another way Saad & Shaw gives back is through the column, FUNdraising Good Times!, which appears weekly in the Memphis Daily News, the Tennessee Tribune, the Globe Newspaper Group and other papers across the country. Fundraising is all about people and money, and FUNdraising Good Times! provides its readers with valuable information about the fundamentals of managing both.

As Pearl and Mel guide your organization to new levels of fundraising success, they will instill—in everyone, from your Board Chair to your newest volunteer— a deep and abiding commitment to the fundraising process, so that vital support for your mission continues to flow and be there when you need it most for years to come.

Memphis (901) 522-8727Oakland/San Francisco (510) 798-4888MelAndPearl@saadandshaw.comsaadandshaw.com

A Proven Partnership For Fundraising SuccessSaad & Shaw ClientsA partial list of the many clients Saad & Shaw has guided to fundraising success includes:

Alameda County Health Care FoundationAllen Temple Baptist Church Bennett College for WomenBig Brothers Big Sisters of Greater MemphisBowie State UniversityCharles R. Drew University of Medicine & ScienceDelaware State UniversityDestiny Arts CenterFisk UniversityInternational Civil Rights Center and MuseumThe LeMoyne-Owen CollegeMorgan State UniversityNational Association of Black AccountantsNational Higher Education Recruitment ConsortiumNorth Carolina A&T UniversityPeralta Community College DistrictPsychiatric Foundation of Northern CaliforniaState Center Community College DistrictTennessee State University FoundationUnited Negro College FundVolunteers of America Bay AreaWest Angeles Church of God in ChristZeum: Children’s Creativity Museum

Find out what these high-performing organizations already know about the Saad & Shaw way to fundraising success. Give Saad & Shaw a call today to find out how they can help raise your fundraising I.Q.

“We were ready to make a quantum leap forward as an organization, but didn’t

know how to do it. Saad & Shawhelped us build the organizational strength and identify new ways to

grow revenue to get there.” David Reimer Campaign Chair

Destiny Arts Center/Oakland, CA

“Mel made it happen at UNCF. He set up marketing partnerships

with companies like American Airlines, Budweiser, Disney, General Motors

and McDonalds.” Jim Alston Senior Vice President

United Negro College Fund

saadandshaw.com

Pearl Saad Shaw and Melvin B. Shaw bring more than fifty years of high-profile experience in both fundraising and business development to their unique partnership. Mel and Pearl believe fundraising strategies must be individually crafted to addressthe specific needs of each client—“cookie-cutter” approaches will not work! They will create a fundraising plan designed just for your organization—and stay with you until the plan is fully working. When you engage Saad & Shaw, you get Pearl and Mel—from start to finish.

Melvin Shaw is a nationally known fundraising innovator. Among his many accomplishments, Mel originated the United Negro College Fund Lou Rawls Parade of Stars Telethon, a program that has raised more than half a billion dollars for the Fund to date. He also served as Vice President, Development for the Charles R. Drew University of Medicine and Science, where he was instrumental in eliminating the University’s debt and building a surplus.

Mel served as Executive Director of the Texas Association of Developing Colleges (TADC), where he established innovative and mutually beneficial joint programs for TADC members, such as the East Texas Educational OpportunityCenter, a federally funded program that has served 60,000 students since Mel founded it in the early 1980s.

Mel unites a life-long passion for community service with the proven business management techniques he acquired at Lane College, the University of Memphis (MBEd), and as a fellow at Harvard University’s Institute of Education Management.

Pearl Shaw was a successful management executive before choosing to leave the private sector for the challenge of helping those who help others. A Certified Fund Raising Executive(CFRE), she served as the Development Director for the Women’s Funding Network, an association of more than one hundred and fifty foundations that support social and financial equity for girls and women around the world.

Pearl is also an accomplished writer who founded and ran her own proposal writing and fundraising consulting firm, PHRASED WRITE. Pearl’s understanding of how businesses approach and evaluate funding opportunities provides her with unique insight, and was instrumental in helping clients secure more than $6 million in funding.

Today she serves as principal writer for Saad & Shaw, and pens the firm’s weekly column and blog, both titled FUNdraising Good Times.

A graduate of the University of California, Berkeley, Pearl earned a Masters in Public Administration from Cal State University East Bay.From 2002 to 2008 she served on the Board of Directors of the Development Executives Roundtable. She is a member of the Associationof Fundraising Professionals (AFP).

Is Saad & Shaw Right For Your Organization?

Your institution could be an excellent candidate for Saad & Shaw’s distinctive brand of fundraising consultancy if:

n You face the challenge of developing new sources of revenue to achieve more ambitious goals

n You seek to cultivate new donors

n You want to know how the community, prospective corporate partners or donors perceive your organization and its effectiveness

n You need to create a new or more profitable signature fundraising event

n You would like a comprehensive, detailed fundraising plan designed specifically around your institution’s individual goals and needs

Saad & Shaw has successfully met these challenges—and others—for its clients. Call 901-522-8727 or email Saad & Shaw at info@saadandshaw.com to learn more about how they can address these and similar issues for your organization.

The Three Most Important Things You Should Know About Saad & Shaw:

1. They will listen first—to your board, leader-ship, and community stakeholders—before they begin to create a fundraising plan just for you.

2. Because Mel and Pearl choose to work with only a few clients each year, they are able to assimilate into your organization, becoming an integral part of your team.

3. Even after an assignment is completed, Saad & Shaw will continue to work with your staff, volunteers and leadership until the plan developed specifically for your organization achieves buy-in at all levels and begins to show real results.

Those results will include—but go beyond— increased financial support.

The Saad & Shaw approach means your staff will begin to fully understand and incorporate fundraising principles and activities into their day-to-day operations.

Volunteers will take on a new energy of purpose. Donors will be more supportive and engaged.

Saad & Shaw ServicesConducting Fundraising Assessment and Feasibility StudiesDeveloping the Case for SupportCreating Fund Development PlansDesigning Capital and Comprehensive CampaignsImplementing Campaigns Conducting Workshops for Board Members, Staff, and VolunteersProviding Executive Coaching, Team Building and Organizational DevelopmentDesigning Cause Marketing ProgramsCreating Special Events Access to “on-call” fundraising counsel (Counsel on DemandSM)

Together Pearl and Mel have created Saad & Shaw, one of the most experienced, innovative and creative powerhouse partnerships in fundraising consultancy today.

Mel and Pearl Shaw are the co-authors of How to Solicit a Gift: Turning Prospects into Donors, essential reading for anyone working in the non-profit arena today.

Do your board members shy away from soliciting gifts?How to Solicit a Gift can help board members, staff and volunteers approach potential donors with a more energized and positive attitude.

Many people want to give to the institutions and organizations that do the work they believe in; they just want to be approached in the right spirit. This book tells you how.

You can request a copy by going to saadandshaw.com.

Saad & Shaw’s ultimate goal is to help clients become so adept at fundraising that outside guidance is no longer required.

Even then, Saad & Shaw will remain available to you through its unique Counsel on DemandSM option—an affordable, customizable program to help you manage any new challenges that might arise.

“I was totally impressed withSaad & Shaw’s professionalism

and depth of knowledge.” Elize Brown, JD, DrPH Managing Director, Division of Research

Kaiser Permanente

How to Solicit a Gift

Melvin B. Shaw andPearl D. Shaw, CFRE

TURNING PROSPECTS INTO DONORS

Pearl Saad Shaw and Melvin B. Shaw bring more than fifty years of high-profile experience in both fundraising and business development to their unique partnership. Mel and Pearl believe fundraising strategies must be individually crafted to addressthe specific needs of each client—“cookie-cutter” approaches will not work! They will create a fundraising plan designed just for your organization—and stay with you until the plan is fully working. When you engage Saad & Shaw, you get Pearl and Mel—from start to finish.

Melvin Shaw is a nationally known fundraising innovator. Among his many accomplishments, Mel originated the United Negro College Fund Lou Rawls Parade of Stars Telethon, a program that has raised more than half a billion dollars for the Fund to date. He also served as Vice President, Development for the Charles R. Drew University of Medicine and Science, where he was instrumental in eliminating the University’s debt and building a surplus.

Mel served as Executive Director of the Texas Association of Developing Colleges (TADC), where he established innovative and mutually beneficial joint programs for TADC members, such as the East Texas Educational OpportunityCenter, a federally funded program that has served 60,000 students since Mel founded it in the early 1980s.

Mel unites a life-long passion for community service with the proven business management techniques he acquired at Lane College, the University of Memphis (MBEd), and as a fellow at Harvard University’s Institute of Education Management.

Pearl Shaw was a successful management executive before choosing to leave the private sector for the challenge of helping those who help others. A Certified Fund Raising Executive(CFRE), she served as the Development Director for the Women’s Funding Network, an association of more than one hundred and fifty foundations that support social and financial equity for girls and women around the world.

Pearl is also an accomplished writer who founded and ran her own proposal writing and fundraising consulting firm, PHRASED WRITE. Pearl’s understanding of how businesses approach and evaluate funding opportunities provides her with unique insight, and was instrumental in helping clients secure more than $6 million in funding.

Today she serves as principal writer for Saad & Shaw, and pens the firm’s weekly column and blog, both titled FUNdraising Good Times.

A graduate of the University of California, Berkeley, Pearl earned a Masters in Public Administration from Cal State University East Bay.From 2002 to 2008 she served on the Board of Directors of the Development Executives Roundtable. She is a member of the Associationof Fundraising Professionals (AFP).

Is Saad & Shaw Right For Your Organization?

Your institution could be an excellent candidate for Saad & Shaw’s distinctive brand of fundraising consultancy if:

n You face the challenge of developing new sources of revenue to achieve more ambitious goals

n You seek to cultivate new donors

n You want to know how the community, prospective corporate partners or donors perceive your organization and its effectiveness

n You need to create a new or more profitable signature fundraising event

n You would like a comprehensive, detailed fundraising plan designed specifically around your institution’s individual goals and needs

Saad & Shaw has successfully met these challenges—and others—for its clients. Call 901-522-8727 or email Saad & Shaw at info@saadandshaw.com to learn more about how they can address these and similar issues for your organization.

The Three Most Important Things You Should Know About Saad & Shaw:

1. They will listen first—to your board, leader-ship, and community stakeholders—before they begin to create a fundraising plan just for you.

2. Because Mel and Pearl choose to work with only a few clients each year, they are able to assimilate into your organization, becoming an integral part of your team.

3. Even after an assignment is completed, Saad & Shaw will continue to work with your staff, volunteers and leadership until the plan developed specifically for your organization achieves buy-in at all levels and begins to show real results.

Those results will include—but go beyond— increased financial support.

The Saad & Shaw approach means your staff will begin to fully understand and incorporate fundraising principles and activities into their day-to-day operations.

Volunteers will take on a new energy of purpose. Donors will be more supportive and engaged.

Saad & Shaw ServicesConducting Fundraising Assessment and Feasibility StudiesDeveloping the Case for SupportCreating Fund Development PlansDesigning Capital and Comprehensive CampaignsImplementing Campaigns Conducting Workshops for Board Members, Staff, and VolunteersProviding Executive Coaching, Team Building and Organizational DevelopmentDesigning Cause Marketing ProgramsCreating Special Events Access to “on-call” fundraising counsel (Counsel on DemandSM)

Together Pearl and Mel have created Saad & Shaw, one of the most experienced, innovative and creative powerhouse partnerships in fundraising consultancy today.

Mel and Pearl Shaw are the co-authors of How to Solicit a Gift: Turning Prospects into Donors, essential reading for anyone working in the non-profit arena today.

Do your board members shy away from soliciting gifts?How to Solicit a Gift can help board members, staff and volunteers approach potential donors with a more energized and positive attitude.

Many people want to give to the institutions and organizations that do the work they believe in; they just want to be approached in the right spirit. This book tells you how.

You can request a copy by going to saadandshaw.com.

Saad & Shaw’s ultimate goal is to help clients become so adept at fundraising that outside guidance is no longer required.

Even then, Saad & Shaw will remain available to you through its unique Counsel on DemandSM option—an affordable, customizable program to help you manage any new challenges that might arise.

“I was totally impressed withSaad & Shaw’s professionalism

and depth of knowledge.” Elize Brown, JD, DrPH Managing Director, Division of Research

Kaiser Permanente

How to Solicit a Gift

Melvin B. Shaw andPearl D. Shaw, CFRE

TURNING PROSPECTS INTO DONORS

Pearl Saad Shaw and Melvin B. Shaw bring more than fifty years of high-profile experience in both fundraising and business development to their unique partnership. Mel and Pearl believe fundraising strategies must be individually crafted to addressthe specific needs of each client—“cookie-cutter” approaches will not work! They will create a fundraising plan designed just for your organization—and stay with you until the plan is fully working. When you engage Saad & Shaw, you get Pearl and Mel—from start to finish.

Melvin Shaw is a nationally known fundraising innovator. Among his many accomplishments, Mel originated the United Negro College Fund Lou Rawls Parade of Stars Telethon, a program that has raised more than half a billion dollars for the Fund to date. He also served as Vice President, Development for the Charles R. Drew University of Medicine and Science, where he was instrumental in eliminating the University’s debt and building a surplus.

Mel served as Executive Director of the Texas Association of Developing Colleges (TADC), where he established innovative and mutually beneficial joint programs for TADC members, such as the East Texas Educational OpportunityCenter, a federally funded program that has served 60,000 students since Mel founded it in the early 1980s.

Mel unites a life-long passion for community service with the proven business management techniques he acquired at Lane College, the University of Memphis (MBEd), and as a fellow at Harvard University’s Institute of Education Management.

Pearl Shaw was a successful management executive before choosing to leave the private sector for the challenge of helping those who help others. A Certified Fund Raising Executive(CFRE), she served as the Development Director for the Women’s Funding Network, an association of more than one hundred and fifty foundations that support social and financial equity for girls and women around the world.

Pearl is also an accomplished writer who founded and ran her own proposal writing and fundraising consulting firm, PHRASED WRITE. Pearl’s understanding of how businesses approach and evaluate funding opportunities provides her with unique insight, and was instrumental in helping clients secure more than $6 million in funding.

Today she serves as principal writer for Saad & Shaw, and pens the firm’s weekly column and blog, both titled FUNdraising Good Times.

A graduate of the University of California, Berkeley, Pearl earned a Masters in Public Administration from Cal State University East Bay.From 2002 to 2008 she served on the Board of Directors of the Development Executives Roundtable. She is a member of the Associationof Fundraising Professionals (AFP).

Is Saad & Shaw Right For Your Organization?

Your institution could be an excellent candidate for Saad & Shaw’s distinctive brand of fundraising consultancy if:

n You face the challenge of developing new sources of revenue to achieve more ambitious goals

n You seek to cultivate new donors

n You want to know how the community, prospective corporate partners or donors perceive your organization and its effectiveness

n You need to create a new or more profitable signature fundraising event

n You would like a comprehensive, detailed fundraising plan designed specifically around your institution’s individual goals and needs

Saad & Shaw has successfully met these challenges—and others—for its clients. Call 901-522-8727 or email Saad & Shaw at info@saadandshaw.com to learn more about how they can address these and similar issues for your organization.

The Three Most Important Things You Should Know About Saad & Shaw:

1. They will listen first—to your board, leader-ship, and community stakeholders—before they begin to create a fundraising plan just for you.

2. Because Mel and Pearl choose to work with only a few clients each year, they are able to assimilate into your organization, becoming an integral part of your team.

3. Even after an assignment is completed, Saad & Shaw will continue to work with your staff, volunteers and leadership until the plan developed specifically for your organization achieves buy-in at all levels and begins to show real results.

Those results will include—but go beyond— increased financial support.

The Saad & Shaw approach means your staff will begin to fully understand and incorporate fundraising principles and activities into their day-to-day operations.

Volunteers will take on a new energy of purpose. Donors will be more supportive and engaged.

Saad & Shaw ServicesConducting Fundraising Assessment and Feasibility StudiesDeveloping the Case for SupportCreating Fund Development PlansDesigning Capital and Comprehensive CampaignsImplementing Campaigns Conducting Workshops for Board Members, Staff, and VolunteersProviding Executive Coaching, Team Building and Organizational DevelopmentDesigning Cause Marketing ProgramsCreating Special Events Access to “on-call” fundraising counsel (Counsel on DemandSM)

Together Pearl and Mel have created Saad & Shaw, one of the most experienced, innovative and creative powerhouse partnerships in fundraising consultancy today.

Mel and Pearl Shaw are the co-authors of How to Solicit a Gift: Turning Prospects into Donors, essential reading for anyone working in the non-profit arena today.

Do your board members shy away from soliciting gifts?How to Solicit a Gift can help board members, staff and volunteers approach potential donors with a more energized and positive attitude.

Many people want to give to the institutions and organizations that do the work they believe in; they just want to be approached in the right spirit. This book tells you how.

You can request a copy by going to saadandshaw.com.

Saad & Shaw’s ultimate goal is to help clients become so adept at fundraising that outside guidance is no longer required.

Even then, Saad & Shaw will remain available to you through its unique Counsel on DemandSM option—an affordable, customizable program to help you manage any new challenges that might arise.

“I was totally impressed withSaad & Shaw’s professionalism

and depth of knowledge.” Elize Brown, JD, DrPH Managing Director, Division of Research

Kaiser Permanente

How to Solicit a Gift

Melvin B. Shaw andPearl D. Shaw, CFRE

TURNING PROSPECTS INTO DONORS

Comprehensive Fund Development Services

Working with Saad & Shaw means you work directly with Mel and Pearl! This allows them to provide an exceptionally high level of cost-effective, personalized service to their clients, distinguishing the firm from many of its competitors.

That’s “The Saad & Shaw Way!”

In 2008 the Ford Foundation invited Mel and Pearl to a conference in Cartagena, Columbia to share their unique fund development formula with social justice foundations from around the world.

Another way Saad & Shaw gives back is through the column, FUNdraising Good Times!, which appears weekly in the Memphis Daily News, the Tennessee Tribune, the Globe Newspaper Group and other papers across the country. Fundraising is all about people and money, and FUNdraising Good Times! provides its readers with valuable information about the fundamentals of managing both.

As Pearl and Mel guide your organization to new levels of fundraising success, they will instill—in everyone, from your Board Chair to your newest volunteer— a deep and abiding commitment to the fundraising process, so that vital support for your mission continues to flow and be there when you need it most for years to come.

Memphis (901) 522-8727Oakland/San Francisco (510) 798-4888MelAndPearl@saadandshaw.comsaadandshaw.com

A Proven Partnership For Fundraising SuccessSaad & Shaw ClientsA partial list of the many clients Saad & Shaw has guided to fundraising success includes:

Alameda County Health Care FoundationAllen Temple Baptist Church Bennett College for WomenBig Brothers Big Sisters of Greater MemphisBowie State UniversityCharles R. Drew University of Medicine & ScienceDelaware State UniversityDestiny Arts CenterFisk UniversityInternational Civil Rights Center and MuseumThe LeMoyne-Owen CollegeMorgan State UniversityNational Association of Black AccountantsNational Higher Education Recruitment ConsortiumNorth Carolina A&T UniversityPeralta Community College DistrictPsychiatric Foundation of Northern CaliforniaState Center Community College DistrictTennessee State University FoundationUnited Negro College FundVolunteers of America Bay AreaWest Angeles Church of God in ChristZeum: Children’s Creativity Museum

Find out what these high-performing organizations already know about the Saad & Shaw way to fundraising success. Give Saad & Shaw a call today to find out how they can help raise your fundraising I.Q.

“We were ready to make a quantum leap forward as an organization, but didn’t

know how to do it. Saad & Shawhelped us build the organizational strength and identify new ways to

grow revenue to get there.” David Reimer Campaign Chair

Destiny Arts Center/Oakland, CA

“Mel made it happen at UNCF. He set up marketing partnerships

with companies like American Airlines, Budweiser, Disney, General Motors

and McDonalds.” Jim Alston Senior Vice President

United Negro College Fund

saadandshaw.com

Comprehensive Fund Development Services

Working with Saad & Shaw means you work directly with Mel and Pearl! This allows them to provide an exceptionally high level of cost-effective, personalized service to their clients, distinguishing the firm from many of its competitors.

That’s “The Saad & Shaw Way!”

In 2008 the Ford Foundation invited Mel and Pearl to a conference in Cartagena, Columbia to share their unique fund development formula with social justice foundations from around the world.

Another way Saad & Shaw gives back is through the column, FUNdraising Good Times!, which appears weekly in the Memphis Daily News, the Tennessee Tribune, the Globe Newspaper Group and other papers across the country. Fundraising is all about people and money, and FUNdraising Good Times! provides its readers with valuable information about the fundamentals of managing both.

As Pearl and Mel guide your organization to new levels of fundraising success, they will instill—in everyone, from your Board Chair to your newest volunteer— a deep and abiding commitment to the fundraising process, so that vital support for your mission continues to flow and be there when you need it most for years to come.

Memphis (901) 522-8727Oakland/San Francisco (510) 798-4888MelAndPearl@saadandshaw.comsaadandshaw.com

A Proven Partnership For Fundraising SuccessSaad & Shaw ClientsA partial list of the many clients Saad & Shaw has guided to fundraising success includes:

Alameda County Health Care FoundationAllen Temple Baptist Church Bennett College for WomenBig Brothers Big Sisters of Greater MemphisBowie State UniversityCharles R. Drew University of Medicine & ScienceDelaware State UniversityDestiny Arts CenterFisk UniversityInternational Civil Rights Center and MuseumThe LeMoyne-Owen CollegeMorgan State UniversityNational Association of Black AccountantsNational Higher Education Recruitment ConsortiumNorth Carolina A&T UniversityPeralta Community College DistrictPsychiatric Foundation of Northern CaliforniaState Center Community College DistrictTennessee State University FoundationUnited Negro College FundVolunteers of America Bay AreaWest Angeles Church of God in ChristZeum: Children’s Creativity Museum

Find out what these high-performing organizations already know about the Saad & Shaw way to fundraising success. Give Saad & Shaw a call today to find out how they can help raise your fundraising I.Q.

“We were ready to make a quantum leap forward as an organization, but didn’t

know how to do it. Saad & Shawhelped us build the organizational strength and identify new ways to

grow revenue to get there.” David Reimer Campaign Chair

Destiny Arts Center/Oakland, CA

“Mel made it happen at UNCF. He set up marketing partnerships

with companies like American Airlines, Budweiser, Disney, General Motors

and McDonalds.” Jim Alston Senior Vice President

United Negro College Fund

saadandshaw.com