5 things i learned from 50+ seo audits

@badams #SearchLeeds

5 Things I Learned

From 50+ SEO Audits

Barry Adams

15 June 2017

@badams #SearchLeeds

Barry Adams

Doing SEO since 1998

Founder of Polemic Digital

Co-Chief at State of Digital

@badams #SearchLeeds

50+ SEO Audits…

@badams #SearchLeeds

@badams #SearchLeeds

What is The Maximum

Length of a Title Tag?

@badams #SearchLeeds

Visual limit: ± 70 characters / 512 pixels

Index limit: ?• https://www.davidnaylor.co.uk/how-many-page-title-characters-does-google-index.html

• https://moz.com/blog/title-tags-is-70-characters-the-best-practice-whiteboard-friday

• https://www.hobo-web.co.uk/title-tags/

@badams #SearchLeeds

@badams #SearchLeeds

@badams #SearchLeeds

110 Characters

@badams #SearchLeeds

How Up To Date are Error Reports

in Google Search Console?

@badams #SearchLeeds

@badams #SearchLeeds

Three Search Engine Processes

1. Web Crawler

2. Indexer

3. Query Engine

@badams #SearchLeeds

Three Search Engine Processes

1. Crawler

2. Indexer

@badams #SearchLeeds

Not Very Up-To-Date…

@badams #SearchLeeds

How Many XML Sitemaps Can You

Include in a Sitemap Index?

@badams #SearchLeeds

@badams #SearchLeeds

However…

@badams #SearchLeeds

@badams #SearchLeeds

Does Google Crawl JavaScript?

@badams #SearchLeeds

Three Search Engine Processes

1. Web Crawler

2. Indexer

3. Query Engine

@badams #SearchLeeds

@badams #SearchLeeds

Does Google Crawl JavaScript?

@badams #SearchLeeds

Does Google JavaScript?

@badams #SearchLeeds

@badams #SearchLeeds

1.Crawler

2.Indexer

@badams #SearchLeeds

@badams #SearchLeeds

How Do I Get a Rich Answer

Snippet in Google SERPs?

@badams #SearchLeeds

@badams #SearchLeeds

@badams #SearchLeeds

@badams #SearchLeeds

@badams #SearchLeeds

That’s All Folks!

barry@polemicdigital.com

www.polemicdigital.com

@polemicdigital

@badams