5 things i learned about seo from the distilled conference
DESCRIPTION
A few weeks ago I attended the SEOmoz Distilled conference. This in itself is a big deal for this PR gal. To be honest, I've always been a little scared of SEO and the wizardry behind the curtain. But, in recent months, I've seen a lot of crossover between Public Relations, Social Media and SEO. So I dove straight in and learned that a lot of SEO is common sense.TRANSCRIPT
From the Distilled/ SEOmoz Conference
5 THINGS I LEARNED ABOUT SEO
no really. don’t take it from me…
1. SOCIAL MEDIA IS SEO
back when people read newspapers
2. IT USED TO BE CALLED PR
PRINT MODEL
Editorial vs. Paid Advertising
ONLINE MODEL
and link bait is yummy
3. CONTENT IS KING
BACON…
FAKE-ON…
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GIVE THEM WHAT THEY WANT
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WHAT DO THEY WANT ?
• Infographic• Top Ten list• Checklist• Glossary• Video
that’s html speak for EMPHASIS on COMMON SENSE!
4. <EM>COMMON SENSE</EM>
BUT THAT CODE STUFF STILL MATTERS…
imagine using twitter without cotweet. gasp!
5. TOOLS HELP
SOME TOOLS TO EXPLORE
• Raven• Boolean Search Terms 101• SEOmoz Toolbar• Quora
SO, IF THERE WAS A PYRAMID…
