2014.10.31 - citysens' presentation at ie

November 2013

PEDRO PRIETO

FOUNDER

PHD IN COMPUTER SCIENCE

JAVIER BARDON

MARKETING DIRECTOR

RAMÓN NAUSÍA

VIDEO PRODUCTER & AGENCY OWNER

CARMEN HERRERA

SENIOR EDITOR @

SM GRoup

ENRIQUE SANTOS

CTO

Team

JANO BELLO

SOFTWARE

ENGiNEER

What is the pain we are tryingto solve?

Key Prime Prospects & Issues they face today

FIND INTERESTING SOCIAL / CIVIC INITIATIVES AROUND

DISCOVER PEOPLE WITH SIMILAR INTERESTS

GET ALERTS ON WHAT´S COMING

THEY WANT TO BE HEARD (and lobbying)

POST & AMPLIFY EVENTS AND INITIATIVES

GET RELEVANT DATA (IN REAL TIME)

FIND CITIZENS BEYOND FFF

SHARE DOCUMENTS, PICTURES, VIDEOS, ETC

KNOW WHAT IS HAPPENNING IN THE LOCAL CONTEXT

POST THEIR OWN LOCAL INITIAVES

RESEARCH & POOLS

People say

What does ?

Four concepts that capture the idea

Key Metaphor

Dashboard main interface

Where are we right now?

Road Map – Recent & Upcoming Milestones

CONCEPT TEST IN SCALABLE AREA

RESULTS PROVE THE STRENGHT OF THE IDEA

LAUNCH SYSTEM IN “SUPPORT” AREAS

NATIONAL EXPANSION BY END OF 2015 - INTL. TEST?

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1000

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Unique Visits Published Events

Challenges Ahead(or where do we need your help )

Do we really need such a system?

Strategic areas where we need help

How can we build an

efficent “Bottom Up” process?

At what point in time should we involve local goberments and/or private companites?

Go to marketWhich should be our key

revenue steams?

How much do we charge?

FREMIUM model? If so,

which services are free, which are to be paid?

Revenue

Model

Expansion

StrategyWhich are the right metrics to use

for the project?

What is success and what is NOT?

When do we jump to the

following territory?

Defying Success

What is the right message

for each Prime Prospect?

What is the most efficent way

to deliver it?

Is our “territory by territory” approach the right one?

How do we prioritize areas?

When should we start the

international expansion?

Concept Sell

Fin

“Life's most persistent and urgent question is, 'What are you doing for others?”

(Martin Luther King Jr.)

Thank you